49
BU Score
Emerging
Luma: Overthinking, Calm & CBT
✍️ BU Analytics Review
“
Luma: Overthinking, Calm & CBT is an iOS app from WorryTree, currently rated 3.7★ across 231 ratings. Initial signal reads as mostly critical sentiment so far — users flag rough edges and unmet expectations.
Our BU Score puts it at 49 — Emerging (early traction worth watching). For a app app, that means early traction worth watching.
Track changes month-over-month in the Performance section below — live snapshot history and revenue forecast included.
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 5 of 5 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Mature app (8y old)METRIC | +$1,500 | |
| Stripe-verified MRR ($1,274/mo)✓ VERIFIED | +$1,274 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Early-stage install base (231 ratings)METRIC | +$400 | |
| Single-language (English only)METRIC | −$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
💚Sentiment Over Time↑ green = positive · ↓ red = negative
Jun 24
Jul 24
Aug 24
Dec 24
Jan 25
Apr 25
Aug 25
Oct 25
Dec 25
Mar 26
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🗓️ Snapshot Timeline
HISTORYEach bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →💾 76 MB🔞 4+📱 iOS 15.6+🔖 v5.0.0🔄 updated 1w ago🌐 EN💰 Free💎 IAP $2.49 - $49.99 per item🚀 Launched 2018 (8y old)
📝 About this app
Tired of intrusive thoughts and stress? Luma is your essential toolkit for effective Anxiety relief, a quieter mind, and improved mental health. Stop the cycle of overthinking using proven, structured Cognitive Behavioral Therapy (CBT) and ACT (Acceptance & Commitment Therapy) practices. You'll learn to shift your thinking, build mental flexibility, and feel more in control of your emotions.
🧠 What Luma Helps You Do
• Break free from overthinking spirals
• Reframe anxious or negative thoughts
• Get comfortable with uncertainty
• Build habits for mental clarity
• Regulate emotions with sensory grounding
• Practice acceptance and self-compassion
🌟 Tools You’ll Find in Luma
• Thought Reframing (CBT-based)
• Acceptance Reflection Journal (ACT)
• Uncertainty Journal (ACT)
• Emotional Weather Check-In
• Values Compass & Goal Setting (ACT)
• Habit Tracker
• Gratitude Practice
• Sensory Grounding Techniques
• The WorryTree Technique
• Progress insights to build consistency
💡 How It Works
Choose the tool you need - whether you’re lying awake overthinking or stuck in decision paralysis. Luma guides you step-by-step so you can get clarity and move forward, one small action at a time.
👤 Built by a Fellow Overthinker
Luma was created by Louise, a long-time overthinker who found relief in CBT and ACT techniques. She built Luma to make those same tools simple, private and easy to use - even on your hardest days.
🔐 Your Privacy Comes First
• No tracking
• No ads
• No selling of your data
• Secure cloud storage with encryption
• Your journal stays yours - always.
❤️ Change That Sticks
You don’t need to overhaul your life - just the right tools, used gently and consistently. Luma helps you build calm and mental strength, step by step.
Start your free 7-day trial today.
Because overthinking doesn’t fix itself - but you don’t have to fix it alone.
Luma is not a replacement for professional therapy. If you’re concerned about your mental health, speak to a qualified professional.
🧠 What Luma Helps You Do
• Break free from overthinking spirals
• Reframe anxious or negative thoughts
• Get comfortable with uncertainty
• Build habits for mental clarity
• Regulate emotions with sensory grounding
• Practice acceptance and self-compassion
🌟 Tools You’ll Find in Luma
• Thought Reframing (CBT-based)
• Acceptance Reflection Journal (ACT)
• Uncertainty Journal (ACT)
• Emotional Weather Check-In
• Values Compass & Goal Setting (ACT)
• Habit Tracker
• Gratitude Practice
• Sensory Grounding Techniques
• The WorryTree Technique
• Progress insights to build consistency
💡 How It Works
Choose the tool you need - whether you’re lying awake overthinking or stuck in decision paralysis. Luma guides you step-by-step so you can get clarity and move forward, one small action at a time.
👤 Built by a Fellow Overthinker
Luma was created by Louise, a long-time overthinker who found relief in CBT and ACT techniques. She built Luma to make those same tools simple, private and easy to use - even on your hardest days.
🔐 Your Privacy Comes First
• No tracking
• No ads
• No selling of your data
• Secure cloud storage with encryption
• Your journal stays yours - always.
❤️ Change That Sticks
You don’t need to overhaul your life - just the right tools, used gently and consistently. Luma helps you build calm and mental strength, step by step.
Start your free 7-day trial today.
Because overthinking doesn’t fix itself - but you don’t have to fix it alone.
Luma is not a replacement for professional therapy. If you’re concerned about your mental health, speak to a qualified professional.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Luma: Overthinking, Calm & CBT
- Developer
- WorryTree
- Bundle ID
- com.worrytree.worrytree
- App Store URL
- Open in App Store
- Category
- Not found
- Content rating
- 4+
- Languages
- EN
Company
- Website
- www.myluma.app
- Tagline
- Feel calmer, clearer and back in control - one small shift at a time.
- Description
- Discover Luma, an app designed to help overthinkers build calming habits and improve mental well-being in just minutes a day.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- OG image
Revenue
- Verified revenue / mo
- $1.3K✓ Stripe-verified
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $138/mo
- Top-grossing rank
- Outside top 100 in US
- All-time revenue
- Not found
- Pricing
- $2.49 - $49.99 per item
Founder
- Name
- Not found
- X / Twitter
- Not found
- https://www.linkedin.com/company/lumapp/?viewAsMember=true
- GitHub
- Not found
- X followers
- Not found
- Public statements
- Not found
Funding
- Total raised
- Not found
- Last round
- Not found
- Investors
- Not found
- Crunchbase
- Not found
- AngelList
- Not found
Press & Links
- Articles found
- Not found
- Listed on
- Not found
- Blog
- https://www.myluma.app/articles
- Press / News
- Not found
Contacts & Socials
- Socials
- facebook · instagram · linkedin
- Not found
- Phone
- Not found
- Contact page
- https://www.myluma.app/support
- About page
- https://www.myluma.app/about
📈Ratings growth231 ratings+45% lifetimeShow 3-year history estimate ▾
Tracked (1 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.