SleepImage
47
Quality Score
Emerging
SleepImage
by SleepImage
Medium confidence
✍️ bumetric analysis
“
SleepImage is an iOS app from SleepImage in the Health & Fitness category, currently rated 3.1★ across 175 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.
Quality Score is 47: Emerging (early traction worth watching). For a Health & Fitness app, that means early traction worth watching. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$5.0K
per month
→
12-mo forecast
$5.2K – $10.8K
per month
→
24-mo forecast
$6.4K – $19.2K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$70K
↳ What it cost to build · not monthly revenue
Likely range $50K – $95K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~4.8y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| ⚙ Health & Fitness complexity ×1.40 | +$20K |
Total estimate
$70K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$15K
↳ What it would sell for · not monthly revenue
Marketplace range $10K – $20K · 12× MRR multiple
💸
~0.2× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating < 3.5 (weak) | -18% |
| 🏷 Health & Fitness category multiple | +10% |
| ⭐ Small user base (<1K ratings) | -8% |
Final multiple
12× MRR
👥 Estimated audience size
12K
Lifetime downloads (US-equivalent)
Monthly active
2.6K
Daily active
910
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Health & Fitness engagement | ~70 installs / rating |
| 🔁 Health & Fitness D30 retention | 22% |
| 📍 DAU / MAU stickiness | 0.35 |
DAU / MAU
35% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Stalled · 40/100MID TIERno growth momentumRevenue Strength
3.7
Product Quality
4.3
Market Position
2.0
Growth Velocity
5.0
Defensibility
3.6
Operational Safety
8.0
Founder Strength
4.1
Monetization Maturity
1.0
- 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 3.07★ across 175 reviews — weak — significant quality concerns.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Moderate — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 7 of 7 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Below-average rating (3.1★)METRIC | −$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| Established app (6y old)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Localized (6 languages)METRIC | +$600 | |
| Early-stage install base (175 ratings)METRIC | +$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v2.3.1
• Fixed an issue with the date picker during onboarding.
• General fixes and improvements.
• General fixes and improvements.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- SleepImage
- Developer
- SleepImage
- Bundle ID
- com.sleepimage.simobileapp
- App Store URL
- Open in App Store
- Category
- Health & Fitness
- Content rating
- 4+
- Languages
- EN, FR, DE, IT, ZH, ES
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $1.2K/mo
- Top-grossing rank
- Outside top 100 in US Health & Fitness
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth175 ratings+17400% lifetimeShow 3-year history estimate ▾
Tracked (44 weeks) Pre-tracking estimate (35 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
🚀Version Release Timeline3 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Sleep better – Live better.
The SleepImage Mobile App makes understanding your sleep effortless. Designed for reliability, simplicity, and accuracy, it pairs seamlessly with SleepImage devices to record, transfer, and analyze sleep quality data using the FDA-cleared CE-marked SleepImage System software (SaMD).
Built for reliability and ease of use, the SleepImage app provides a modern, intuitive experience across iOS devices.… View full description on the official store →
The SleepImage Mobile App makes understanding your sleep effortless. Designed for reliability, simplicity, and accuracy, it pairs seamlessly with SleepImage devices to record, transfer, and analyze sleep quality data using the FDA-cleared CE-marked SleepImage System software (SaMD).
Built for reliability and ease of use, the SleepImage app provides a modern, intuitive experience across iOS devices.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 27 MB🔞 4+📱 iOS 16.0+🔖 v2.3.1🔄 updated 0d ago🌐 EN, FR, DE, IT, ZH +1📂 Health & Fitness💰 Paid
📅
What Worked™ · Development Pipeline
14 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-06
🔧
Shipped update — v2.3.0 → v2.3.1
2026-05
🔧
Shipped update — v2.2.2 → v2.3.0
2026-04
🔧
Shipped update — v? → v2.2.2
2026-04
📈
Crossed 50 ratings — social-proof flywheel kicking in
2026-04
⭐
Rating ↑ 2.33 → 3.08 (improved 0.75★)
2024-04
⭐
Rating ↓ 3.06 → 2.76 (dropped 0.30★)
→ 30 days after: rating −0.08★ high confidence
2023-04
⭐
Rating ↓ 3.67 → 3.29 (dropped 0.38★)
2022-09
⭐
Rating ↑ 3.40 → 4.20 (improved 0.80★)
2022-09
📈
Crossed 10 ratings — social-proof flywheel kicking in
2022-08
⭐
Rating ↑ 3.00 → 3.40 (improved 0.40★)
→ 30 days after: rating +0.80★ · reviews +5 high confidence
2022-06
⭐
Rating ↓ 3.67 → 3.00 (dropped 0.67★)
→ 30 days after: rating −0.67★ high confidence
2022-05
⭐
Rating ↑ 3.00 → 3.67 (improved 0.67★)
→ 30 days after: rating −0.67★ medium · co-occurring
2022-05
⭐
Rating ↑ 1.00 → 3.00 (improved 2.00★)
→ 30 days after: rating +2.00★ low · multiple changes
2021-10
🚀
First tracked snapshot — initial data captured
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇺🇸 US | 3.06704★ | 179 | 3.06704★ this version |
| 🇬🇧 GB | 0★ | 0 | — |
| 🇩🇪 DE | 0★ | 0 | — |
| 🇫🇷 FR | 0★ | 0 | — |
| 🇯🇵 JP | 0★ | 0 | — |
| 🇨🇦 CA | 2★ | 20 | 2★ this version |
| 🇦🇺 AU | 0★ | 0 | — |
| 🇧🇷 BR | 0★ | 0 | — |
| 🇮🇳 IN | 0★ | 0 | — |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for SleepImage: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
About this analysis
Why medium confidence: 175 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does SleepImage make per month?▴
Based on our ML-calibrated revenue forecast, SleepImage earns approximately $1.2K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like SleepImage?▴
Browse the full Health & Fitness category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes SleepImage?▴
SleepImage is published by SleepImage on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is SleepImage's BU Score?▴
SleepImage has a BU Score of 47/100 (Emerging). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.