PitPat
49
Quality Score
Emerging
✍️ Bumetric analysis
“
PitPat is an iOS app from Pitpatpet Ltd in the Health & Fitness category, currently rated 3.9★ across 10 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 49: Emerging (early traction worth watching). For a Health & Fitness app, that means early traction worth watching. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$2.7K
per month
→
12-mo forecast
$2.4K – $8.5K
per month
→
24-mo forecast
$2.2K – $19.7K
per month
INDIE tierSUBSCRIPTION
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
10 snapshots on record
Rating
3.9
Reviews
10 reviews
Forecast Revenue / mo
$2.7K
Snapshots tracked
10
since Jul 2020
ONE-TIME · BUILD
💰 Estimated build cost
$165K
↳ What it cost to build · not monthly revenue
Likely range $125K – $225K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (100 MB) | +$19K |
| ⚙ Health & Fitness complexity ×1.40 | +$28K |
| ⚙ 10.8y maintenance × ~1-person team | +$65K |
Total estimate
$165K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$45K
↳ What it would sell for · not monthly revenue
Marketplace range $35K – $50K · 17× MRR multiple
💸
~0.3× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| 📅 10.8y proven track record | +20% |
| ⭐ ★ rating 3.5-4.0 (mixed) | -8% |
| 🏷 Health & Fitness category multiple | +10% |
| ⭐ Small user base (<1K ratings) | -8% |
Final multiple
17× MRR
🛠 Estimated tech stack
🍎
Native iOS (Swift / UIKit)
Medium confidence · 60%
Also possible
React Native
Flutter
Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.
Signals we read
| 📦 App bundle size | 100 MB |
| 🏷 Category context | Health & Fitness |
| 📦 Mid-large iOS bundle | → Likely native Swift / UIKit (pre-2020 era) |
💀 Maintenance status
Slowing
25%
Last shipped 2026-08-26 · 36 days ago
0 · Active
50 · At risk
100 · Abandoned
Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.
Risk signals
| 📅 36 days since last update | Healthy release cadence |
| 👥 Small user base (10 ratings) + 10.8y old | +10% (solo-project pattern) |
Verdict
Slowing
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$2.7K/mo · ML-estimated from 234 triggers
Growth rate
+6.0% MoM · INDIE tier baseline (compound monthly)
Direction
Tailwinds: monetization model proven
Headwinds: rating drift may slow acquisition
6 months
$2.3K – $5.4K
12 months
$2.4K – $8.5K
24 months
$2.2K – $19.7K
Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Early-stage solo · 49/100INDIE TIERSUBSCRIPTIONexpected for tierGrowth Velocity
5.0
Founder Strength
4.9
Product Quality
1.6
Revenue Strength
3.4
Monetization Maturity
9.5
Defensibility
8.5
Market Position
2.0
Operational Safety
4.4
- 💰 Revenue: Modest — $1K - $6K/mo · INDIE tier · medium confidence, trajectory unclear.
- ⭐ Quality: 3.9★ across 10 reviews — weak — significant quality concerns.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Elevated — 3.4% refund mentions, rating drift -1.74 ★ (recent 50 vs lifetime).
🎯 For competitors: Vulnerable. Quality drift + slow updates create a clear opening for a fresh competitor with active dev cadence.
💵 For acquirers: Estimated asking range 12-22× monthly = $32K-$59K. Portfolio play ($7K/mo combined) commands premium. Discount applied for operational risk..
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 6 of 6 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($0.00)METRIC | +$2,800 | |
| subscriptionREVIEW | +$2,500 | |
| Mature app (10y old)METRIC | +$1,500 | |
| slowREVIEW | −$1,200 | |
| Localized (8 languages)METRIC | +$600 | |
| Pre-traction phase (10 ratings)METRIC | −$300 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v2.36.30
This time around, we’ve continued to improve our app’s performance, squash some bugs, and improve one or two features.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- PitPat
- Developer
- Pitpatpet Ltd
- Bundle ID
- com.pitpatpet.pitpat
- App Store URL
- Open in App Store
- Category
- Health & Fitness
- Content rating
- 4+
- Languages
- DA, NL, EN, FR, DE, IT, PT, ES
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Reported revenue signal / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- Model estimate / mo
- $2.7K/mo
- Top-grossing rank
- Outside top 100 in US Health & Fitness
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth11 ratings+1000% lifetimeShow 3-year history estimate ▾
Tracked (10 weeks) Pre-tracking estimate (0 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
🚀Update Frequency · Releases per Quarter4 releases tracked
🚀Version Release Timeline4 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Got a dog? Want to be the best pet parent you can? We got you!
PitPat is designed in Cambridge and made in the UK. Our super-friendly customer support hounds are at your service if you need help. Just ask us. We got you.
• Monitor your dog's activity? We got you. See what they did all day with our Activity Monitor (purchase required). Get a goal recommendation. See minutes of walking, running, playing, pottering and resting. Monitor distance travelled and calories burned.
