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35
BU Score
Emerging

AfterFocus - Background Blur

3.2 ✍️ Editor
✍️ bumetric analysis

AfterFocus - Background Blur is an iOS app from Dongwook Cho in the Photo & Video category, currently rated 3.2★ across 5 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.

Our BU Score puts it at 35: Emerging (early traction worth watching). For a Photo & Video app, that means early traction worth watching.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

📊 Performance Tracking LIVE

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Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
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💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 5 of 5 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
Paid app ($0.00)METRIC
+$2,800
Below-average rating (3.2★)METRIC
−$1,500
Mature app (8y old)METRIC
+$1,500
Localized (5 languages)METRIC
+$600
Pre-traction phase (5 ratings)METRIC
−$300
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🗓️ Snapshot Timeline

HISTORY
Each bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →
💾 14 MB🔞 4+📱 iOS 17.0+🔖 v1.4.0🔄 updated 2y ago🌐 EN, JA, KO, ZH, ES📂 Photo & Video💰 Paid🚀 Launched 2018 (8y old)

📝 About this app

Turn any photo and video into awesome portrait photo and video with depth blur and bokeh effect!

You need no dual lens, no plus model device. You also have no restriction on the distance with objects.

With powerful tools provided by the app,
- multiple depth
- fine masking creation
- background depth
- background type (rectangular, radial, diagonal and plain)
- background distance
- aperture adjustment

You can turn any plain photo and video into awesome portrait photo and viideo with depth blur and bokeh effect.

Unlike other apps which just support simple masking and blur, [AfterFocus] enables you to add multi level depth to your photo and make really natural depth blur effect.

** Depth Blur on Photo
• Add depth to your photo with multiple masks.
• Create mask with precision.
- Change brush and soft edge size
- Undoable
- Quick selection with single tap
• Apply depth to background.
- Choose Rectangular, diagnoal radial background
- Choose background distance

• Adjust aperture to change blur intensity.
• Edit and reuse the project later.
• Supports extension from Photos app.

** Depth Blur on Video
• Add manual depth effect on video.
• Add manual depth effect on live photo.
• Tons of predefined depth effects.
• Adjust the size of depth.
• Adjust aperture and blur intensity.
• Split into multiple time ranges and add depth effect to each range.
• Save as video.
• Save as live photo.
• Save as animated gif.
• Save to camera roll and share to SNS.
• Edit and reuse the project later.
• Supports extension from Photos app.

🆕 What's New · v1.4.0

- Finally supports automatic object masking.
- Optimized for iOS17

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
AfterFocus - Background Blur
Developer
Dongwook Cho
Bundle ID
com.envysoft.AfterBlur
App Store URL
Open in App Store
Category
Photo & Video
Content rating
4+
Languages
EN, JA, KO, ZH, ES

Company

Website
Not found
Tagline
Today
Description
Find apps and games for iPhone, iPad, Mac, and more on the App Store.
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
OG image

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$86/mo
Top-grossing rank
Outside top 100 in US Photo & Video
All-time revenue
Not found
Pricing
Not found

Founder

Name
Not found
X / Twitter
Not found
LinkedIn
Not found
GitHub
Not found
X followers
Not found
Public statements
Not found

Funding

Total raised
Not found
Last round
Not found
Investors
Not found
Crunchbase
Not found
AngelList
Not found

Press & Links

Articles found
Not found
Listed on
Not found
Blog
https://apps.apple.com/us/app/letterloop-group-newsletters/id6468623700
Press / News
Not found

Contacts & Socials

Socials
Not found
Email
Not found
Phone
Not found
Contact page
Not found
About page
https://apps.apple.com/us/iphone/story/id1406503654
📈Ratings growth5 ratings+400% lifetimeShow 3-year history estimate ▾Sep 2018Sep 2024May 2026
Tracked (6 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

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Full revenue analysis
Read the article-style breakdown for AfterFocus - Background Blur: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →