Daylio Journal - Mood Tracker
72
Quality Score
Strong
Daylio Journal - Mood Tracker
by Relaxio s.r.o.
High confidence
✍️ Bumetric analysis
“
Daylio Journal - Mood Tracker is an iOS app from Relaxio s.r.o. in the Lifestyle category, currently rated 4.8★ across 59,463 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 72: Strong (healthy traction). For a Lifestyle app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$5.0K
per month
→
12-mo forecast
$5.2K – $10.8K
per month
→
24-mo forecast
$6.4K – $19.2K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
61 snapshots on record
Rating
4.8
Reviews
59,463 reviews
Forecast Revenue / mo
$5.0K
Snapshots tracked
61
since Apr 2026
ONE-TIME · BUILD
💰 Estimated build cost
$155K
↳ What it cost to build · not monthly revenue
Likely range $115K – $210K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~2.6y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (215 MB) | +$40K |
| ⚙ Lifestyle complexity ×1.05 | +$4K |
| ⚙ 9.7y maintenance × ~1-person team | +$58K |
Total estimate
$155K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$100K
↳ What it would sell for · not monthly revenue
Marketplace range $75K – $125K · 21× MRR multiple
💸
~0.6× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| 📅 9.7y proven track record | +20% |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
Final multiple
21× MRR
👥 Estimated audience size
4.5M
Lifetime downloads (US-equivalent)
Monthly active
315K
Daily active
63K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Lifestyle engagement | ~110 installs / rating |
| 📅 9.7y of rating accumulation | -30% |
| 🔁 Lifestyle D30 retention | 13% |
| 📍 DAU / MAU stickiness | 0.20 |
DAU / MAU
20% sticky
🛠 Estimated tech stack
🍎
Native iOS (Swift / UIKit)
Medium confidence · 55%
Also possible
React Native
Flutter
Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.
Signals we read
| 📦 App bundle size | 215 MB |
| 🏷 Category context | Lifestyle |
| 📦 Large iOS bundle | → Native Swift / UIKit (pre-2020 era) + assets |
💀 Maintenance status
Active
15%
Last shipped 2026-09-10 · 34 days ago
0 · Active
50 · At risk
100 · Abandoned
Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.
Risk signals
| 📅 34 days since last update | Healthy release cadence |
Verdict
Active
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 49/100MID TIERunderperforming peersGrowth Velocity
5.0
Founder Strength
3.7
Product Quality
9.5
Revenue Strength
3.7
Monetization Maturity
1.0
Defensibility
4.4
Market Position
2.0
Operational Safety
10.0
- 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.77★ across 59,463 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 11 of 11 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Mid install base (59,463 ratings)METRIC | +$5,500 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| worth every pennyREVIEW | +$2,000 | |
| 5 starREVIEW | +$1,800 | |
| securityREVIEW | +$1,800 | |
| cancelledREVIEW | −$1,500 | |
| Mature app (9y old)METRIC | +$1,500 | |
| Multilingual (34 languages)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| too expensiveREVIEW | −$1,000 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v1.76.0
Now you can talk to Siri: “Hey Siri, log good mood in Daylio”. Siri handles quick entries, activity counts, and today's overview. We also added a big new calendar widget for your home screen.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Daylio Journal - Mood Tracker
- Developer
- Relaxio s.r.o.
- Bundle ID
- net.daylio.Daylio
- App Store URL
- Open in App Store
- Category
- Lifestyle
- Content rating
- 4+
- Languages
- BN, BG, HR, CS, DA, NL, EN, FI, FR, DE, EL, HI, HU, ID, IT, JA, KO, MS, NB, PL, PT, RO, RU, SR, ZH, SK, SL, ES, SV, TH, ZH, TR, UK, VI
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Reported revenue signal / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- Model estimate / mo
- $5.0K/mo
- Top-grossing rank
- 🇩🇪#68 /100 🇨🇦#86 /100 🇧🇷#90 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth61,908 ratings+4% lifetimeShow 3-year history estimate ▾
Tracked (60 weeks) Pre-tracking estimate (0 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Top Countries — Grossing Rank3 countries
🇩🇪DE#68 /100
🇨🇦CA#86 /100
🇧🇷BR#90 /100
📊Category Rank Trajectory#68 now · best #68 · worst #69
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
🚀Update Frequency · Releases per Quarter11 releases tracked
🚀Version Release Timeline8 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Self-Care Bullet Journal with Goals - Mood Diary & Happiness Tracker
Daylio enables you to keep a private journal without having to type a single line. Try this beautifully designed & stunningly simple micro-diary app right now for FREE!
** WHAT IS DAYLIO **
Daylio is a very versatile app, and you can turn it in whatever you need to track. Your fitness goal pal. Your mental health coach. Your food log. Your gratitude diary. Mood tracker. Exercise, meditate, eat, and be grateful. Take care of your mental, emotional, and physical health.… View full description on the official store →
Daylio enables you to keep a private journal without having to type a single line. Try this beautifully designed & stunningly simple micro-diary app right now for FREE!
