73
BU Score
Strong
SmileSet :)
✍️ BU Analytics Review
“
SmileSet :) is an iOS app from SmileSet in the Medical category, currently rated 4.7★ across 17,644 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Our BU Score puts it at 73 — Strong (healthy traction). For a Medical app, that means healthy traction.
Track changes month-over-month in the Performance section below — live snapshot history and revenue forecast included.
creator
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 10 of 10 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Mid install base (17,644 ratings)METRIC | +$5,500 | |
| Excellent rating (4.7★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| support teamREVIEW | +$900 | |
| Established app (5y old)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Single-language (English only)METRIC | −$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
💚Sentiment Over Time↑ green = positive · ↓ red = negative
Sep 25
Oct 25
Dec 25
Jan 26
Feb 26
Mar 26
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🗓️ Snapshot Timeline
HISTORYEach bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →💾 118 MB🔞 12+📱 iOS 18.6+🔖 v3.0.22🔄 updated 2w ago🌐 EN📂 Medical💰 Paid🚀 Launched 2020 (5y old)
📝 About this app
Thinking about straightening your teeth and want to see how your future smile can look? You’ve come to the right place. We made it easier than ever.
Use the SmileMaker™ technology in our app to scan your teeth and see your new smile in minutes – and learn how long your transformation could take. Our innovative platform will create your Custom Smile Plan, an interactive 3D model that shows how SmileSet aligners can straighten your teeth start to finish. Watch your teeth move into position from multiple angles … you might get goosebumps.
Continue by selecting treatment options that have been thoughtfully designed around you. From aligners you wear only at night to an easy monthly payment plan, SmileSet's flexible system empowers you with choices that fit your schedule and budget.
EASY ACCESS TO CARE
Connect with our dental care team via chat or phone. No regular office visits necessary.
SmileSet aligners are custom-made, BPA-free, clear aligners that gently and gradually move your teeth into the desired position. Your Custom Smile Plan shows how SmileSet aligners can straighten your teeth. Treatment and Plans subject to review and approval by a registered dentist or orthodontist.
Powered by SmileDirectClub:
By combining SmileDirectClub's pioneering technology with comprehensive care, we deliver professional-grade solutions at prices you can smile about. With over 100 patents and innovations that have transformed over 2 million smile goals with confidence, we help you love your smile.
This app is for iOS/iPhone only.
Use the SmileMaker™ technology in our app to scan your teeth and see your new smile in minutes – and learn how long your transformation could take. Our innovative platform will create your Custom Smile Plan, an interactive 3D model that shows how SmileSet aligners can straighten your teeth start to finish. Watch your teeth move into position from multiple angles … you might get goosebumps.
Continue by selecting treatment options that have been thoughtfully designed around you. From aligners you wear only at night to an easy monthly payment plan, SmileSet's flexible system empowers you with choices that fit your schedule and budget.
EASY ACCESS TO CARE
Connect with our dental care team via chat or phone. No regular office visits necessary.
SmileSet aligners are custom-made, BPA-free, clear aligners that gently and gradually move your teeth into the desired position. Your Custom Smile Plan shows how SmileSet aligners can straighten your teeth. Treatment and Plans subject to review and approval by a registered dentist or orthodontist.
Powered by SmileDirectClub:
By combining SmileDirectClub's pioneering technology with comprehensive care, we deliver professional-grade solutions at prices you can smile about. With over 100 patents and innovations that have transformed over 2 million smile goals with confidence, we help you love your smile.
This app is for iOS/iPhone only.
🆕 What's New · v3.0.22
With SmileSet, use the SmileMaker™ technology in our app to scan your teeth and see your new smile in minutes!
We're always working to give you the best experience!
We're always working to give you the best experience!
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- SmileSet :)
- Developer
- SmileSet
- Bundle ID
- com.smiledirectclub.b2c
- App Store URL
- Open in App Store
- Category
- Medical
- Content rating
- 12+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- SmileSet
- Description
- You have your smile goals, we have your smile set. Discover professional-grade, affordable, and convenient aligners—powered by SmileDirectClub technology.
- Founded
- 2024-03
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- OG image
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $6.4K/mo
- Top-grossing rank
- Outside top 100 in US Medical
- All-time revenue
- Not found
- Pricing
- Not found
Founder
- Name
- Not found
- X / Twitter
- Not found
- https://www.linkedin.com/company/smileset-formerly-dr-direct
- GitHub
- Not found
- X followers
- Not found
- Public statements
- Not found
Funding
- Total raised
- Not found
- Last round
- Not found
- Investors
- Not found
- Crunchbase
- Not found
- AngelList
- Not found
Press & Links
- Articles found
- Not found
- Listed on
- Not found
- Blog
- https://smileset.com/products/clear-retainer-new-impression-kit-needed
- Press / News
- Not found
Contacts & Socials
- Socials
- facebook · instagram · linkedin
- Not found
- Phone
- Not found
- Contact page
- https://smileset.com/pages/contact-us
- About page
- https://smileset.com/pages/about
📈Ratings growth17,644 ratings+75% lifetimeShow 3-year history estimate ▾
Tracked (47 weeks) Pre-tracking estimate (34 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
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