79
Quality Score
Strong
AE + Aerie
Why high confidence: 1,188,978 ratings · no founder-verified revenue (model estimate only).
✍️ bumetric analysis
“
AE + Aerie is an iOS app from American Eagle Outfitters in the Shopping category, currently rated 4.9★ across 1,188,978 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 79: Strong (healthy traction). For a Shopping app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Forecast Revenue / mo
$2.5M/mo
Founder-confirmed monthly revenue
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
📊
BU Investment Matrix
Weak · 51/100BIG TIERbelow benchmarksGrowth Velocity
5.0
Founder Strength
3.0
Product Quality
9.8
Revenue Strength
6.4
Monetization Maturity
1.0
Defensibility
4.5
Market Position
1.5
Operational Safety
10.0
- 💰 Revenue: Healthy — $1.0M - $5.5M/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.88★ across 1,185,242 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: dev shipping weekly.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $45.0M-$80.0M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 10 of 10 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (1,188,978 ratings)METRIC | +$12,000 | |
| Excellent rating (4.9★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| Mature app (14y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| priceyREVIEW | −$800 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Single-language (English only)METRIC | −$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
App Specs
🔐 Own this app? Claim & verify MRR →💾 152 MB🔞 12+📱 iOS 16.0+🔖 v26.8.0🔄 updated 1w ago🌐 EN📂 Shopping💰 Free🚀 Launched 2011 (14y old)
📝 About this app
Welcome to the AE + Aerie app!
ALL YOUR FAVE BRANDS
Shop AE, Aerie, and Offline styles in one app, including the best jeans and comfiest bras and bralettes.
EASY ACCOUNT ACCESS
View your orders and delivery statuses for online, app, and in-store purchases.
NEVER MISS A SALE
Get notifications for offers you don’t want to miss, including app-exclusive sales.
GET IT FAST IN-STORE
Buy online and pick it up in-store (available at select stores). Plus, see what’s in stock at a store near you.
EARN WITH EVERY PURCHASE… View full description on the official store →
ALL YOUR FAVE BRANDS
Shop AE, Aerie, and Offline styles in one app, including the best jeans and comfiest bras and bralettes.
EASY ACCOUNT ACCESS
View your orders and delivery statuses for online, app, and in-store purchases.
NEVER MISS A SALE
Get notifications for offers you don’t want to miss, including app-exclusive sales.
GET IT FAST IN-STORE
Buy online and pick it up in-store (available at select stores). Plus, see what’s in stock at a store near you.
EARN WITH EVERY PURCHASE… View full description on the official store →
🆕 What's New · v26.8.0
Updates include UI updates to ensure consistency and cohesion across price related UI, bug fixes & experience improvements.
📅
What Worked™ · Development Pipeline
9 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔧
Shipped update — v? → v26.7.0
2026-04
⭐
Rating ↑ 3.93 → 4.88 (improved 0.95★)
2026-04
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
2025-07
📈
Crossed 100 ratings — social-proof flywheel kicking in
2025-05
📈
Crossed 50 ratings — social-proof flywheel kicking in
2025-04
⭐
Rating ↓ 4.91 → 4.58 (dropped 0.33★)
2025-04
📈
Crossed 10 ratings — social-proof flywheel kicking in
2025-03
🚀
First tracked snapshot — initial data captured
🌍
Multi-Country Performance
Available in 5 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇨🇦 CA | 4.81384★ | 99,758 | 4.81384★ this version |
| 🇩🇪 DE | 4.67333★ | 300 | 4.67333★ this version |
| 🇫🇷 FR | 4.70796★ | 226 | 4.70796★ this version |
| 🇬🇧 GB | 4.58889★ | 540 | 4.58889★ this version |
| 🇺🇸 US | 4.88231★ | 1,186,902 | 4.88231★ this version |
🔔
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ONE-TIME · BUILD💰 Estimated build cost
$205K
↳ What it cost to build · not monthly revenue
Likely range $155K – $275K
$25K · MVP floor$100K · indie scale$500K+ · studio build
📈Pays back in ~3.5y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱MVP baseline (design + 1-store ship) | +$28K |
| 📱5 unique screens × $4.5K | +$22K |
| 📦Asset bundle (152 MB) | +$40K |
| ⚙Shopping complexity ×1.30 | +$27K |
| ⚙14.6y maintenance × ~1-person team | +$87K |
Total estimate$205K
ONE-TIME · EXIT VALUE💵 Estimated acquisition value
$100K
↳ What it would sell for · not monthly revenue
Marketplace range $75K – $150K · 23× MRR multiple
💸~0.5× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺Ad-supported base | 15× MRR |
| 📅14.6y proven track record | +20% |
| ⭐★ rating ≥ 4.7 (premium) | +15% |
| 🏷Shopping category multiple | +2% |
| ⭐Mature user base (1M+ ratings) | +8% |
Final multiple23× MRR
👥 Estimated audience size
83.0M
Lifetime downloads (US-equivalent)
Monthly active
2.4M
Daily active
430K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲Shopping engagement | ~100 installs / rating |
| 📅14.6y of rating accumulation | -30% |
| 🔁Shopping D30 retention | 12% |
| 📍DAU / MAU stickiness | 0.18 |
DAU / MAU18% sticky
🛠 Estimated tech stack
🍎
Native iOS (Swift / UIKit)
Medium confidence · 60%
Also possible
React NativeFlutter
Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.
