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76
BU Score
Strong

MOVES by Madeline

4.9 ✍️ Editor
✍️ BU Analytics Review

MOVES by Madeline is an iOS app from Madeline Moves, Inc. in the Health & Fitness category, currently rated 4.9★ across 3,345 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.

Our BU Score puts it at 76Strong (healthy traction). For a Health & Fitness app, that means healthy traction.

Track changes month-over-month in the Performance section below — live snapshot history and revenue forecast included.

📊 Performance Tracking LIVE

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idle
0%
Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
0
since first record
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 12 of 12 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
subscriptionREVIEW
+$2,500
Excellent rating (4.9★)METRIC
+$2,200
worth every pennyREVIEW
+$2,000
5 starREVIEW
+$1,800
great valueREVIEW
+$1,600
Low install base (3,345 ratings)METRIC
+$1,500
Mature app (8y old)METRIC
+$1,500
highly recommendREVIEW
+$1,400
slowREVIEW
−$1,200
support teamREVIEW
+$900
Ad-supported / freemiumMETRIC
+$600
Single-language (English only)METRIC
−$400
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.
💚Sentiment Over Time↑ green = positive · ↓ red = negative
Apr 25
May 25
Jun 25
Jul 25
Aug 25
Sep 25
Oct 25
Nov 25
Dec 25
Jan 26
Feb 26
Mar 26

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🗓️ Snapshot Timeline

HISTORY
Each bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →
💾 93 MB🔞 12+📱 iOS 16.0+🔖 v6.27.2🔄 updated 3w ago🌐 EN📂 Health & Fitness💰 Paid🚀 Launched 2018 (8y old)

📝 About this app

Expertly Designed Workouts for Every Phase of Life
Moves App is a women’s fitness app that offers dynamic, science-backed workouts designed for every stage of life. Whether you’re training at home, in the gym, or on the go, Moves provides effective, expert-led programs that take the guesswork out of your workouts. With customizable plans, progress tracking, and a supportive community, Moves makes it easy to show up, work hard, and see real results.

- Programs for Every Goal: From strength-building to endurance training, core rebuilding to pregnancy/postpartum fitness, Moves offers 8 unique programs designed to fit your personal goals and lifestyle.
- Expert Guidance: Created by a team of specialists, including licensed doctors of physical therapy and women's health experts, all programs are based on the latest research to bring you results you can see and feel.
- Weekly Workouts: Experience 5 fresh workouts every week alongside a supportive community of tens of thousands of women.
Confidence in the Gym: Whether you’re at home or in a gym, Moves gives you the tools to feel confident lifting weights and achieving your training goals.

Key Features:

- Customizable Workout Calendar: Easily schedule and follow your workouts with a personalized plan.
- 30/60 Minute Options: Choose between workout durations to fit your schedule.
- Demonstration Videos & Cues: Get clear guidance on each exercise with videos, step-by-step cues, and target muscle group diagrams to ensure you're performing movements correctly and effectively.
- Exercise Modifications: Access alternate exercises tailored to your equipment, fitness level, or life phase (including pregnancy), all programmed by a licensed physical therapist.
- Progress Tracking: Log weights, track workout history, and watch your progress over time.

Subscription Details

Moves offers monthly and yearly subscription options, giving subscribers access to all programs, features, and updates. Subscriptions are easily managed through your account settings. Download the app and start your fitness journey today with our free 7-day trial!

Need help? Please reach out to us at support@movesapp.com.

Terms of Service/EULA: https://www.movesapp.com/terms-of-service

🆕 What's New · v6.27.2

This update includes behind-the-scenes improvements to keep things running smoothly. Thanks for being part of the Moves community!

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
MOVES by Madeline
Developer
Madeline Moves, Inc.
Bundle ID
com.madelinemoves.train.store
App Store URL
Open in App Store
Category
Health & Fitness
Content rating
12+
Languages
EN

Company

Website
Not found
Tagline
Today
Description
Find apps and games for iPhone, iPad, Mac, and more on the App Store.
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
OG image

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$51.9K/mo
Top-grossing rank
Outside top 100 in US Health & Fitness
All-time revenue
Not found
Pricing
Not found

Founder

Name
Not found
X / Twitter
Not found
LinkedIn
Not found
GitHub
Not found
X followers
Not found
Public statements
Not found

Funding

Total raised
Not found
Last round
Not found
Investors
Not found
Crunchbase
Not found
AngelList
Not found

Press & Links

Articles found
Not found
Listed on
Not found
Blog
Not found
Press / News
Not found

Contacts & Socials

Socials
Not found
Email
Not found
Phone
Not found
Contact page
Not found
About page
https://apps.apple.com/us/iphone/story/id1884836200
📈Ratings growth3,345 ratings+36% lifetimeShow 3-year history estimate ▾May 2023Jan 2026May 2026
Tracked (37 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

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