• Manage their weight? We got you.… View full description on the official store →
PitPat is designed in Cambridge and made in the UK. Our super-friendly customer support hounds are at your service if you need help. Just ask us. We got you.
• Monitor your dog's activity? We got you. See what they did all day with our Activity Monitor (purchase required). Get a goal recommendation. See minutes of walking, running, playing, pottering and resting. Monitor distance travelled and calories burned.
• Manage their weight? We got you.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 100 MB🔞 4+📱 iOS 14.0+🔖 v2.36.30🔄 updated 1mo ago🌐 DA, NL, EN, FR, DE +3📂 Health & Fitness💰 Paid🚀 Launched 2015 (10y old)
📅
What Worked™ · Development Pipeline
11 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-08
🔧
Shipped update — v2.36.24 → v2.36.30
2026-07
🔧
Shipped update — v2.36.13 → v2.36.24
2026-06
🔧
Shipped update — v2.36.9 → v2.36.13
→ 30 days after: rating +0.10★ high confidence
2026-05
⭐
Rating ↑ 2.80 → 3.90 (improved 1.10★)
→ 30 days after: rating +0.10★ high confidence
2026-05
🔄
Monetization changed: paid → free
→ 30 days after: rating +0.10★ high confidence
2026-03
⭐
Rating ↓ 3.40 → 2.80 (dropped 0.60★)
2026-03
📈
Crossed 10 ratings — social-proof flywheel kicking in
2024-07
⭐
Rating ↓ 4.33 → 3.50 (dropped 0.83★)
2024-07
⭐
Rating ↑ 4.00 → 4.33 (improved 0.33★)
→ 30 days after: rating −0.50★ medium · co-occurring
2021-06
⭐
Rating ↑ 3.00 → 4.00 (improved 1.00★)
2020-07
🚀
First tracked snapshot — initial data captured
🗣
Voice of Customer
Based on 59 reviews across 4 markets● 54% positive · ● 14% neutral · ● 32% negative · Rating drift: -1.74★ (declining — recent 50: 2.16★ vs lifetime: 3.9★)
VADER compound sentiment per quarter (−1 = fully negative, +1 = fully positive). Each point ≥ 5 reviews.
Sentiment by country (−1 to +1)
🇨🇦 CA
+0.95
🇬🇧 GB
+0.21
🇫🇷 FR
+0.00
🇩🇪 DE
-0.58
Top praise themes
dog ×14 tracker ×8 location ×8 off ×5 device ×5 collar ×4 food ×4 run ×3
Top complaint themes
track dog ×5 gps tracker ×5 able track ×4 dog walker ×3 find dog ×3 bought two ×3 battery life ×3 waste money ×3
Risk signals
Refund mentions: 3.4%
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 0★ | 0 | — |
| 🇧🇷 BR | 0★ | 0 | — |
| 🇨🇦 CA | 5★ | 2 | 5★ this version |
| 🇩🇪 DE | 2.14286★ | 7 | 2.14286★ this version |
| 🇫🇷 FR | 1★ | 1 | 1★ this version |
| 🇬🇧 GB | 2.968★ | 125 | 2.968★ this version |
| 🇮🇳 IN | 0★ | 0 | — |
| 🇯🇵 JP | 4★ | 1 | 4★ this version |
| 🇺🇸 US | 4★ | 11 | 4★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
More by Pitpatpet Ltd
View all →📦 Portfolio summaryINDIE studio
2apps·$2K/mocombined
⚠ Concentrated — top app contributes 93% of combined revenue (single-app dependency)
About this analysis
Why low confidence: only 10 ratings · no founder-verified revenue (model estimate only) · revenue figure is directional only.
📌 Final verdict — read this before you trust the numbers above
PitPat is a early-stage iOS app in the health & fitness space with weak public traction — only 10 ratings, no founder-verified MRR, and not ranked in any monitored grossing chart. The app appears to be monetised, but public signals are too sparse for a precise revenue estimate.
Bottom line: treat all revenue, audience and acquisition-value numbers on this page as directional only — not founder-verified facts.
❓ Frequently Asked Questions
7 answers · auto-generated from this app's public dataHow much does PitPat make per month?▴
Our model estimates PitPat earns roughly $2.7K/mo, but with only 10 ratings the confidence interval is wide. No founder-verified MRR is available for this app, so this is a model output calibrated against comparable apps in the same category. See methodology for the formula.
What apps are like PitPat?▴
Browse the full Health & Fitness category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is PitPat built with?▴
Our heuristic places PitPat on the Native iOS (Swift / UIKit) stack (Medium confidence, 60%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: React Native, Flutter.
Is PitPat still actively maintained?▴
Maintenance status: Slowing (25% abandonment risk). Last shipped version was 1 months ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
When was PitPat last updated?▴
PitPat last shipped a new version on 2026-08-26 — 1 months ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes PitPat?▴
PitPat is published by Pitpatpet Ltd on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is PitPat's BU Score?▴
PitPat has a BU Score of 49/100 (Emerging). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.