Signals we read
| 📦App bundle size | 152 MB |
| 🏷Category context | Shopping |
| 📦Mid-large iOS bundle | → Likely native Swift / UIKit (pre-2020 era) |
💀 Maintenance status
Active
5%
Last shipped 2026-05-14 · 10 days ago
0 · Active50 · At risk100 · Abandoned
Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.
Risk signals
| 📅10 days since last update | Active development |
VerdictActive
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- AE + Aerie
- Developer
- American Eagle Outfitters
- Bundle ID
- com.ae.ae
- App Store URL
- Open in App Store
- Category
- Shopping
- Content rating
- 12+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $4.9K/mo
- Top-grossing rank
- Outside top 100 in US Shopping
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
✨AI Revenue EstimateCONFIDENCE: LOW
Publicly available sources, including Sensor Tower, Statista, Adapty, Reddit, and American Eagle Outfitters' financial reports, do not provide specific revenue figures for the iOS app "AE + Aerie." While American Eagle Outfitters reports significant overall digital sales, and the Aerie brand alone is projected to reach $2 billion in annual revenue by fiscal year 2025, these figures are not broken down to the individual iOS app level. Sensor Tower indicates the app has 100K downloads but does not disclose revenue estimates in public snippets.
Sources mentioned: Sensor Tower, Statista, Adapty, Reddit, WWD, AEO Investor Relations, Trefis, Macrotrends, Matrix BCG, Stock Analysis
⭐Recent App Store Reviews49 latest · avg 4.51★ · 81.6% 5★ · 8.2% 1★
5★40 (82%)
4★3 (6%)
3★1 (2%)
2★1 (2%)
1★4 (8%)
+1,958 ratings/week
Praise: love ×23 great ×15 best ×6 favorite ×5 amazing ×4Complaints: refund ×1
Top positive
★★★★★ 100 Star review quality of the product is great !!
# 1 jeans TEXAS APPOVED 🚩🚩🚩🚩🚩🚩🚩
Best jeans hands down 100 Star review quality of the product is great !! From the women to the men fashion wear !! Better than any quality jeans including Levi !!…
★★★★★ Comfy and Cozy
Absolute favorite place to buy comfortable clothing!…
Top negative
★☆☆☆☆ Reset password doesn’t work
I can’t login or reset my password…
★☆☆☆☆ The estimated shipping date is always wrong
I was told I’d have my item in store and ready to pick up within the next 2 hours. I showed up a day later and it still wasn’t ready.…
📈Ratings growth1,188,978 ratings+20% lifetimeShow 3-year history estimate ▾
Tracked (37 weeks) Pre-tracking estimate (35 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
Full revenue analysis
Read the article-style breakdown for AE + Aerie: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
❓ Frequently Asked Questions
10 answers · auto-generated from this app's public dataHow much does AE + Aerie make per month?▾
Based on our ML-calibrated revenue forecast, AE + Aerie earns approximately $4.9K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is AE + Aerie profitable?▾
With estimated build cost $205K and monthly revenue $4.9K, AE + Aerie looks slow ROI — payback period is around 3.5 years at the current run-rate. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does AE + Aerie have?▾
Estimated audience: ~83.0M lifetime downloads, ~2.4M monthly active users, and ~430K daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.
What apps are like AE + Aerie?▾
Browse the full Shopping category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is AE + Aerie built with?▾
Our heuristic places AE + Aerie on the Native iOS (Swift / UIKit) stack (Medium confidence, 60%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: React Native, Flutter.
Is AE + Aerie still actively maintained?▾
Maintenance status: Active (5% abandonment risk). Last shipped version was 10 days ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would AE + Aerie sell for?▾
Estimated acquisition value: $100K (marketplace range $75K – $150K). Calculated as 23× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was AE + Aerie last updated?▾
AE + Aerie last shipped a new version on 2026-05-14 — less than a month ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes AE + Aerie?▾
AE + Aerie is published by American Eagle Outfitters on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is AE + Aerie's BU Score?▾
AE + Aerie has a BU Score of 79/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.