📊 29K iOS Apps Tracked Updated 5 min ago ⚡ Revenue Forecasts
Create Account 🔑 Sign In
Home ⚡ Optimize
87
BU Score
Excellent

Pregnancy Baby Tracker - WTE

4.9 ✍️ Editor
✍️ BU Analytics Review

Pregnancy Baby Tracker - WTE is an iOS app from Everyday Health, Inc. in the Medical category, currently rated 4.9★ across 374,156 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.

Our BU Score puts it at 87Excellent (strong product-market fit). For a Medical app, that means strong product-market fit.

Track changes month-over-month in the Performance section below — live snapshot history and revenue forecast included.

📊 Performance Tracking LIVE

Loading…
idle
0%
Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
0
since first record
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 7 of 7 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
High install base (374,156 ratings)METRIC
+$12,000
Excellent rating (4.9★)METRIC
+$2,200
5 starREVIEW
+$1,800
highly recommendREVIEW
+$1,400
Established app (7y old)METRIC
+$800
Ad-supported / freemiumMETRIC
+$600
Single-language (English only)METRIC
−$400
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.
💚Sentiment Over Time↑ green = positive · ↓ red = negative
Jun 25
Jul 25
Aug 25
Sep 25
Oct 25
Nov 25
Dec 25
Jan 26
Feb 26
Mar 26
Apr 26
May 26

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🗓️ Snapshot Timeline

HISTORY
Each bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →
💾 117 MB🔞 17+📱 iOS 17.0+🔖 v26.10🔄 updated 1w ago🌐 EN📂 Medical💰 Paid🚀 Launched 2019 (7y old)

📝 About this app

Get the #1 Pregnancy & Baby Tracker App to follow your pregnancy week-by-week and log your baby’s day.

What to Expect is the world’s best-known all-in-one pregnancy and baby tracker app, trusted by more than 15 million parents. Our free app features daily pregnancy tracking and tips, a newborn and baby log, expert articles to support every stage, and connection with other parents in our Community.

Pregnancy Tracker

* 3D pregnancy videos showing weekly baby development from conception to birth
* Themed baby size comparisons featuring fruits, sports, snacks and more
* Week-by-week pregnancy tracker showing baby development, pregnancy symptoms and daily tips
* Log pregnancy symptoms, weight, kick counts, medications and memories
* Expert-reviewed articles for every stage of pregnancy
* My Registry tool to help you choose the best products and registry
* Contraction counter to track the frequency and duration of contractions
* Twin mode to represent your unique pregnancy journey

Newborn & Baby Log

* Free Baby Tracker tool to time and log baby’s feedings, diaper changes, sleep, pump sessions, and more
* Month-by-month and milestone tracker for each step of your baby’s life, from the newborn to the toddler stage, including key first year milestones
* Daily tips tailored to your baby’s age, stage, your postpartum recovery, and your parenting journey
* Record your postpartum symptoms and medications
* Medically reviewed articles and info about baby’s health, doctor’s appointments and vaccines

Family Planning Tools

* Ovulation Calculator and Calendar pinpoints your most fertile days
* Due Date Calculator estimates your baby’s due date
* My Journal tool helps you document pregnancy symptoms, memories and notes

About Us

All content on the What to Expect app is accurate, up-to-date, and reviewed by medical experts, including the What to Expect Medical Review Board. It aligns with current health guidelines and Heidi Murkoff’s trusted books.

Medical information comes from expert sources like ACOG, AAP, and peer-reviewed journals to ensure reliability and credibility.

For more about What to Expect's medical review and editorial policy, visit: https://www.whattoexpect.com/medical-review/
Do not sell my info: https://dsar.whattoexpect.com/

Let’s connect on social media:

* Instagram: @whattoexpect
* X: @WhatToExpect
* Facebook: facebook.com/whattoexpect
* Pinterest: pinterest.com/whattoexpect
* TikTok: @whattoexpect

🆕 What's New · v26.10

This release includes small optimizations and bug fixes. Thanks for choosing What to Expect! It’s users like you that make the WTE community a trusted source of support for millions.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
Pregnancy Baby Tracker - WTE
Developer
Everyday Health, Inc.
Bundle ID
com.ryanbond.PregnancyTracker
App Store URL
Open in App Store
Category
Medical
Content rating
17+
Languages
EN

Company

Website
Not found
Tagline
Track Your Pregnancy Week by Week
Description
Not found
Founded
Not found
HQ / Address
New York
Employees
Not found
Logo
OG image

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$20.5K/mo
Top-grossing rank
Outside top 100 in US Medical
All-time revenue
Not found
Pricing
Not found

Founder

Name
Not found
X / Twitter
https://twitter.com/whattoexpect
LinkedIn
Not found
GitHub
Not found
X followers
Not found
Public statements
Not found

Funding

Total raised
Not found
Last round
Not found
Investors
Not found
Crunchbase
Not found
AngelList
Not found

Press & Links

Articles found
Not found
Listed on
Not found
Blog
https://www.whattoexpect.com/news
Press / News
Not found
AI Revenue EstimateCONFIDENCE: MEDIUM
Publicly available data from Sensor Tower consistently reports "Pregnancy Tracker & Baby App by What to Expect" (Pregnancy Baby Tracker - WTE) as having "no revenue reported" in Q3 2024, Q1 2025, and Q2 2025. Forbes Health also lists the app as 'Free'. While its parent company, Everyday Health, Inc., has significant annual revenue, the app itself appears to be primarily a free, content-driven platform, likely monetized through advertising or data rather than direct in-app purchases or subscriptions.
Sources mentioned: Sensor Tower, Forbes Health, Everyday Health, Inc., Reddit, Adapty
Recent App Store Reviews49 latest · avg 4.8★ · 89.8% 5★ · 2.0% 1★
5★
44 (90%)
4★
3 (6%)
3★
0 (0%)
2★
1 (2%)
1★
1 (2%)
+320 ratings/week
Praise: love ×25 great ×10 recommend ×4 amazing ×3 best ×2Complaints: hate ×1 subscription ×1
Top positive
★★★★★ So helpful
This app is extremely helpful, especially as a first time mom. It’s the only app that does stop you and make subscribe whenever you try to look at something. The community chats are also extremely helpful and make me feel less alone!…
★★★★★ ALLIN”1”
This app is great because it tracks throughout pregnancy and also is helpful for postpartum!…
Top negative
★☆☆☆☆ No long anonymous
This all is meh for its pregnancy/baby info so I only used it for its community feature—which has its own problems with extreme political bias on the part of the moderators. However recently they just made profiles clickable so you can see …
★★☆☆☆ My baby
Nice it tracked my aunts baby!…
📈Ratings growth374,156 ratings+24% lifetimeShow 3-year history estimate ▾May 2023Sep 2025May 2026
Tracked (21 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
BU Analytics
Browse BU Analytics
📚 All 55,000+ Books 🜍 Alchemy & Hermeticism 🔮 Magic & Ritual 🌙 Witchcraft & Paganism Astrology & Cosmology 🃏 Divination & Tarot 📜 Medical ✡️ Kabbalah & Jewish Mysticism 🕉️ Mysticism & Contemplation 🕊️ Theosophy & Anthroposophy 🏛️ Freemasonry & Secret Societies 👻 Spiritualism & Afterlife 📖 Sacred Texts & Gnosticism 👁️ Supernatural & Occult Fiction 🧘 Spiritual Development 📚 Esoteric History & Biography
BU Analytics
📑 Collections 📤 Upload Your Book
Account
🔑 Sign In Create Account
Info
About BU Analytics