Cross Stitch: Color by Number
70
Quality Score
Strong
✍️ Bumetric analysis
“
Cross Stitch: Color by Number is an iOS app from Eyewind in the Entertainment category, currently rated 4.3★ across 195,107 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.
Quality Score is 70: Strong (healthy traction). For a Entertainment app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$25.0M
per month
→
12-mo forecast
$25.7M – $34.1M
per month
→
24-mo forecast
$28.6M – $42.9M
per month
MEGA tierSUBSCRIPTION
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
6 snapshots on record
Rating
4.3
Reviews
195,107 reviews
Forecast Revenue / mo
$25.0M
Snapshots tracked
6
since Mar 2026
🤖Also on Android
$218/mo · 195K ratings · 4.4★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$185K
↳ What it cost to build · not monthly revenue
Likely range $140K – $250K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in under a month at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 💎 In-app purchase plumbing | +$9K |
| 📦 Asset bundle (157 MB) | +$40K |
| ⚙ Entertainment complexity ×1.30 | +$29K |
| ⚙ 9.1y maintenance × ~1-person team | +$54K |
Total estimate
$185K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$838.0M
↳ What it would sell for · not monthly revenue
Marketplace range $628.5M – $1089.5M · 34× MRR multiple
💸
~4530× return on build cost
Synthetic estimate. Multiple band derived from iap / freemium model + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 💎 IAP / freemium model base | 28× MRR |
| 📅 9.1y proven track record | +20% |
| 🏷 Entertainment category multiple | -5% |
| ⭐ Mature user base (100K+ ratings) | +5% |
Final multiple
34× MRR
👥 Estimated audience size
20.0M
Lifetime downloads (US-equivalent)
Monthly active
1.4M
Daily active
540K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Entertainment engagement | ~150 installs / rating |
| 📅 9.1y of rating accumulation | -30% |
| 🔁 Entertainment D30 retention | 12% |
| 📍 DAU / MAU stickiness | 0.40 |
DAU / MAU
40% sticky
🛠 Estimated tech stack
🍎
Native iOS (Swift / UIKit)
Medium confidence · 60%
Also possible
React Native
Flutter
Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.
Signals we read
| 📦 App bundle size | 157 MB |
| 🏷 Category context | Entertainment |
| 📦 Mid-large iOS bundle | → Likely native Swift / UIKit (pre-2020 era) |
💀 Maintenance status
Slowing
30%
Last shipped 2026-05-01 · 150 days ago
0 · Active
50 · At risk
100 · Abandoned
Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.
Risk signals
| 📅 5 months since last update | Slowing cadence |
Verdict
Slowing
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$25.0M/mo · ML-estimated from 234 triggers
Growth rate
+1.5% MoM · MEGA tier baseline (compound monthly)
Direction
Tailwinds: monetization model proven
6 months
$24.6M – $30.1M
12 months
$25.7M – $34.1M
24 months
$28.6M – $42.9M
Compound growth at +1.5% MoM (tier baseline for MEGA). Range widens with horizon — typical noise band ±10% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Mixed signals · 66/100MEGA TIERSUBSCRIPTIONcompetitive but cautiousGrowth Velocity
5.0
Founder Strength
5.9
Product Quality
7.2
Revenue Strength
7.4
Monetization Maturity
9.5
Defensibility
9.8
Market Position
2.0
Operational Safety
6.0
- 💰 Revenue: Strong — $10.0M - $50.0M/mo · MEGA tier · low confidence, trajectory unclear.
- ⭐ Quality: 4.35★ across 195,107 reviews — solid.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Elevated — bug mentions above category norm, rating drift -1.51 ★ (recent 50 vs lifetime).
🎯 For competitors: Strong subscription moat. Hard to outcompete on retention. Better angle: free alternative with one-time purchase, or feature parity for an underserved sub-niche.
💵 For acquirers: Estimated asking range 18-32× monthly = $450.0M-$800.0M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 7 of 7 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (195,107 ratings)METRIC | +$12,000 | |
| subscriptionREVIEW | +$2,500 | |
| premiumREVIEW | +$2,200 | |
| Mature app (9y old)METRIC | +$1,500 | |
| free trialREVIEW | +$1,200 | |
| Good rating (4.3★)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v1.2.0
In this version, we're dedicated to bringing you more fun, more challenges, and more creativity!
Performance Optimization: We've been working hard to boost performance, fix known issues, and refine the overall user experience.… Full release notes →
Performance Optimization: We've been working hard to boost performance, fix known issues, and refine the overall user experience.… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Cross Stitch: Color by Number
- Developer
- Eyewind
- Bundle ID
- com.inapp.cross.stitch
- App Store URL
- Open in App Store
- Category
- Entertainment
- Content rating
- 4+
- Languages
- EN, ZH, ZH
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Reported revenue signal / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- Model estimate / mo
- $25.0M/mo
- Top-grossing rank
- Outside top 100 in US Entertainment
- All-time revenue
- Not found
- Pricing
- $1.99 - $59.99 per item
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
🚀Update Frequency · Releases per Quarter3 releases tracked
🚀Version Release Timeline3 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Enjoy doing Cross-Stitch patterns on your Tablet or Mobile device without threading a needle or hurting your finger!
100000+ different style patterns for you to choose.
Cross Stitch helps practice concentration and also have a great time!
Drop all the colored cross stitches in the correct place and watch your embroidery.
"This is a great activity to practice your drawing and coloring skills. It's also fun for any age to try to finish the drawing and coloring."
Turn your own photos into cross-stitch patterns!
New patterns released weekly!… View full description on the official store →
100000+ different style patterns for you to choose.
