34
BU Score
Emerging
Mastercard In Control Pay
✍️ BU Analytics Review
“
Mastercard In Control Pay is an iOS app from Mastercard International Incorporated in the Business category, currently rated 1.8★ across 19 ratings. Initial signal reads as mostly critical sentiment so far — users flag rough edges and unmet expectations.
Our BU Score puts it at 34 — Emerging (early traction worth watching). For a Business app, that means early traction worth watching.
Track changes month-over-month in the Performance section below — live snapshot history and revenue forecast included.
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 6 of 6 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| 5 starREVIEW | +$1,800 | |
| Below-average rating (1.8★)METRIC | −$1,500 | |
| Multilingual (19 languages)METRIC | +$1,500 | |
| Established app (5y old)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Pre-traction phase (19 ratings)METRIC | −$300 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
💚Sentiment Over Time↑ green = positive · ↓ red = negative
Jun 24
Sep 24
Oct 24
Dec 24
Jan 25
Feb 25
Jul 25
Mar 26
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🗓️ Snapshot Timeline
HISTORYEach bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →💾 81 MB🔞 4+📱 iOS 16.0+🔖 v4.2.2🔄 updated 1mo ago🌐 DA, NL, EN, FI, FR +14📂 Business💰 Paid🚀 Launched 2021 (5y old)
📝 About this app
A BETTER WAY TO ACCESS AND MANAGE VIRTUAL COMMERCIAL CARDS
Mastercard In Control™ Pay allows users to seamlessly manage their mobile virtual commercial cards. Users can effortlessly add cards to their digital wallets and experience secure online, in-app, over the phone, and contactless payments. With In Control Pay, organizations can simplify and enhance Travel & Expense (T&E) and B2B payments for both employees and non-employees.
**This app cannot be used for consumer card or prepaid card management.**
HOW DOES A USER GET STARTED?
Mastercard In Control Pay app is only for users who receive a virtual commercial card from an organization and issued by a participating financial institution. Mastercard will send the user an email with a unique invitation code to register for the app. Once the user is registered, the virtual card(s) will be automatically linked to the user’s profile in the app. From there, the user can add the virtual commercial card to a digital wallet.
HOW DOES THIS APP HELP USERS MANAGE THEIR MOBILE VIRTUAL CARD EXPERIENCE?
SEAMLESS PAYMENT EXPERIENCE: Use the virtual commercial card to pay digitally for organizational spending. Don’t fumble for exact change or use a personal credit card and wait for reimbursement.
TRANSPARENT CONTROLS: View controls set by the organization for the virtual cards in the app. These include how, where and when virtual cards can be used.
REAL-TIME AND ENHANCED DATA: See completed and processing transactions through our app with an option to filter the transactions by virtual card number (VCN) and time periods to get a complete picture of spending.
A HOLISTIC VIEW: Manage virtual commercial cards from multiple participating financial institutions within the same app.
INCREASED SECURITY: Feel confident your virtual cards are secure. All mobile virtual card payments are tokenized, with the sensitive data replaced by a unique alternative card number, so account information is never revealed to merchants, decreasing the risk of fraud. Plus, biometric authentication and a 5-digit PIN can be utilized to access virtual cards.
REDUCED ENVIRONMENTAL IMPACT: No plastic needed!
WHY DO ORGANIZATIONS WANT TO USE MOBILE VIRTUAL CARDS?
Organizations of all sizes and segments see value in mobile virtual cards since they offer a simple and controlled way to empower employees and non-employees alike to make business purchases. Organizations are able to modify virtual card controls as needed, track spending with enhanced data, and more.
Disclaimer: Mastercard In Control Pay app and features are available only for eligible virtual card accounts issued by the financial institution. Prepaid Cards and Consumer Cards are not eligible.
To log in, users must have an invitation code from Mastercard and the ability to authenticate in order to register for the app.
To see the full Privacy policy, copy and paste the following link into your browser:
https://www.mastercard.us/en-us/vision/corp-responsibility/commitment-to-privacy/privacy.html
The virtual card(s) are not issued by Mastercard and is (are) subject to the terms and conditions of the relevant issuer. If you have any questions regarding your virtual card, please contact the company that has authorized you to use the virtual card and the relevant issuer institution.
Mastercard In Control™ Pay allows users to seamlessly manage their mobile virtual commercial cards. Users can effortlessly add cards to their digital wallets and experience secure online, in-app, over the phone, and contactless payments. With In Control Pay, organizations can simplify and enhance Travel & Expense (T&E) and B2B payments for both employees and non-employees.
**This app cannot be used for consumer card or prepaid card management.**
HOW DOES A USER GET STARTED?
Mastercard In Control Pay app is only for users who receive a virtual commercial card from an organization and issued by a participating financial institution. Mastercard will send the user an email with a unique invitation code to register for the app. Once the user is registered, the virtual card(s) will be automatically linked to the user’s profile in the app. From there, the user can add the virtual commercial card to a digital wallet.
HOW DOES THIS APP HELP USERS MANAGE THEIR MOBILE VIRTUAL CARD EXPERIENCE?
SEAMLESS PAYMENT EXPERIENCE: Use the virtual commercial card to pay digitally for organizational spending. Don’t fumble for exact change or use a personal credit card and wait for reimbursement.
TRANSPARENT CONTROLS: View controls set by the organization for the virtual cards in the app. These include how, where and when virtual cards can be used.
REAL-TIME AND ENHANCED DATA: See completed and processing transactions through our app with an option to filter the transactions by virtual card number (VCN) and time periods to get a complete picture of spending.
A HOLISTIC VIEW: Manage virtual commercial cards from multiple participating financial institutions within the same app.
INCREASED SECURITY: Feel confident your virtual cards are secure. All mobile virtual card payments are tokenized, with the sensitive data replaced by a unique alternative card number, so account information is never revealed to merchants, decreasing the risk of fraud. Plus, biometric authentication and a 5-digit PIN can be utilized to access virtual cards.
REDUCED ENVIRONMENTAL IMPACT: No plastic needed!
WHY DO ORGANIZATIONS WANT TO USE MOBILE VIRTUAL CARDS?
Organizations of all sizes and segments see value in mobile virtual cards since they offer a simple and controlled way to empower employees and non-employees alike to make business purchases. Organizations are able to modify virtual card controls as needed, track spending with enhanced data, and more.
Disclaimer: Mastercard In Control Pay app and features are available only for eligible virtual card accounts issued by the financial institution. Prepaid Cards and Consumer Cards are not eligible.
To log in, users must have an invitation code from Mastercard and the ability to authenticate in order to register for the app.
To see the full Privacy policy, copy and paste the following link into your browser:
https://www.mastercard.us/en-us/vision/corp-responsibility/commitment-to-privacy/privacy.html
The virtual card(s) are not issued by Mastercard and is (are) subject to the terms and conditions of the relevant issuer. If you have any questions regarding your virtual card, please contact the company that has authorized you to use the virtual card and the relevant issuer institution.
🆕 What's New · v4.2.2
This release has fixed some bugs and added minor improvements.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Mastercard In Control Pay
- Developer
- Mastercard International Incorporated
- Bundle ID
- com.mastercard.incontrolmobile
- App Store URL
- Open in App Store
- Category
- Business
- Content rating
- 4+
- Languages
- DA, NL, EN, FI, FR, DE, ID, IT, JA, KO, NB, PL, PT, RU, ZH, ES, SV, ZH, TR
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- OG image
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $10.4K/mo
- Top-grossing rank
- Outside top 100 in US Business
- All-time revenue
- Not found
- Pricing
- Not found
Founder
- Name
- Not found
- X / Twitter
- Not found
- Not found
- GitHub
- Not found
- X followers
- Not found
- Public statements
- Not found
Funding
- Total raised
- Not found
- Last round
- Not found
- Investors
- Not found
- Crunchbase
- Not found
- AngelList
- Not found
Press & Links
- Articles found
- Not found
- Listed on
- Not found
- Blog
- Not found
- Press / News
- Not found
Contacts & Socials
- Socials
- Not found
- Not found
- Phone
- Not found
- Contact page
- Not found
- About page
- https://apps.apple.com/us/iphone/story/id1759426883
📈Ratings growth19 ratings+1800% lifetimeShow 3-year history estimate ▾
Tracked (19 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
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