Lidl Plus
88
Quality Score
Excellent
Lidl Plus
High confidence
✍️ bumetric analysis
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Lidl Plus is an iOS app from Lidl Digital International GmbH & Co. KG in the Business category, currently rated 4.7★ across 1,413,040 ratings. Initial signal reads as no scraped reviews yet: judgment based on metadata only.
Quality Score is 88: Excellent (strong product-market fit). For a Business app, that means strong product-market fit. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$1.4M
per month
→
12-mo forecast
$1.5M – $2.3M
per month
→
24-mo forecast
$1.8M – $3.3M
per month
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$135K
↳ What it cost to build · not monthly revenue
Likely range $100K – $180K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~9 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (247 MB) | +$40K |
| ⚙ Business complexity ×1.50 | +$45K |
Total estimate
$135K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$300K
↳ What it would sell for · not monthly revenue
Marketplace range $225K – $375K · 20× MRR multiple
💸
~2.2× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Business category multiple | +10% |
| ⭐ Mature user base (1M+ ratings) | +8% |
Final multiple
20× MRR
👥 Estimated audience size
91.5M
Lifetime downloads (US-equivalent)
Monthly active
20.0M
Daily active
6.0M
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Business engagement | ~65 installs / rating |
| 🔁 Business D30 retention | 22% |
| 📍 DAU / MAU stickiness | 0.30 |
DAU / MAU
30% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$1.4M/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$1.4M – $1.9M
12 months
$1.5M – $2.3M
24 months
$1.8M – $3.3M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Mixed signals · 55/100BIG TIERcompetitive but cautiousRevenue Strength
6.1
Product Quality
9.4
Market Position
1.2
Growth Velocity
5.0
Defensibility
5.7
Operational Safety
10.0
Founder Strength
5.9
Monetization Maturity
1.0
- 💰 Revenue: Healthy — $560K - $3080K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.7★ across 1,413,040 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: dev shipping weekly.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $25.2M-$44.8M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 5 of 5 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (1,413,040 ratings)METRIC | +$12,000 | |
| Excellent rating (4.7★)METRIC | +$2,200 | |
| Mature app (8y old)METRIC | +$1,500 | |
| Multilingual (24 languages)METRIC | +$1,500 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v17.4.9
- Bug fixes and Performance improvements
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Lidl Plus
- Developer
- Lidl Digital International GmbH & Co. KG
- Bundle ID
- Not found
- App Store URL
- Open in App Store
- Category
- Business
- Content rating
- 12+
- Languages
- BG, HR, CS, DA, NL, EN, ET, FI, FR, DE, EL, HU, IT, LV, LT, PL, PT, RO, RU, SR, SK, SL, ES, SV
Company
- Website
- Not found
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $14.3K/mo
- Top-grossing rank
- Not found
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
✨AI Revenue EstimateCONFIDENCE: HIGH
The iOS app "Lidl Plus" operates as a loyalty and rewards program, primarily designed to drive customer footfall and increase sales in Lidl's physical stores and online platforms. Public sources, including Sensor Tower, explicitly state that the app has no in-app purchases, indicating it does not generate direct revenue. Its financial contribution is indirect, through enhanced customer loyalty and increased retail sales for the parent company, Lidl.
Sources mentioned: Sensor Tower, AppstoreSpy.com, Vizologi, PortersFiveForce.com, The Grocer, Lidl GB Corporate News, Matrix BCG, Reddit, InternetRetailing
📈Ratings growth1,413,040 ratings+29% lifetimeShow 3-year history estimate ▾
Tracked (2 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Lidl Plus: Find Food Deals, Grocery Coupons and Loyalty Rewards on the Products You Love
Save more with the Lidl Plus rewards app!
Download, register and save even more. Lidl Plus is our free rewards app designed to give you even more value every time you shop. With Lidl Plus, you can access member exclusive offers, reward points, personalized coupons, digital receipts and more– all in one convenient app.
How to save with Lidl Plus:
Lidl Points: Get rewarded for shopping with Lidl Points. Collect points when you shop to redeem for FREE products and rewards!… View full description on the official store →
Save more with the Lidl Plus rewards app!
Download, register and save even more. Lidl Plus is our free rewards app designed to give you even more value every time you shop. With Lidl Plus, you can access member exclusive offers, reward points, personalized coupons, digital receipts and more– all in one convenient app.
How to save with Lidl Plus:
Lidl Points: Get rewarded for shopping with Lidl Points. Collect points when you shop to redeem for FREE products and rewards!… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 247 MB🔞 12+📱 iOS 16.0+🔖 v17.4.9🔄 updated 0d ago🌐 BG, HR, CS, DA, NL +19📂 Business💰 Paid
🌍
Multi-Country Performance
Available in 4 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇺🇸 US | 4.66901★ | 1,281 | 4.66901★ this version |
| 🇬🇧 GB | 4.75847★ | 1,459,045 | 4.75847★ this version |
| 🇩🇪 DE | 4.66102★ | 1,333,842 | 4.66102★ this version |
| 🇫🇷 FR | 4.36699★ | 19,840 | 4.36699★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Lidl Plus: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Lidl Digital International GmbH & Co. KG
View all →📦 Portfolio summaryINDIE studio
4apps·$15K/mocombined
⚠ Concentrated — top app contributes 95% of combined revenue (single-app dependency)
About this analysis
Why high confidence: 1,413,040 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Lidl Plus make per month?▴
Based on our ML-calibrated revenue forecast, Lidl Plus earns approximately $14K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Lidl Plus?▴
Browse the full Business category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Lidl Plus?▴
Lidl Plus is published by Lidl Digital International GmbH & Co. KG on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Lidl Plus's BU Score?▴
Lidl Plus has a BU Score of 88/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.