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DeFacto - Giyim & Alışveriş

59
Quality Score
Solid

DeFacto - Giyim & Alışveriş

by DEFACTO PERAKENDE TICARET A.S.
Medium confidence
4.5 App Store rating
✍️ Bumetric analysis

DeFacto - Giyim & Alışveriş is an iOS app from DEFACTO PERAKENDE TICARET A.S. in the Shopping category, currently rated 4.5★ across 752 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.

Quality Score is 59: Solid (established niche player). For a Shopping app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

💰 Monthly revenue · now vs forecast
● Right now
$500
per month
12-mo forecast
$437 – $1575
per month
24-mo forecast
$405 – $3644
per month
INDIE tier
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📊 Performance Tracking LIVE

43 snapshots on record
idle
0%
Rating
4.5
Reviews
752 reviews
Forecast Revenue / mo
$500
Snapshots tracked
43
since Nov 2022
ONE-TIME · BUILD 💰 Estimated build cost
$120K
What it cost to build · not monthly revenue
Likely range $90K – $160K
$25K · MVP floor $100K · indie scale $500K+ · studio build
📈 Slow ROI — current MRR is well below build cost

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
🧱 MVP baseline (design + 1-store ship) +$28K
📱 5 unique screens × $4.5K +$22K
📦 Asset bundle (109 MB) +$23K
Shopping complexity ×1.30 +$22K
3.9y maintenance × ~1-person team +$23K
Total estimate $120K
ONE-TIME · EXIT VALUE 💵 Estimated acquisition value
$10K
What it would sell for · not monthly revenue
Marketplace range $5K – $10K · 18× MRR multiple
💸 ~0.1× build cost (under-water)

Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built
📺 Ad-supported base 15× MRR
📅 3.9y proven track record +19%
★ rating ≥ 4.4 (solid) +8%
🏷 Shopping category multiple +2%
Small user base (<1K ratings) -8%
Final multiple 18× MRR
👥 Estimated audience size
60K
Lifetime downloads (US-equivalent)
Monthly active
6.4K
Daily active
1.1K

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it
📲 Shopping engagement ~100 installs / rating
📅 3.9y of rating accumulation -19%
🔁 Shopping D30 retention 12%
📍 DAU / MAU stickiness 0.18
DAU / MAU 17% sticky
🛠 Estimated tech stack
🍎
Native iOS (SwiftUI)
Medium confidence · 60%
Also possible
React Native Flutter

Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.

Signals we read
📦 App bundle size 109 MB
🏷 Category context Shopping
📦 Mid-large iOS bundle → Likely native SwiftUI (post-2020 era)
💀 Maintenance status
Active
5%
Last shipped 2026-08-27 · 28 days ago
0 · Active 50 · At risk 100 · Abandoned

Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.

Risk signals
📅 28 days since last update Active development
Verdict Active
🔬

How we forecast this revenue

LOW CONFIDENCE
Baseline
$500/mo · ML-estimated from 234 triggers
Growth rate
+6.0% MoM · INDIE tier baseline (compound monthly)
Direction
Headwinds: low defensibility moat
6 months
$426 – $993
12 months
$437 – $1.6K
24 months
$405 – $3.6K
Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊

BU Investment Matrix

Early-stage solo · 41/100INDIE TIERexpected for tier
GrowthFounderQualityRevenueMonetiz.MoatMarketSafety
Growth Velocity
5.0
Founder Strength
3.2
Product Quality
6.3
Revenue Strength
2.7
Monetization Maturity
1.0
Defensibility
3.0
Market Position
2.0
Operational Safety
10.0
  • 💰 Revenue: Marginal — $200 - $1250/mo · INDIE tier · medium confidence, trajectory unclear.
  • ⭐ Quality: 4.51★ across 752 reviews — solid.
  • 📍 Market: Not yet charting in any of the 9 monitored markets.
  • 📈 Growth: Insufficient signal to assess trajectory.
  • ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $9K-$16K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 4 of 4 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
Excellent rating (4.5★)METRIC
+$2,200
Established app (3y old)METRIC
+$800
Ad-supported / freemiumMETRIC
+$600
Early-stage install base (752 ratings)METRIC
+$400
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🆕 What's New · v5.6.3

"Your feedback is very valuable to us! We made performance improvements and some adjustments based on your feedback."
Write your comments at "destek@defacto.com" on any subject related to DeFacto mobile application and let's develop it together. Happy Shopping!

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
DeFacto - Giyim & Alışveriş
Developer
DEFACTO PERAKENDE TICARET A.S.
Bundle ID
com.defacto.iphone
App Store URL
Open in App Store
Category
Shopping
Content rating
4+
Languages
AR, EN, TR

Company

Website
Not found
Tagline
Today
Description
Find apps and games for iPhone, iPad, Mac, and more on the App Store.
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Available

Revenue

Reported revenue signal / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
Model estimate / mo
$500/mo
Top-grossing rank
Outside top 100 in US Shopping
All-time revenue
Not found
Pricing
Not found

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.
📈Ratings growth807 ratings+26800% lifetimeShow 3-year history estimate ▾Nov 2022Jun 2026Sep 2026
Tracked (43 weeks) Pre-tracking estimate (0 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
🚀Update Frequency · Releases per Quarter7 releases tracked
43Q2 2026Q3 2026
🚀Version Release Timeline7 releases tracked
v5.4.4May 2026v5.5.0May 2026v5.5.1Jun 2026v5.5.2Jun 2026v5.6.0Jul 2026v5.6.1Jul 2026v5.6.3Sep 2026
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

