118 118 Money
64
Quality Score
Solid
✍️ bumetric analysis
“
118 118 Money is an iOS app from 118118Money.com in the Finance category, currently rated 4.8★ across 16 ratings. Initial signal reads as no scraped reviews yet: judgment based on metadata only.
Quality Score is 64: Solid (established niche player). For a Finance app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$200
per month
→
12-mo forecast
$100 – $931
per month
→
24-mo forecast
$100 – $2790
per month
MICRO tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$85K
↳ What it cost to build · not monthly revenue
Likely range $65K – $115K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~8 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (60 MB) | +$3K |
| ⚙ Finance complexity ×1.60 | +$32K |
Total estimate
$85K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$200K
↳ What it would sell for · not monthly revenue
Marketplace range $150K – $250K · 18× MRR multiple
💸
~2.4× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Finance category multiple | +15% |
| ⭐ Small user base (<1K ratings) | -8% |
Final multiple
18× MRR
🔬
How we forecast this revenue
LOW CONFIDENCEBaseline
$200/mo · ML-estimated from 234 triggers
Growth rate
+8.0% MoM · MICRO tier baseline (compound monthly)
Direction
Headwinds: rating drift may slow acquisition
6 months
$127 – $508
12 months
$100 – $931
24 months
$100 – $2.8K
Compound growth at +8.0% MoM (tier baseline for MICRO). Range widens with horizon — typical noise band ±60% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Pre-traction · 41/100MICRO TIERminimal traction yetRevenue Strength
2.3
Product Quality
3.8
Market Position
0.6
Growth Velocity
5.0
Defensibility
4.6
Operational Safety
10.0
Founder Strength
5.4
Monetization Maturity
1.0
- 💰 Revenue: Marginal — $0 - $500/mo · MICRO tier · indicative confidence, trajectory unclear.
- ⭐ Quality: 4.81★ across 16 reviews — weak — significant quality concerns.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $3K-$6K. Portfolio play ($27K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 6 of 6 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Excellent rating (4.8★)METRIC | +$2,200 | |
| securityREVIEW | +$1,800 | |
| Established app (4y old)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Single-language (English only)METRIC | −$400 | |
| Pre-traction phase (16 ratings)METRIC | −$300 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v0.467.8
Added Outstanding Minimum Payment Banner
Improved visibility of minimum payment information for eligible customers
Improved visibility of minimum payment information for eligible customers
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- 118 118 Money
- Developer
- 118118Money.com
- Bundle ID
- com.118118money.newmobile
- App Store URL
- Open in App Store
- Category
- Finance
- Content rating
- 4+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $10.5K/mo
- Top-grossing rank
- Outside top 100 in US Finance
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth16 ratings+129% lifetimeShow 3-year history estimate ▾
Tracked (4 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Before you start:
For your security and privacy, there are a few things to keep in mind before downloading this app
• Your device will require a passcode to be set up before you can use this app
• App is not available for jailbroken devices
• If you are experiencing issues in viewing your account (credit card, loan or both) or for any other problems, please contact us first either by the chat function on our website or by emailing feedback@118118money.com with your details
Other things to know:… View full description on the official store →
For your security and privacy, there are a few things to keep in mind before downloading this app
• Your device will require a passcode to be set up before you can use this app
• App is not available for jailbroken devices
• If you are experiencing issues in viewing your account (credit card, loan or both) or for any other problems, please contact us first either by the chat function on our website or by emailing feedback@118118money.com with your details
Other things to know:… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 60 MB🔞 4+📱 iOS 15.1+🔖 v0.467.8🔄 updated 0d ago🌐 EN📂 Finance💰 Paid
📅
What Worked™ · Development Pipeline
2 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
🔄
Monetization changed: freemium → free
→ 30 days after: rating +0.07★ high confidence
2026-03
🚀
First tracked snapshot — initial data captured
🌍
Multi-Country Performance
Available in 2 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇺🇸 US | 4.88235★ | 17 | 4.88235★ this version |
| 🇬🇧 GB | 4.68872★ | 21,383 | 4.68872★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
More by 118118Money.com
View all →📦 Portfolio summaryINDIE studio
2apps·$27K/mocombined
Lead-app heavy — top app contributes 62%
About this analysis
Why low confidence: only 16 ratings · no founder-verified revenue (model estimate only) · revenue figure is directional only.
📌 Final verdict — read this before you trust the numbers above
118 118 Money is a small / niche iOS app in the finance space with weak public traction — only 16 ratings, no founder-verified MRR, and not ranked in any monitored grossing chart. The app appears to be monetised, but public signals are too sparse for a precise revenue estimate.
Bottom line: treat all revenue, audience and acquisition-value numbers on this page as directional only — not founder-verified facts.
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does 118 118 Money make per month?▴
Our model estimates 118 118 Money earns roughly $10K/mo, but with only 16 ratings the confidence interval is wide. No founder-verified MRR is available for this app, so this is a model output calibrated against comparable apps in the same category. See methodology for the formula.
What apps are like 118 118 Money?▴
Browse the full Finance category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes 118 118 Money?▴
118 118 Money is published by 118118Money.com on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is 118 118 Money's BU Score?▴
118 118 Money has a BU Score of 64/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.