BU Score

Strong

SALLY BEAUTY

4.8 ✍️ Editor

Shopping

✍️ BU Analytics Review

“

SALLY BEAUTY is an iOS app from Sally Beauty in the Shopping category, currently rated 4.8★ across 70,056 ratings. Initial signal reads as mostly critical sentiment so far — users flag rough edges and unmet expectations.

Our BU Score puts it at 72 — Strong (healthy traction). For a Shopping app, that means healthy traction.

Track changes month-over-month in the Performance section below — live snapshot history and revenue forecast included.

📊 Performance Tracking LIVE

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idle

Rating

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Reviews

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Forecast Revenue / mo

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Snapshots tracked

since first record

Range:

💰 Forecast Revenue / mo

MODEL

Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.

🔬Forecast Breakdown — Why This Estimate?Top 11 of 11 triggers

Our ML model uses 200+ signals from public data. These are the most influential for this app:

Mid install base (70,056 ratings)METRIC		+$5,500
Excellent rating (4.8★)METRIC		+$2,200
bugsREVIEW		−$1,800
5 starREVIEW		+$1,800
cancelledREVIEW		−$1,500
highly recommendREVIEW		+$1,400
slowREVIEW		−$1,200
priceyREVIEW		−$800
Established app (6y old)METRIC		+$800
Ad-supported / freemiumMETRIC		+$600
Single-language (English only)METRIC		−$400

METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📥 Estimated Downloads / week

PROXY · ratings × 50/wk —

Industry-rule estimate (Sensor Tower / data.ai): one weekly install ≈ 50 new ratings. Solid points = tracked snapshots · faded line = pre-tracking model backfill.

📈 Reviews Growth

LIVE

Cumulative review count from first BU snapshot. Each point = a tracked update.

💚Sentiment Over Time↑ green = positive · ↓ red = negative

May 25

Jun 25

Jul 25

Aug 25

Sep 25

Oct 25

Nov 25

Dec 25

Jan 26

Feb 26

Mar 26

Apr 26

⭐ Rating Trend

LIVE

Average rating evolution. Updates with each new review batch.

🗓️ Snapshot Timeline

HISTORY

Each bar shows a tracked update and the metric delta from the previous snapshot.

App Specs

🔐 Own this app? Claim & verify MRR →

💾 125 MB🔞 4+📱 iOS 15.6+🔖 v6.0.4🔄 updated 2w ago🌐 EN📂 Shopping💰 Free🚀 Launched 2019 (6y old)

📝 About this app

Welcome to the new Sally app!
Easier shopping, right at your fingertips.

See your deals & rewards instantly.
Your savings, rewards and favorites – front and center.

Discover more. Scroll less.
Shop with clearer categories and at-a-glance details that help you find the right products without all the extra tapping.

Search smarter. Shop your way.
Jump to popular searches, scan products faster and browse the way you like.

Get the highlights, fast.
See a quick, easy summary of what shoppers really think so you can decide with confidence — in seconds.

Everything you need, right where you want it.
Your most-used actions are now up front, making it easier to manage rewards, offers and your account in one place.

🆕 What's New · v6.0.4

Bug fixes and enhancements

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name: SALLY BEAUTY
Developer: Sally Beauty
Bundle ID: com.sallybeauty.shop
App Store URL: Open in App Store
Category: Shopping
Content rating: 4+
Languages: EN

Company

Website: Not found
Tagline: Not found
Description: Not found
Founded: Not found
HQ / Address: Not found
Employees: Not found
Logo: Not found

Revenue

Verified revenue / mo: Not found
AI revenue estimate / mo: Not found
AI annual estimate: Not found
ML model estimate / mo: $2.0K/mo
Top-grossing rank: Outside top 100 in US Shopping
All-time revenue: Not found
Pricing: Not found

Founder

Name: Not found
X / Twitter: Not found
LinkedIn: Not found
GitHub: Not found
X followers: Not found
Public statements: Not found

Funding

Total raised: Not found
Last round: Not found
Investors: Not found
Crunchbase: Not found
AngelList: Not found

Press & Links

Articles found: Not found
Listed on: Not found
Blog: Not found
Press / News: Not found

Contacts & Socials

Socials: Not found
Email: Not found
Phone: Not found
Contact page: https://www.sallybeauty.com/CS_CONTACT_US.html
About page: Not found

⭐Recent App Store Reviews49 latest · avg 2.71★ · 32.7% 5★ · 40.8% 1★

5★

16 (33%)

4★

2 (4%)

3★

3 (6%)

2★

8 (16%)

1★

20 (41%)

+0 ratings/week

Praise: great ×8 love ×5 best ×3 awesome ×2 recommend ×1Complaints: hate ×3 terrible ×2 bug ×1 refund ×1

Top positive

★★★★★ love

love it !!!…

★★★★★ 💕

🥰…

Top negative

★☆☆☆☆ Bad Update

Had to update before viewing the app. After doing so, I’m unable to close the first screen that pops up. Before the update, the app wasn’t set up the best; but I was able to navigate through the app and shop. Now, I can’t even leave the f…

★☆☆☆☆ Latest update sucks

My app is blank and has rudimentary code tags for the fields. Looks very novice and unprofessional plus the app is unusable since the app is blank. Uninstalling this.…

📈Ratings growth70,056 ratings+58% lifetimeShow 3-year history estimate ▾

Tracked (45 weeks) Pre-tracking estimate (35 weeks) · model-based, ±5% noise · anchored to release date and current value

🌍Geographic ReachNot ranked

This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.

Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

SALLY BEAUTY

📊 Performance Tracking LIVE

💰 Forecast Revenue / mo

📥 Estimated Downloads / week

📈 Reviews Growth

⭐ Rating Trend

🗓️ Snapshot Timeline

📱 Screenshots Gallery

🎨 Icon over time

📝 About this app

🆕 What's New · v6.0.4

Profile & Insights

Identification

Company

Revenue

Founder

Funding

Press & Links

Contacts & Socials

More Shopping

Walmart: Shopping & Savings

Amazon Shopping

Fetch: America’s Rewards App

Etsy: Kleine-Shops-Marktplatz

Walgreens

Shop: Deine Lieblingsmarken

Target: Shop. Style. Save.

eBay: kaufen & verkaufen

How BU Score Works

SALLY BEAUTY

📊 Performance Tracking LIVE

💰 Forecast Revenue / mo

📥 Estimated Downloads / week

📈 Reviews Growth

⭐ Rating Trend

🗓️ Snapshot Timeline

📱 Screenshots Gallery

🎨 Icon over time

📝 About this app

🆕 What's New · v6.0.4

Profile & Insights

Identification

Company

Revenue

Founder

Funding

Press & Links

Contacts & Socials

More Shopping

Walmart: Shopping & Savings

Amazon Shopping

Fetch: America’s Rewards App

Etsy: Kleine-Shops-Marktplatz

Walgreens

Shop: Deine Lieblingsmarken

Target: Shop. Style. Save.

eBay: kaufen & verkaufen