
71
BU Score
Strong
Afterpay: Pay over time
✍️ bumetric analysis
“
Afterpay: Pay over time is an Android app from Afterpay in the Shopping category, currently rated 4.0★ across 168,613 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Our BU Score puts it at 71: Strong (healthy traction). For a Shopping app, that means healthy traction.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 3 of 3 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (168,613 ratings)METRIC | +$12,000 | |
| Established app (7y old)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🗓️ Snapshot Timeline
HISTORYEach bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →🔖 v1.135.0🔄 updated 1w ago📂 Shopping💰 Free🚀 Launched 2018 (7y old)
📝 About this app
Buy now, pay later with Afterpay when you make a purchase and split the cost. Shop your favorite brands online, in-store, or in the app. Access exclusive deals by shopping in the Afterpay app. Get what you want now, and pay over time as you manage payments. Choose to pay in pay in 4, generally over 6 weeks, interest-free*, or up to 24 months.
With Afterpay you can discover and shop new brands and products, and get exclusive discounts across fashion, beauty, home, toys, tech, and more.
Download Afterpay today to shop in-store or online with your pre-approved spending limit and pay over time for your favorite products using credit cards, debit cards, or Google Wallet.
AFTERPAY FEATURES:
SPLIT THE COST & PAY IN 4
- Buy now or split the cost into 4 interest-free payments*.
- Manage your spending and pay generally over 6 weeks.
- No fees when you pay on time*.
PAY MONTHLY
- Split payments with flexibility and use Afterpay for eligible orders at participating brands.
- Pick the plan that works for you pay monthly, and split payments in 3, 6, 12, or 24 months**, depending on your order amount and merchant availability.
- Use your debit card, credit card or Google Wallet to split the cost after purchasing.
DISCOVER MORE IN THE APP
- Afterpay does more than allow you to split the cost. Discover app-exclusive brands in fashion, tech, travel, and more only in the app.
- Explore curated round-ups and gift guides from our editors.
GIFT IT WITH AFTERPAY
- Gift even easier with gift cards from hundreds of top brands available exclusively in the Afterpay app.
- Select your gift card, send it directly to your recipient’s inbox, and pay over time.
AFTERPAY IN-STORE
- Shop your favorite brands in-store with Afterpay.
- Tap to pay, and take it home today.
MANAGE PAYMENTS WITH EASE
- Use the app to review your Afterpay orders and manage your split payments.
- Manage payments by selecting your preferred payment day that works best for you.
STAY INFORMED WITH NOTIFICATIONS ON SPLIT PAYMENTS
- Manage your notifications to stay up to date on your account, new brands, and exclusives.
- Get alerts on your activity, special offers, and scheduled split payments.
UNLOCK MORE SPENDING POWER
- Unlock higher spending limits when you pay on time.
- Check your spend limit and keep on top of your finances in the Afterpay app.
24/7 CUSTOMER SUPPORT
- Get support anytime you need.
- Use our customer support chat or access FAQs in the app.
By using the Afterpay app, you agree to the applicable Terms of Use (https://www.afterpay.com/en-US/terms-of-service) and Privacy Policy (https://www.afterpay.com/en-US/privacy-policy).
*You must be 18 or older, a resident of the U.S. and meet additional eligibility criteria to qualify. For access to in-store, additional verification may be required. Late fees may apply. Payment amounts shown are estimates and depend on eligibility and exclude taxes and shipping charges, which are added at checkout.For complete terms see https://www.afterpay.com/en-US/installment-agreement. Loans to California residents made or arranged pursuant to a California Finance Lenders Law license.
**You must be 18 or older, a resident of the U.S. and meet additional eligibility criteria to qualify. Loans through the Afterpay Pay Monthly program are underwritten and issued by the First Electronic Bank. A down payment may be required. APRs range from 0.00% to 35.99%, depending on eligibility and merchant. As an example, a 12 month $1,000 loan with 21% APR would have 11 monthly payments of $93.11 and 1 payment of $93.19 for a total payment of $1,117.40. Loans are subject to credit check and approval and are not available in all states. Valid debit card and acceptance of final terms required to apply. Estimated payment amounts shown on product pages exclude taxes and shipping charges, which are added at checkout. See https://www.afterpay.com/en-US/loan-agreement for complete terms.
With Afterpay you can discover and shop new brands and products, and get exclusive discounts across fashion, beauty, home, toys, tech, and more.