** WHAT IS DAYLIO **
Daylio is a very versatile app, and you can turn it in whatever you need to track. Your fitness goal pal. Your mental health coach. Your food log. Your gratitude diary. Mood tracker. Exercise, meditate, eat, and be grateful. Take care of your mental, emotional, and physical health.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 215 MB🔞 4+📱 iOS 15.0+🔖 v1.76.0🔄 updated 1mo ago🌐 BN, BG, HR, CS, DA +29📂 Lifestyle💰 Paid🚀 Launched 2017 (9y old)
📅
What Worked™ · Development Pipeline
12 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-09
🔧
Shipped update — v1.75.1 → v1.76.0
→ 30 days after: reviews +470 high confidence
2026-08
🔧
Shipped update — v1.74.5 → v1.75.1
→ 30 days after: reviews +952 high confidence
2026-07
🔧
Shipped update — v1.74.4 → v1.74.5
→ 30 days after: reviews +765 high confidence
2026-07
🔧
Shipped update — v1.74.3 → v1.74.4
→ 30 days after: revenue +$154/mo · reviews +525 high confidence
2026-07
🔧
Shipped update — v1.74.2 → v1.74.3
→ 30 days after: revenue +$154/mo · reviews +620 medium · co-occurring
2026-07
🔧
Shipped update — v1.74.1 → v1.74.2
→ 30 days after: revenue +$154/mo · reviews +639 medium · co-occurring
2026-07
🔧
Shipped update — v1.73.2 → v1.74.1
→ 30 days after: revenue +$154/mo · reviews +582 medium · co-occurring
2026-06
🔧
Shipped update — v1.73.1 → v1.73.2
→ 30 days after: reviews +588 medium · co-occurring
2026-05
🔧
Shipped update — v1.72.2 → v1.73.1
→ 30 days after: reviews +673 medium · co-occurring
2026-05
🔧
Shipped update — v1.72.1 → v1.72.2
→ 30 days after: reviews +548 high confidence
2026-05
🔧
Shipped update — v1.71.1 → v1.72.1
→ 30 days after: reviews +687 medium · co-occurring
2026-04
🚀
First tracked snapshot — initial data captured
→ 30 days after: reviews +574 medium · co-occurring
🔎
ASO Keyword Positions
BEST RANK #31Ranked for 1 App Store search query in our last keyword sweep. Lower position = closer to the top.
habit tracker·#31🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.68024★ | 6,902 | 4.68024★ this version |
| 🇧🇷 BR | 4.86746★ | 11,046 | 4.86746★ this version |
| 🇨🇦 CA | 4.70688★ | 9,754 | 4.70688★ this version |
| 🇩🇪 DE | 4.65811★ | 7,906 | 4.65811★ this version |
| 🇫🇷 FR | 4.67863★ | 5,455 | 4.67863★ this version |
| 🇬🇧 GB | 4.69119★ | 14,206 | 4.69119★ this version |
| 🇮🇳 IN | 4.69829★ | 1,233 | 4.69829★ this version |
| 🇯🇵 JP | 4.56802★ | 2,977 | 4.56802★ this version |
| 🇺🇸 US | 4.77275★ | 61,945 | 4.77275★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Daylio Journal - Mood Tracker: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
About this analysis
Why high confidence: 59,463 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
10 answers · auto-generated from this app's public dataHow much does Daylio Journal - Mood Tracker make per month?▴
Based on our ML-calibrated revenue forecast, Daylio Journal - Mood Tracker earns approximately $5.0K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is Daylio Journal - Mood Tracker profitable?▴
With estimated build cost $155K and monthly revenue $5.0K, Daylio Journal - Mood Tracker looks break-even-grade — payback period sits around 2.6 years. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does Daylio Journal - Mood Tracker have?▴
Estimated audience: ~4.5M lifetime downloads, ~315K monthly active users, and ~63K daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.
What apps are like Daylio Journal - Mood Tracker?▴
Browse the full Lifestyle category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is Daylio Journal - Mood Tracker built with?▴
Our heuristic places Daylio Journal - Mood Tracker on the Native iOS (Swift / UIKit) stack (Medium confidence, 55%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: React Native, Flutter.
Is Daylio Journal - Mood Tracker still actively maintained?▴
Maintenance status: Active (15% abandonment risk). Last shipped version was 1 months ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would Daylio Journal - Mood Tracker sell for?▴
Estimated acquisition value: $100K (marketplace range $75K – $125K). Calculated as 21× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was Daylio Journal - Mood Tracker last updated?▴
Daylio Journal - Mood Tracker last shipped a new version on 2026-09-10 — 1 months ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes Daylio Journal - Mood Tracker?▴
Daylio Journal - Mood Tracker is published by Relaxio s.r.o. on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Daylio Journal - Mood Tracker's BU Score?▴
Daylio Journal - Mood Tracker has a BU Score of 72/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.