
70
BU Score
Strong
Reflectly - Journal & AI Diary
✍️ BU Analytics Review
“
Reflectly - Journal & AI Diary is an iOS app from Kodeon, Inc. in the Health & Fitness category, currently rated 4.6★ across 81,748 ratings. Initial signal reads as mostly critical sentiment so far — users flag rough edges and unmet expectations.
Our BU Score puts it at 70 — Strong (healthy traction). For a Health & Fitness app, that means healthy traction.
Track changes month-over-month in the Performance section below — live snapshot history and revenue forecast included.
creator
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 8 of 8 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Mid install base (81,748 ratings)METRIC | +$5,500 | |
| subscriptionREVIEW | +$2,500 | |
| premiumREVIEW | +$2,200 | |
| Excellent rating (4.6★)METRIC | +$2,200 | |
| Mature app (8y old)METRIC | +$1,500 | |
| free trialREVIEW | +$1,200 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Single-language (English only)METRIC | −$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
💚Sentiment Over Time↑ green = positive · ↓ red = negative
Mar 25
Apr 25
May 25
Jun 25
Jul 25
Aug 25
Oct 25
Nov 25
Dec 25
Jan 26
Feb 26
Mar 26
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🗓️ Snapshot Timeline
HISTORYEach bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →💾 123 MB🔞 4+📱 iOS 16.0+🔖 v5.0.0🔄 updated 1w ago🌐 EN📂 Health & Fitness💰 Paid🚀 Launched 2017 (8y old)
📝 About this app
Reflectly is the #1 journaling app that’s like your best friend. Vent your thoughts & feelings to improve your mood and practice mindfulness. Write down how you feel each day in your own mood diary. It’s the world’s first intelligent journal app & mood tracker that gives you personalized motivation and prompts the more you use it.
THE BEST JOURNAL APP FOR SELF-CARE AND MINDFULNESS
How you’re feeling on a daily basis matters. Reflectly is a personal journal driven by AI to help you deal with negative thoughts and increase positivity.
Be prepared for stress relief, reducing anxiety & depression in your life. Your self-care and mental health should always be a priority.
Reflectly uses positive psychology, mindfulness, and cognitive behavioral therapy (cbt) to help you thrive. It gives you the tools and mindset to build a positive cycle with our habit tracker. Fancy a bit of self-dating? Reflectly supports your self-love journey.
Never journaled before? No need to worry, our intelligent journal system gives you personalized prompts and reminders. If you want to build a health-focused lifestyle, increase motivation & gratitude, practice mindfulness, or combat anxiety, our personalized questions encourage deeper reflection.
RECOMMENDED BY PROFESSIONALS
Journaling is a respected method to improve your mood, productivity, and mental health. Psychologists, therapists, and industry experts reaffirm this. It’s time to invest in your self-care routine.
HOW REFLECTLY WORKS
• Write down how you feel each day. Morning daily motivation quotes & challenges, evening daily insights, and whenever you need to vent.
• Using AI & smart tech, Reflectly’s mood tracker helps by showing you mood correlations and graphs. Been stressed for the last 10 days and can’t pin-point why? Reflectly has answers.
• We ask personalized questions based on your diary entries so you can reflect deeper.
• Read or edit previous journal entries.
• Receive daily, weekly, and monthly overviews with personalized insights and reminders.
REVIEWS
- "It’s a really amazing app. It’s the one app I go to write about my feelings and how my day was :) I really recommend this app to ANYONE."
- "I love that this app lets me keep all my entries to read later. I also love that it gives some direction for people like me who want to journal but don’t know where to start."
REFLECTLY PREMIUM
Unlock Reflectly and become your own hero.
• Create unlimited stories in your personal planner
• Get a new question and reminder each day to help you reflect
• Unlock advanced statistics, actionable insights, and much more!
Reflectly offers auto-renewing subscriptions:
• $9.99 billed monthly
• $59.99 billed annually
After free trial, the total amount for the subscription will be charged to your iTunes Account. The subscription automatically renews unless it is canceled at least 24 hours before the end of the current period. Your account will be charged for renewal at the total subscription price within 24 hours prior to the end of the current period. Subscriptions and auto-renewals may be managed or canceled via your iTunes Account settings. Any unused portion of free trial is forfeited after purchase. Special introductory offers only apply to first billing term.
These prices are in US Dollars (USD). Pricing in other currencies and countries may vary and actual charges may be converted to your local currency depending on the country of residence.
Read more about our Terms of Service and Privacy Policy here:
• https://kodeon.ai/privacy-policy
• https://kodeon.ai/terms-of-use
THE BEST JOURNAL APP FOR SELF-CARE AND MINDFULNESS
How you’re feeling on a daily basis matters. Reflectly is a personal journal driven by AI to help you deal with negative thoughts and increase positivity.
Be prepared for stress relief, reducing anxiety & depression in your life. Your self-care and mental health should always be a priority.
Reflectly uses positive psychology, mindfulness, and cognitive behavioral therapy (cbt) to help you thrive. It gives you the tools and mindset to build a positive cycle with our habit tracker. Fancy a bit of self-dating? Reflectly supports your self-love journey.
