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75
BU Score
Strong

STRNG

4.7 ✍️ Editor
✍️ bumetric analysis

STRNG is an iOS app from STRONG&SXY LTD in the Health & Fitness category, currently rated 4.7★ across 3,806 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.

Our BU Score puts it at 75: Strong (healthy traction). For a Health & Fitness app, that means healthy traction.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

📊 Performance Tracking LIVE

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Reviews
Forecast Revenue / mo
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💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 13 of 13 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
Paid app ($0.00)METRIC
+$2,800
Excellent rating (4.7★)METRIC
+$2,200
worth every pennyREVIEW
+$2,000
bugsREVIEW
−$1,800
5 starREVIEW
+$1,800
cancelledREVIEW
−$1,500
excellent appREVIEW
+$1,500
Low install base (3,806 ratings)METRIC
+$1,500
highly recommendREVIEW
+$1,400
slowREVIEW
−$1,200
support teamREVIEW
+$900
Established app (6y old)METRIC
+$800
Single-language (English only)METRIC
−$400
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.
💚Sentiment Over Time↑ green = positive · ↓ red = negative
Feb 25
Mar 25
Apr 25
May 25
Jun 25
Jul 25
Aug 25
Sep 25
Oct 25
Dec 25
Jan 26
Apr 26

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🗓️ Snapshot Timeline

HISTORY
Each bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →
💾 67 MB🔞 17+📱 iOS 15.1+🔖 v4.1.0🔄 updated 1mo ago🌐 EN📂 Health & Fitness💰 Paid🚀 Launched 2020 (6y old)

📝 About this app

STRNG, the premier strength and fitness app developed by Lisa and Romane Lanceford, the UK's most influential fitness experts, is your key to achieving the physique and results you've always desired. Whether you're a beginner, advanced, or somewhere in between, STRNG offers personalized programs that guarantee both physical and mental support, fostering a community of over 14 million individuals who have transformed their lives through training and inspiration from Lisa and Romane.

Think of STRNG as your personal trainer in your pocket. Simply let us know your preferences, including your fitness goals, workout days, dietary requirements, and even your preferred trainer. STRNG empowers you to take control of your health with a customizable fitness plan, ensuring you have the authority to prioritize your well-being.

By joining STRNG, you gain access to:

**PERSONALIZED WORKOUT PLANS**
Tailored workout routines designed by Lisa and Romane based on your fitness level, goals, and preferences for optimal results and steady progress.

**COMPREHENSIVE EXERCISE LIBRARY**
An extensive collection of video demonstrations and detailed instructions for exercises targeting every muscle group, all curated and demonstrated by Lisa and Romane.

**OVER 100 ON DEMAND CLASSES**
With a subscription, access a library of video classes from expert trainers in various disciplines, including yoga, HIIT, barre, and Muay Thai.

**FITNESS AT YOUR FINGERTIPS**
Workout from home or the gym, follow a structured yet customizable routine, choose your trainer, and add extra classes from our catalog.

**DO MORE WITH YOUR PLAN**
You're not locked into a pre-set routine. Reschedule, repeat, add, or swap out workouts as you progress with your plan.

**UNLOCK ALL OF OUR ONE-OFF GUIDES**
Select guides from Lisa or Romane focusing on getting lean or building muscle to achieve your specific goals.

**200+ RECIPES, POWERFUL FILTERING, AND PERSONALIZED MACROS**
Scroll through 200+ recipes tried and tested by Lisa and Romane, matching your taste and nutritional needs. Get your daily macro split and recommended intake based on your biology and training goals.

**A HOLISTIC APPROACH**
The STRNG App considers you as a whole person, addressing your physical, mental, educational, and emotional needs.

**STRNGER TOGETHER**
Join a community of over 14 million like-minded individuals passionate about improving their health and well-being.

**BUILD TOWARDS YOUR GOALS**
Track your fitness journey comprehensively. Upload progress pictures, measurements, and check all your health stats in one place.

Your subscription works across devices and automatically renews unless canceled at least 24 hours before the end of the subscription period. Manage subscriptions and auto-renewal in Account Settings within iTunes after purchase. No refunds will be provided for any unused portion of the term.

[Link to app privacy policy](https://www.strngofficial.com/privacy)
[Link to app terms](https://www.strngofficial.com/terms-and-conditions)

🆕 What's New · v4.1.0

• Resolved crashes in key sections for improved stability.
• Added a prompt to update your personalized plan after plan completion.
• Improved overall app performance and reliability.
• Minor bug fixes and enhancements.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
STRNG
Developer
STRONG&SXY LTD
Bundle ID
com.strong.andsxy
App Store URL
Open in App Store
Category
Health & Fitness
Content rating
17+
Languages
EN

Company

Website
strngofficial.com
Tagline
Not found
Description
Not found
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Not found

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$17.9K/mo
Top-grossing rank
Outside top 100 in US Health & Fitness
All-time revenue
Not found
Pricing
Not found

Founder

Name
Not found
X / Twitter
Not found
LinkedIn
Not found
GitHub
Not found
X followers
Not found
Public statements
Not found

Funding

Total raised
Not found
Last round
Not found
Investors
Not found
Crunchbase
Not found
AngelList
Not found

Press & Links

Articles found
Not found
Listed on
Not found
Blog
Not found
Press / News
Not found

Contacts & Socials

Socials
Not found
Email
Not found
Phone
Not found
Contact page
Not found
About page
Not found
Recent App Store Reviews49 latest · avg 2.9★ · 30.6% 5★ · 30.6% 1★
5★
15 (31%)
4★
4 (8%)
3★
6 (12%)
2★
9 (18%)
1★
15 (31%)
+1 ratings/week
Praise: great ×14 love ×13 recommend ×7 best ×5 amazing ×4Complaints: bug ×7 refund ×3 subscription ×3 hate ×2 worst ×2
Top positive
★★★★★ Fantastic App
If you are looking for a more effective workout plan this is the app for you. There are video examples for each exercise giving me more confidence to try new things. I would 100% recommend this app instead of investing in a personal trainer…
★★★★★ Best training app
This app is the best. I have been using it since it was called Strong & Sexy. It has definitely come a long way as far as interface and design. The workouts are always challenging and result driven. Using this app has taught me how to p…
Top negative
★☆☆☆☆ Update: Change is STILL NOT the answer.
I started using Strong and Sexy a couple years ago and was absolutely in love with it. The app worked perfectly, I had zero issues and lost over 60lbs. I was thrilled. I was also thrilled because a “new and improved” app was announced. Well…
★☆☆☆☆ Glitchy
I have always had minor glitches with the app. It automatically renewed this September and it worked maybe 2 weeks they updated the app now its not working at all…
📈Ratings growth3,806 ratings+51% lifetimeShow 3-year history estimate ▾May 2023Dec 2024May 2026
Tracked (57 weeks) Pre-tracking estimate (35 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

Similar apps in Health & Fitness

Full revenue analysis
Read the article-style breakdown for STRNG: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →