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Tasty: Recipes, Cooking Videos

77
Quality Score
Strong

Tasty: Recipes, Cooking Videos

High confidence
4.9 ✍️ Editor
✍️ bumetric analysis

Tasty: Recipes, Cooking Videos is an iOS app from BuzzFeed in the Food & Drink category, currently rated 4.9★ across 432,341 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.

Quality Score is 77: Strong (healthy traction). For a Food & Drink app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

💰 Monthly revenue · now vs forecast
● Right now
$5.0K
per month
12-mo forecast
$5.2K – $10.8K
per month
24-mo forecast
$6.4K – $19.2K
per month
MID tier
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📊 Performance Tracking LIVE

Loading…
idle
0%
Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
0
since first record
ONE-TIME · BUILD 💰 Estimated build cost
$65K
What it cost to build · not monthly revenue
Likely range $50K – $90K
$25K · MVP floor $100K · indie scale $500K+ · studio build
📈 Slow ROI — current MRR is well below build cost

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
🧱 MVP baseline (design + 1-store ship) +$28K
📱 5 unique screens × $4.5K +$22K
📦 Asset bundle (68 MB) +$7K
Food & Drink complexity ×1.10 +$5K
Total estimate $65K
👥 Estimated audience size
43.0M
Lifetime downloads (US-equivalent)
Monthly active
6.0M
Daily active
1.2M

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it
📲 Food & Drink engagement ~100 installs / rating
🔁 Food & Drink D30 retention 14%
📍 DAU / MAU stickiness 0.20
DAU / MAU 20% sticky
🔬

How we forecast this revenue

MEDIUM CONFIDENCE
Baseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊

BU Investment Matrix

Below median · 51/100MID TIERunderperforming peers
GrowthFounderQualityRevenueMonetiz.MoatMarketSafety
Growth Velocity
5.0
Founder Strength
5.6
Product Quality
9.8
Revenue Strength
3.7
Monetization Maturity
1.0
Defensibility
5.7
Market Position
0.0
Operational Safety
10.0
  • 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
  • ⭐ Quality: 4.91★ across 432,341 reviews — exceptional (top 1% in category).
  • 📍 Market: Not yet charting in any of the 9 monitored markets.
  • 📈 Growth: Insufficient signal to assess trajectory.
  • ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K. Portfolio play ($8K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 5 of 5 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
High install base (432,341 ratings)METRIC
+$12,000
Excellent rating (4.9★)METRIC
+$2,200
Mature app (8y old)METRIC
+$1,500
Ad-supported / freemiumMETRIC
+$600
Single-language (English only)METRIC
−$400
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🆕 What's New · v3.39.4

Just the usual tweaks and fixes to make your Tasty experience even better!

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
Tasty: Recipes, Cooking Videos
Developer
BuzzFeed
Bundle ID
com.buzzfeed.tasty
App Store URL
Open in App Store
Category
Food & Drink
Content rating
4+
Languages
EN

Company

Website
Not found
Tagline
Tasty - Food videos and recipes
Description
The official home of all things Tasty, the world’s largest food network. Search, watch, and cook every single Tasty recipe and video ever - all in one place!
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Available

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$172/mo
Top-grossing rank
🇮🇳#38 /100   🇺🇸#67 /100   🇬🇧#87 /100
All-time revenue
Not found
Pricing
Not found

Founder

Name
Not found
X / Twitter
twitter.com/tasty
LinkedIn
linkedin.com/legal/privacy-policy
GitHub
Not found
X followers
Not found
Public statements
Not found

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Socials
facebook facebook.com/buzzfeedtasty · instagram instagram.com/buzzfeedtasty · linkedin linkedin.com/legal/privacy-policy · tiktok tiktok.com/en/privacy-policy · twitter twitter.com/tasty · youtube youtube.com/buzzfeedtasty
Email
support@buzzfeed.com
Phone
Not found
Contact page
Not found
About page
tasty.co/about/privacy
📈Ratings growth432,341 ratings+60% lifetimeShow 3-year history estimate ▾Jul 2023Mar 2025Jul 2026
Tracked (3 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Top Countries — Grossing Rank3 countries
🇮🇳IN
#38 /100
🇺🇸US
#67 /100
🇬🇧GB
#87 /100
📊Category Rank Trajectory#38 now · best #36 · worst #42
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

Welcome to the Tasty App – your ultimate cooking companion, featuring over 10,000 delicious recipes with video, step-by-step cooking mode, personalized recommendations, a thriving community of home chefs, and recipe shopping and seamless checkout. Tasty brings you the best of food and recipe discovery from the internet’s favorite food brand.

Key Features:

10,000+ Recipes and Collections: Explore a vast library of mouth-watering dishes, complete with video guides, step-by-step instructions, and recommendations tailored to the current season, time of day, and special occasions.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →
💾 68 MB🔞 4+📱 iOS 18.0+🔖 v3.39.4🔄 updated 0d ago🌐 EN📂 Food & Drink💰 Paid
🔎

ASO Keyword Positions

BEST RANK #2
Ranked for 4 App Store search queryies in our last keyword sweep. Lower position = closer to the top.
recipe finder·#2🇺🇸meal planner·#7🇺🇸vegan recipes·#8🇺🇸keto meals·#21🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🔔

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📝 Description

95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Tasty: Recipes, Cooking Videos: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →

More by BuzzFeed

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📦 Portfolio summaryINDIE studio
5apps·$8K/mocombined
✓ Diversified — top app contributes 34%; risk spread across portfolio

Similar apps in Food & Drink

About this analysis
ZCAnalyzed by Zakhar Chumak · founder, bumetric·Full methodology·High confidence

Why high confidence: 432,341 ratings · no founder-verified revenue (model estimate only).

Frequently Asked Questions

4 answers · auto-generated from this app's public data
How much does Tasty make per month?
Based on our ML-calibrated revenue forecast, Tasty earns approximately $172/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Tasty?
Browse the full Food & Drink category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Tasty?
Tasty is published by BuzzFeed on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Tasty's BU Score?
Tasty has a BU Score of 77/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.