Vignette
66
Quality Score
Solid
Vignette
High confidence
✍️ bumetric analysis
“
Vignette is an Android app from ratatoskr.co.uk in the Photography category, currently rated 3.6★ across 10,669 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 66: Solid (established niche player). For a Photography app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$10.0K
per month
→
12-mo forecast
$8.7K – $31.5K
per month
→
24-mo forecast
$8.1K – $72.9K
per month
INDIE tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$105K
↳ What it cost to build · not monthly revenue
Likely range $80K – $140K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~7 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| ⚙ Photography complexity ×1.35 | +$17K |
| 🌐 Cross-platform reach (iOS + Android) | +$37K |
Total estimate
$105K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$200K
↳ What it would sell for · not monthly revenue
Marketplace range $150K – $275K · 14× MRR multiple
💸
~1.9× build cost (break-even+)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating 3.5-4.0 (mixed) | -8% |
Final multiple
14× MRR
👥 Estimated audience size
1.2M
Lifetime downloads (US-equivalent)
Monthly active
185K
Daily active
46K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Photography engagement | ~120 installs / rating |
| 🔁 Photography D30 retention | 15% |
| 📍 DAU / MAU stickiness | 0.25 |
DAU / MAU
25% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$10.0K/mo · ML-estimated from 234 triggers
Growth rate
+6.0% MoM · INDIE tier baseline (compound monthly)
Direction
Headwinds: low defensibility moat
6 months
$8.5K – $19.9K
12 months
$8.7K – $31.5K
24 months
$8.1K – $72.9K
Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Early-stage solo · 44/100INDIE TIERexpected for tierGrowth Velocity
5.0
Founder Strength
5.2
Product Quality
7.8
Revenue Strength
4.0
Monetization Maturity
1.0
Defensibility
2.0
Market Position
0.0
Operational Safety
10.0
- 💰 Revenue: Modest — $4K - $15K/mo · INDIE tier · medium confidence, trajectory unclear.
- ⭐ Quality: 3.9★ across 10,779 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $180K-$320K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 3 of 3 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Mid install base (10,669 ratings)METRIC | +$5,500 | |
| Mature app (15y old)METRIC | +$1,500 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Vignette
- Developer
- ratatoskr.co.uk
- Bundle ID
- uk.co.neilandtheresa.NewVignette
- App Store URL
- Open in App Store
- Category
- Photography
- Content rating
- Not found
- Languages
- Not found
Company
- Website
- Not found
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $14.8K/mo
- Top-grossing rank
- Not found
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth10,669 ratings+14% lifetimeShow 3-year history estimate ▾
Tracked (1 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Goodbye.
Vignette was created in 2009, when there were only two or three Android phones on the market, when developing Android apps was fun, and when apps didn't need to rely on subscription fees or ads to be sustainable. 15 years later, none of those things are true, and I cannot continue keeping Vignette running.
Vignette will remain available on the Play Store, but if it doesn't work on your device then it never will (but try turning on the "Use legacy camera API" setting, that helps for some devices).
Vignette was created in 2009, when there were only two or three Android phones on the market, when developing Android apps was fun, and when apps didn't need to rely on subscription fees or ads to be sustainable. 15 years later, none of those things are true, and I cannot continue keeping Vignette running.
Vignette will remain available on the Play Store, but if it doesn't work on your device then it never will (but try turning on the "Use legacy camera API" setting, that helps for some devices).
App Specs
🔐 Own this app? Claim & verify MRR →🔖 vVaries with device📂 Photography💰 Free
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Vignette: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
About this analysis
Why high confidence: 10,669 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Vignette make per month?▴
Based on our ML-calibrated revenue forecast, Vignette earns approximately $14K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Vignette?▴
Browse the full Photography category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Vignette?▴
Vignette is published by ratatoskr.co.uk on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Vignette's BU Score?▴
Vignette has a BU Score of 66/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.