Fast, Easy and Reliable: One-Click Shopping with DeFacto
Addressing the style of everyone who is curious about fashion, DeFacto provides more opportunities for its users with the mobile application.
It offers an unprecedented shopping experience. You too, enter the application, from all categories
Enjoy your easy shopping! From the campaign products to the leading collections, the latest from fashion t-shirt trends to holiday outfits. DeFacto present new and unique user experience waiting!
1. Cognisable and Clear Category Structure
2. Easy Switching Over Categories Improving User Experience… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →
💾 109 MB🔞 4+📱 iOS 15.0+🔖 v5.6.3🔄 updated 4w ago🌐 AR, EN, TR📂 Shopping💰 Paid🚀 Launched 2022 (3y old)
📅

What Worked™ · Development Pipeline

16 EVENTS TRACKED
Detected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-08
🔧
Shipped update — v5.6.1 → v5.6.3
→ 30 days after: reviews +14 high confidence
2026-07
🔧
Shipped update — v5.6.0 → v5.6.1
→ 30 days after: reviews +13 high confidence
2026-07
🔧
Shipped update — v5.5.2 → v5.6.0
→ 30 days after: reviews +16 high confidence
2026-06
🔧
Shipped update — v5.5.1 → v5.5.2
→ 30 days after: reviews +9 medium · co-occurring
2026-06
🔧
Shipped update — v5.5.0 → v5.5.1
→ 30 days after: reviews +23 medium · co-occurring
2026-05
🔧
Shipped update — v5.4.4 → v5.5.0
→ 30 days after: reviews +11 low · multiple changes
2026-05
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +11 medium · co-occurring
2026-05
🔄
Monetization changed: freemium → free
→ 30 days after: reviews +11 medium · co-occurring
2026-05
Rating ↑ 4.20 → 4.51 (improved 0.31★)
→ 30 days after: reviews +11 medium · co-occurring
2026-03
Rating ↑ 2.62 → 4.20 (improved 1.58★)
2024-12
📈
Crossed 10 ratings — social-proof flywheel kicking in
2024-03
Rating ↑ 2.00 → 2.38 (improved 0.38★)
2022-12
Rating ↓ 2.33 → 2.00 (dropped 0.33★)
2022-11
🚀
First tracked snapshot — initial data captured
→ 30 days after: rating −0.33★ medium · co-occurring
2022-11
Rating ↑ 1.00 → 3.00 (improved 2.00★)
→ 30 days after: rating −0.33★ medium · co-occurring
2022-11
🚀
First tracked snapshot — initial data captured
→ 30 days after: rating −0.33★ medium · co-occurring
🌍

Multi-Country Performance

Available in 9 of 9 monitored markets
MarketRatingReviewsCurrent version
🇦🇺 AU4★24★ this version
🇧🇷 BR5★25★ this version
🇨🇦 CA4.57143★144.57143★ this version
🇩🇪 DE3.46032★633.46032★ this version
🇫🇷 FR4.64228★1234.64228★ this version
🇬🇧 GB3.76471★173.76471★ this version
🇮🇳 IN5★45★ this version
🇯🇵 JP1★11★ this version
🇺🇸 US4.48399★8124.48399★ this version
🔔

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📝 Description

95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for DeFacto - Giyim & Alışveriş: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →

Similar apps in Shopping

About this analysis
ZCAnalyzed by Zakhar Chumak · founder, Bumetric·Full methodology·Medium confidence

Why medium confidence: 752 ratings · no founder-verified revenue (model estimate only).

Frequently Asked Questions

10 answers · auto-generated from this app's public data
How much does DeFacto - Giyim & Alışveriş make per month?
Based on our ML-calibrated revenue forecast, DeFacto - Giyim & Alışveriş earns approximately $500/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is DeFacto - Giyim & Alışveriş profitable?
With estimated build cost $120K and monthly revenue $500, DeFacto - Giyim & Alışveriş looks well below break-even — current monthly revenue is much smaller than the estimated build cost. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does DeFacto - Giyim & Alışveriş have?
Estimated audience: ~60K lifetime downloads, ~6K monthly active users, and ~1K daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.
What apps are like DeFacto - Giyim & Alışveriş?
Browse the full Shopping category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is DeFacto - Giyim & Alışveriş built with?
Our heuristic places DeFacto - Giyim & Alışveriş on the Native iOS (SwiftUI) stack (Medium confidence, 60%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: React Native, Flutter.
Is DeFacto - Giyim & Alışveriş still actively maintained?
Maintenance status: Active (5% abandonment risk). Last shipped version was 28 days ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would DeFacto - Giyim & Alışveriş sell for?
Estimated acquisition value: $10K (marketplace range $5.0K – $10K). Calculated as 18× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was DeFacto - Giyim & Alışveriş last updated?
DeFacto - Giyim & Alışveriş last shipped a new version on 2026-08-27 — less than a month ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes DeFacto - Giyim & Alışveriş?
DeFacto - Giyim & Alışveriş is published by DEFACTO PERAKENDE TICARET A.S. on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is DeFacto - Giyim & Alışveriş's BU Score?
DeFacto - Giyim & Alışveriş has a BU Score of 59/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.