Cross Stitch helps practice concentration and also have a great time!
Drop all the colored cross stitches in the correct place and watch your embroidery.
"This is a great activity to practice your drawing and coloring skills. It's also fun for any age to try to finish the drawing and coloring."
Turn your own photos into cross-stitch patterns!
New patterns released weekly!… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 157 MB🔞 4+📱 iOS 15+🔖 v1.2.0🔄 updated 5mo ago🌐 EN, ZH, ZH📂 Entertainment💰 Paid📺 Ad-supported💎 IAP $1.99 - $59.99 per item🚀 Launched 2017 (9y old)
📅
What Worked™ · Development Pipeline
6 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-08
⭐
Rating ↑ 4.35 → 4.65 (improved 0.30★)
→ 30 days after: reviews +24 high confidence
2026-07
⭐
Rating ↓ 4.65 → 4.35 (dropped 0.30★)
→ 30 days after: revenue +$510/mo · rating +0.30★ · reviews −179,304 high confidence
2026-07
📸
Refreshed store screenshots — 8 of 8 updated
→ 30 days after: revenue +$510/mo · rating +0.30★ · reviews −179,304 high confidence
2026-07
📈
Crossed 50,000 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$510/mo · rating +0.30★ · reviews −179,304 high confidence
2026-05
🔧
Shipped update — v1.2.0 → v2.14.0
→ 30 days after: reviews +28 high confidence
2026-03
🚀
First tracked snapshot — initial data captured
📸
Store Page History
8 SCREENSHOT CHANGESEvery time a developer swaps a store screenshot we archive both versions. Compare side-by-side to see what messaging / visuals changed.
iPhone screenshots
Slot 1
2 ver.
2 ver.
2026-05-12
2026-07-12
Slot 2
2 ver.
2 ver.
2026-05-12
2026-07-12
Slot 3
2 ver.
2 ver.
2026-05-12
2026-07-12
Slot 4
2 ver.
2 ver.
2026-05-12
2026-07-12
Slot 5
2 ver.
2 ver.
2026-05-12
2026-07-12
Slot 6
2 ver.
2 ver.
2026-05-12
2026-07-12
🗣
Voice of Customer
Based on 658 reviews across 8 markets● 52% positive · ● 17% neutral · ● 31% negative · Rating drift: -1.51★ (declining — recent 50: 2.84★ vs lifetime: 4.35★)
VADER compound sentiment per quarter (−1 = fully negative, +1 = fully positive). Each point ≥ 5 reviews.
Sentiment by country (−1 to +1)
🇬🇧 GB
+0.32
🇦🇺 AU
+0.25
🇺🇸 US
+0.24
🇧🇷 BR
+0.17
🇫🇷 FR
+0.17
🇯🇵 JP
+0.02
🇨🇦 CA
-0.06
🇩🇪 DE
-0.29
Top praise themes
please fix ×11 latest update ×7 playing game ×7 thank thank ×7 last update ×7 new pictures ×6 game game ×6 stars because ×5
Top complaint themes
new update ×48 please fix ×33 old version ×21 mise jour ×16 latest update ×13 last update ×13 new version ×10 recent update ×10
Risk signals
Refund mentions: 1.1% Subscription complaints: 4% Bug mentions: 7%
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.62994★ | 1,089 | 4.62994★ this version |
| 🇧🇷 BR | 4.82203★ | 118 | 4.82203★ this version |
| 🇨🇦 CA | 4.58948★ | 1,883 | 4.58948★ this version |
| 🇩🇪 DE | 4.51163★ | 516 | 4.51163★ this version |
| 🇫🇷 FR | 4.50988★ | 506 | 4.50988★ this version |
| 🇬🇧 GB | 4.64964★ | 2,466 | 4.64964★ this version |
| 🇮🇳 IN | 4.60417★ | 48 | 4.60417★ this version |
| 🇯🇵 JP | 4.50452★ | 664 | 4.50452★ this version |
| 🇺🇸 US | 4.6527★ | 15,828 | 4.6527★ this version |
🔔
Track this app’s revenue
FREEGet an email when revenue moves by your threshold. No spam, unsubscribe in one click.
📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Cross Stitch: Color by Number: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Eyewind
View all →📦 Portfolio summaryMEGA studio
12apps·$36.2M/mocombined
Lead-app heavy — top app contributes 69%
About this analysis
Why high confidence: 195,107 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
10 answers · auto-generated from this app's public dataHow much does Cross Stitch make per month?▴
Based on our ML-calibrated revenue forecast, Cross Stitch earns approximately $25.0M/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is Cross Stitch profitable?▴
With estimated build cost $185K and monthly revenue $25.0M, Cross Stitch looks highly profitable — pays back its build investment in under a month at the current run-rate. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does Cross Stitch have?▴
Estimated audience: ~20.0M lifetime downloads, ~1.4M monthly active users, and ~540K daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.
What apps are like Cross Stitch?▴
Browse the full Entertainment category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is Cross Stitch built with?▴
Our heuristic places Cross Stitch on the Native iOS (Swift / UIKit) stack (Medium confidence, 60%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: React Native, Flutter.
Is Cross Stitch still actively maintained?▴
Maintenance status: Slowing (30% abandonment risk). Last shipped version was 5 months ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would Cross Stitch sell for?▴
Estimated acquisition value: $838.0M (marketplace range $628.5M – $1089.5M). Calculated as 34× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was Cross Stitch last updated?▴
Cross Stitch last shipped a new version on 2026-05-01 — 5 months ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes Cross Stitch?▴
Cross Stitch is published by Eyewind on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Cross Stitch's BU Score?▴
Cross Stitch has a BU Score of 70/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.