How much does Coolblue make per month?

Based on our ML-calibrated revenue forecast, Coolblue earns approximately $5.0K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.

Is Coolblue profitable?

With estimated build cost $120K and monthly revenue $5.0K, Coolblue looks break-even-grade — payback period sits around 2.0 years. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.

How many users does Coolblue have?

Estimated audience: ~44K lifetime downloads, ~5K monthly active users, and ~930 daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.

What apps are like Coolblue?

Browse the full Shopping category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.

How much would Coolblue sell for?

Estimated acquisition value: $75K (marketplace range $50K – $100K). Calculated as 16× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.

Coolblue is published by Coolblue on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.

What is Coolblue's BU Score?

Coolblue has a BU Score of 61/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.

Coolblue

Quality Score

Solid

Coolblue

Name: Coolblue — app revenue, audience, build cost & risk profile
Creator: Bumetric
License: https://creativecommons.org/licenses/by/4.0/
Keywords: Coolblue revenue, Coolblue app analytics, mobile app revenue estimate, Shopping revenue, iOS app revenue

by Coolblue

Medium confidence

4.8 App Store rating

✍️ Bumetric analysis

“

Coolblue is an iOS app from Coolblue in the Shopping category, currently rated 4.8★ across 443 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.

Quality Score is 61: Solid (established niche player). For a Shopping app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

📊 Performance Tracking LIVE

13 snapshots on record

idle

Rating

4.8

Reviews

443 reviews

Forecast Revenue / mo

$5.0K

Snapshots tracked

since Jun 2020

🤖Also on Android

Coolblue

$189/mo · 35K ratings · 4.5★

View →

Range:

💰 Forecast Revenue / mo

MODEL

Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.

🔬Forecast Breakdown — Why This Estimate?Top 4 of 4 triggers

Our ML model uses 200+ signals from public data. These are the most influential for this app:

Excellent rating (4.8★)METRIC		+$2,200
Mature app (9y old)METRIC		+$1,500
Ad-supported / freemiumMETRIC		+$600
Early-stage install base (443 ratings)METRIC		+$400

METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📥 Estimated Downloads / week

PROXY · ratings × 50/wk —

Industry-rule estimate (Sensor Tower / data.ai): one weekly install ≈ 50 new ratings. Solid points = tracked snapshots · faded line = pre-tracking model backfill.

📈 Reviews Growth

LIVE

Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE

Average rating evolution. Updates with each new review batch.

🗓️ Snapshot Timeline

HISTORY

Each bar shows a tracked update and the metric delta from the previous snapshot.

🆕 What's New · v3.82.0

We've made a few improvements. Every app version is a little bit better.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name: Coolblue
Developer: Coolblue
Bundle ID: nl.coolblue.shop
App Store URL: Open in App Store
Category: Shopping
Content rating: 4+
Languages: NL, EN, FR, DE

Company

Website: Not found
Tagline: Today
Description: Find apps and games for iPhone, iPad, Mac, and more on the App Store.
Founded: Not found
HQ / Address: Not found
Employees: Not found
Logo: Available

Revenue

Reported revenue signal / mo: Not found
AI revenue estimate / mo: Not found
AI annual estimate: Not found
Model estimate / mo: $5.0K/mo
Top-grossing rank: Outside top 100 in US Shopping
All-time revenue: Not found
Pricing: Not found

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.

📈Ratings growth443 ratings+44200% lifetimeShow 3-year history estimate ▾

Tracked (13 weeks) Pre-tracking estimate (0 weeks) · model-based, ±5% noise · anchored to release date and current value

🌍Geographic ReachNot ranked

This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.

🚀Update Frequency · Releases per Quarter4 releases tracked

🚀Version Release Timeline4 releases tracked

Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

With the Coolblue App, you always have the best assortment for you at your fingertips and you can find what you're looking for super fast. This way, you know exactly where your order is, what the best product for you is, and where to get an answer to all your questions. With the Coolblue App, you can take care of the tasks at hand.

• Place TVs in your room virtually: view TVs in their real size wherever you want, such as on a cabinet or on the wall. The app helps you make the right choice. 
• Suitable accessories for you: we check which accessories fit on your smartphone or tablet.… View full description on the official store →

App Specs

🔐 Own this app? Claim & verify MRR →

💾 159 MB🔞 4+📱 iOS 16+🔖 v3.82.0🔄 updated 0d ago🌐 NL, EN, FR, DE📂 Shopping💰 Paid

📅

What Worked™ · Development Pipeline

14 EVENTS TRACKED

Detected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →

2026-08

🔧

Shipped update — v3.80.0 → v3.82.0

2026-07

🔧

Shipped update — v3.77.0 → v3.80.0

2026-06

🔧

Shipped update — v3.72.0 → v3.77.0

2026-05

⭐

Rating ↑ 3.00 → 4.79 (improved 1.79★)

2026-05

📈

Crossed 10 ratings — social-proof flywheel kicking in

2026-03

⭐

Rating ↓ 4.80 → 3.00 (dropped 1.80★)

→ 30 days after: revenue −$33.5K/mo · rating −1.80★ · reviews −1,583 medium · co-occurring

2026-03

📈

Crossed 10 ratings — social-proof flywheel kicking in

→ 30 days after: revenue −$33.5K/mo · rating −1.80★ · reviews −1,583 medium · co-occurring

2026-03

⭐

Rating ↑ 3.29 → 4.80 (improved 1.51★)

→ 30 days after: revenue −$33.5K/mo · rating −1.80★ · reviews −1,583 medium · co-occurring

2024-07

⭐

Rating ↓ 3.67 → 3.29 (dropped 0.38★)

2023-01

⭐

Rating ↑ 3.00 → 3.40 (improved 0.40★)

2022-02

⭐

Rating ↑ 2.33 → 3.00 (improved 0.67★)

2022-01

⭐

Rating ↓ 3.00 → 2.33 (dropped 0.67★)

→ 30 days after: rating +0.67★ high confidence

2020-10

⭐

Rating ↑ 1.00 → 3.00 (improved 2.00★)

2020-06

🚀

First tracked snapshot — initial data captured

🔔

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ONE-TIME · BUILD 💰 Estimated build cost

$120K

↳ What it cost to build · not monthly revenue

Likely range $90K – $160K

$25K · MVP floor $100K · indie scale $500K+ · studio build

📈 Pays back in ~2.0y at current MRR

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes

🧱 MVP baseline (design + 1-store ship)	+$28K
📱 5 unique screens × $4.5K	+$22K
📦 Asset bundle (159 MB)	+$40K
⚙ Shopping complexity ×1.30	+$27K

Total estimate $120K

ONE-TIME · EXIT VALUE 💵 Estimated acquisition value

$75K

↳ What it would sell for · not monthly revenue

Marketplace range $50K – $100K · 16× MRR multiple

💸 ~0.6× build cost (under-water)

Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built

📺 Ad-supported base	15× MRR
⭐ ★ rating ≥ 4.7 (premium)	+15%
🏷 Shopping category multiple	+2%
⭐ Small user base (<1K ratings)	-8%

Final multiple 16× MRR

👥 Estimated audience size

44K

Lifetime downloads (US-equivalent)

Monthly active

5.2K

Daily active

930

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it

📲 Shopping engagement	~100 installs / rating
🔁 Shopping D30 retention	12%
📍 DAU / MAU stickiness	0.18

DAU / MAU 18% sticky

📝 Description

BU Score · Transcendent

Full revenue analysis

Read the article-style breakdown for Coolblue: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.

Read deep-dive →