Download Afterpay today to shop in-store or online with your pre-approved spending limit and pay over time for your favorite products using credit cards, debit cards, or Google Wallet.
AFTERPAY FEATURES:
SPLIT THE COST & PAY IN 4
- Buy now or split the cost into 4 interest-free payments*.
- Manage your spending and pay generally over 6 weeks.
- No fees when you pay on time*.
PAY MONTHLY
- Split payments with flexibility and use Afterpay for eligible orders at participating brands.
- Pick the plan that works for you pay monthly, and split payments in 3, 6, 12, or 24 months**, depending on your order amount and merchant availability.
- Use your debit card, credit card or Google Wallet to split the cost after purchasing.
DISCOVER MORE IN THE APP
- Afterpay does more than allow you to split the cost. Discover app-exclusive brands in fashion, tech, travel, and more only in the app.
- Explore curated round-ups and gift guides from our editors.
GIFT IT WITH AFTERPAY
- Gift even easier with gift cards from hundreds of top brands available exclusively in the Afterpay app.
- Select your gift card, send it directly to your recipient’s inbox, and pay over time.
AFTERPAY IN-STORE
- Shop your favorite brands in-store with Afterpay.
- Tap to pay, and take it home today.
MANAGE PAYMENTS WITH EASE
- Use the app to review your Afterpay orders and manage your split payments.
- Manage payments by selecting your preferred payment day that works best for you.
STAY INFORMED WITH NOTIFICATIONS ON SPLIT PAYMENTS
- Manage your notifications to stay up to date on your account, new brands, and exclusives.
- Get alerts on your activity, special offers, and scheduled split payments.
UNLOCK MORE SPENDING POWER
- Unlock higher spending limits when you pay on time.
- Check your spend limit and keep on top of your finances in the Afterpay app.
24/7 CUSTOMER SUPPORT
- Get support anytime you need.
- Use our customer support chat or access FAQs in the app.
By using the Afterpay app, you agree to the applicable Terms of Use (https://www.afterpay.com/en-US/terms-of-service) and Privacy Policy (https://www.afterpay.com/en-US/privacy-policy).
*You must be 18 or older, a resident of the U.S. and meet additional eligibility criteria to qualify. For access to in-store, additional verification may be required. Late fees may apply. Payment amounts shown are estimates and depend on eligibility and exclude taxes and shipping charges, which are added at checkout.For complete terms see https://www.afterpay.com/en-US/installment-agreement. Loans to California residents made or arranged pursuant to a California Finance Lenders Law license.
**You must be 18 or older, a resident of the U.S. and meet additional eligibility criteria to qualify. Loans through the Afterpay Pay Monthly program are underwritten and issued by the First Electronic Bank. A down payment may be required. APRs range from 0.00% to 35.99%, depending on eligibility and merchant. As an example, a 12 month $1,000 loan with 21% APR would have 11 monthly payments of $93.11 and 1 payment of $93.19 for a total payment of $1,117.40. Loans are subject to credit check and approval and are not available in all states. Valid debit card and acceptance of final terms required to apply. Estimated payment amounts shown on product pages exclude taxes and shipping charges, which are added at checkout. See https://www.afterpay.com/en-US/loan-agreement for complete terms.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Afterpay: Pay over time
- Developer
- Afterpay
- Bundle ID
- com.afterpaymobile.us
- App Store URL
- Open in App Store
- Category
- Shopping
- Content rating
- Not found
- Languages
- Not found
Company
- Website
- www.afterpay.com
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $2.3K/mo
- Top-grossing rank
- Not found
- All-time revenue
- Not found
- Pricing
- Not found
Founder
- Name
- Not found
- X / Twitter
- Not found
- Not found
- GitHub
- Not found
- X followers
- Not found
- Public statements
- Not found
Funding
- Total raised
- Not found
- Last round
- Not found
- Investors
- Not found
- Crunchbase
- Not found
- AngelList
- Not found
Press & Links
- Articles found
- Not found
- Listed on
- Not found
- Blog
- Not found
- Press / News
- Not found
Contacts & Socials
- Socials
- Not found
- Not found
- Phone
- Not found
- Contact page
- Not found
- About page
- Not found
📈Ratings growth168,613 ratings+36% lifetimeShow 3-year history estimate ▾
Tracked (1 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
Full revenue analysis
Read the article-style breakdown for Afterpay: Pay over time: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.