Never journaled before? No need to worry, our intelligent journal system gives you personalized prompts and reminders. If you want to build a health-focused lifestyle, increase motivation & gratitude, practice mindfulness, or combat anxiety, our personalized questions encourage deeper reflection.
RECOMMENDED BY PROFESSIONALS
Journaling is a respected method to improve your mood, productivity, and mental health. Psychologists, therapists, and industry experts reaffirm this. It’s time to invest in your self-care routine.
HOW REFLECTLY WORKS
• Write down how you feel each day. Morning daily motivation quotes & challenges, evening daily insights, and whenever you need to vent.
• Using AI & smart tech, Reflectly’s mood tracker helps by showing you mood correlations and graphs. Been stressed for the last 10 days and can’t pin-point why? Reflectly has answers.
• We ask personalized questions based on your diary entries so you can reflect deeper.
• Read or edit previous journal entries.
• Receive daily, weekly, and monthly overviews with personalized insights and reminders.
REVIEWS
- "It’s a really amazing app. It’s the one app I go to write about my feelings and how my day was :) I really recommend this app to ANYONE."
- "I love that this app lets me keep all my entries to read later. I also love that it gives some direction for people like me who want to journal but don’t know where to start."
REFLECTLY PREMIUM
Unlock Reflectly and become your own hero.
• Create unlimited stories in your personal planner
• Get a new question and reminder each day to help you reflect
• Unlock advanced statistics, actionable insights, and much more!
Reflectly offers auto-renewing subscriptions:
• $9.99 billed monthly
• $59.99 billed annually
After free trial, the total amount for the subscription will be charged to your iTunes Account. The subscription automatically renews unless it is canceled at least 24 hours before the end of the current period. Your account will be charged for renewal at the total subscription price within 24 hours prior to the end of the current period. Subscriptions and auto-renewals may be managed or canceled via your iTunes Account settings. Any unused portion of free trial is forfeited after purchase. Special introductory offers only apply to first billing term.
These prices are in US Dollars (USD). Pricing in other currencies and countries may vary and actual charges may be converted to your local currency depending on the country of residence.
Read more about our Terms of Service and Privacy Policy here:
• https://kodeon.ai/privacy-policy
• https://kodeon.ai/terms-of-use
🆕 What's New · v5.0.0
Thank you for downloading Reflectly!
New:
• Bug fixes and performance improvements
New:
• Bug fixes and performance improvements
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Reflectly - Journal & AI Diary
- Developer
- Kodeon, Inc.
- Bundle ID
- com.reflectly.app
- App Store URL
- Open in App Store
- Category
- Health & Fitness
- Content rating
- 4+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- reflectly
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- $2.5KAI medium
- AI annual estimate
- $30.0K/yr
- ML model estimate / mo
- $511/mo
- Top-grossing rank
- Outside top 100 in US Health & Fitness
- All-time revenue
- Not found
- Pricing
- Not found
Founder
- Name
- Not found
- X / Twitter
- Not found
- Not found
- GitHub
- Not found
- X followers
- Not found
- Public statements
- Not found
Funding
- Total raised
- Not found
- Last round
- Not found
- Investors
- Not found
- Crunchbase
- Not found
- AngelList
- Not found
Press & Links
- Articles found
- Not found
- Listed on
- Not found
- Blog
- Not found
- Press / News
- Not found
Contacts & Socials
- Socials
- Not found
- hello@reflectlyapp.com
- Phone
- Not found
- Contact page
- Not found
- About page
- Not found
✨AI Revenue EstimateCONFIDENCE: MEDIUM
Reflectly - Journal & AI Diary is estimated to have generated less than $5,000 in monthly revenue as of February 2026, according to Sensor Tower data. This suggests an annual revenue estimate of approximately $30,000, based on a midpoint monthly estimate of $2,500.
Sources mentioned: Sensor Tower, Business of Apps, Tracxn, PitchBook, Adapty, Reddit
⭐Recent App Store Reviews49 latest · avg 3.61★ · 51.0% 5★ · 22.4% 1★
5★25 (51%)
4★5 (10%)
3★5 (10%)
2★3 (6%)
1★11 (22%)
+0 ratings/week
Praise: love ×19 great ×9 recommend ×6 amazing ×3 awesome ×2Complaints: hate ×2 subscription ×2 refund ×1 expensive ×1
Top positive
★★★★★ Great app
Love this app. Have used it for 3 years now…
★★★★★ Reflecty
Reflect he is a great app to control your feelings. I have one request for the makers of this product.
I think that you should be able to talk to reflecty like Siri.…
Top negative
★☆☆☆☆ AI is discriminatory
The AI is horrible with LGBTQ related entries. It’s discriminatory, harmful, and the opposite of what a journal touting mental health support should be aiming for. But clearly there’s a huge anti-LGBTQ AI push here.…
★☆☆☆☆ Paying for Nothing???
I really loved this app and have been using it for almost 8 years, so I decided to upgrade to the premium version as I felt I would only enjoy it more. But after purchasing, none of the premium features were unlocked. It just kept telling m…
📈Ratings growth81,748 ratings+30% lifetimeShow 3-year history estimate ▾
Tracked (2 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
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