
82
BU Score
Excellent
White Noise
✍️ BU Analytics Review
“
White Noise is an iOS app from TMSOFT in the Health & Fitness category, currently rated 4.8★ across 44,869 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Our BU Score puts it at 82 — Excellent (strong product-market fit). For a Health & Fitness app, that means strong product-market fit.
Track changes month-over-month in the Performance section below — live snapshot history and revenue forecast included.
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 10 of 10 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Mid install base (44,869 ratings)METRIC | +$5,500 | |
| Paid app ($0.00)METRIC | +$2,800 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| worth every pennyREVIEW | +$2,000 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| excellent appREVIEW | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| support teamREVIEW | +$900 | |
| Established app (7y old)METRIC | +$800 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
💚Sentiment Over Time↑ green = positive · ↓ red = negative
Jun 25
Jul 25
Aug 25
Sep 25
Oct 25
Nov 25
Dec 25
Jan 26
Feb 26
Mar 26
Apr 26
May 26
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🗓️ Snapshot Timeline
HISTORYEach bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →💾 76 MB🔞 4+📱 iOS 14.0+🔖 v8.3🔄 updated 6d ago🌐 EN, FR, ES📂 Health & Fitness💰 Paid🚀 Launched 2019 (7y old)
📝 About this app
Do you have trouble going to sleep? Are you traveling on a plane and need a quick power nap? Does your newborn baby wake up in the middle of the night? There are numerous benefits to using White Noise:
• Helps you sleep by blocking distractions
• Relaxes and reduces stress
• Pacifies fussy and crying babies
• Increases focus while enhancing privacy
• Soothes headaches and migraines
• Masks tinnitus (ringing of the ears)
Even when you’re asleep, your brain is constantly scanning and listening for sounds. If it’s too quiet, unwanted noises such as faucet drips or police sirens can interrupt your sleep. White Noise generates sounds over a wide range of frequencies, masking those noise interruptions, so you can not only fall asleep, but stay asleep.
SOUND CATALOG
Air Conditioner, Airplane Travel, Amazon Jungle, Beach Waves Crashing, Blowing Wind, Blue Noise, Boat Swaying in Water, Brown Noise, Camp Fire, Cars Driving, Cat Purring, Chimes Chiming, City Streets, Clothes Dryer, Crickets Chirping, Crowded Room, Dishwasher Rinsing, Extreme Rain Pouring, Frogs at Night, Grandfather Clock, Hair Dryer Blowing, Heartbeat, Heavy Rain Pouring, Light Rain Pouring, Ocean Waves Crashing, Oscillating Fan, Pink Noise, Rain on Car Roof, Rain Storm, Running Shower, Running Water, Stream Water Flowing, Thunder Storm, Tibetan Singing Bowl, Train Ride, Vacuum Cleaner, Violet Noise, Water Dripping, Water Sprinkler, White Noise
APP FEATURES (FULL VERSION)
• FULL: 50+ perfectly looped sounds with additional free sounds from the White Noise Market at https://whitenoisemarket.com/
• FULL: Apple TV and Apple Watch App
• FULL: Over 20 Alarm Sounds that slowly fade in so you wake refreshed.
• FULL: No Advertisements. Disable Market & Rating Prompts in Settings.
• Background audio support so you can use other apps while listening.
• Revolutionary Mix Pad editor for creating new soundscapes like a DJ with support for adjusting sound position, sound variance, volume, and pitch of each individual sound in the mix.
• Record and professionally loop sounds without being an audio engineer!
• Upload and Share your recordings and mixes with the White Noise Market app.
• Full screen digital clock with multiple colors and brightness controls makes it the perfect companion for any nightstand.
• Advanced alarm and timer system that slowly fades audio in and out so you awake naturally feeling more refreshed
• Retina display support with Portrait/Landscape orientations.
• On-screen media player and volume controls with swipe gesture support for navigating sound collection
• Heart favorite sounds and mixes in the sound catalog for quick access using the Favorites view
• Use iPod Music as alarms that slowly fade in so you wake refreshed
• Remote media controls with bluetooth, lock screen, and headphones
• Advanced controls for volume, balance, pitch, mixing with iPod music, looping the playlist, custom alarm snooze times, and more
• Generate custom color noises, binaural beats, and tones with Generator In-App Purchase
PRESS REVIEWS
White Noise has been featured by popular TV shows (Dr. Oz, Today Show, FOX&Friends, Jimmy Fallon), major media outlets (NBC News Today, Health Magazine, The Washington Post, NY Times, CNET, Esquire, PC Magazine), and raved about by millions of satisfied customers.
DR. OZ SHOW: 13 Miracles of 2013
"Revolutionary Sound App!”
THE WASHINGTON POST: Smartphone Puts Newborn to Sleep
"For the next four months, the infant slept with his father's phone in his crib and White Noise tuned to 'air conditioner.' The monotonous buzz kept the baby sleeping soundly and his parents happy."
CNET: Apps that can improve your life
“Trouble falling asleep at night? A little White Noise might do the trick.”
HEALTH MAGAZINE: "Help you turn off your brain, fall asleep faster, and get the rest you desperately need"
Website: https://www.tmsoft.com/white-noise/
White Noise Market: https://whitenoisemarket.com
Thanks for using White Noise by TMSOFT!
• Helps you sleep by blocking distractions
• Relaxes and reduces stress
• Pacifies fussy and crying babies
• Increases focus while enhancing privacy
• Soothes headaches and migraines
• Masks tinnitus (ringing of the ears)
Even when you’re asleep, your brain is constantly scanning and listening for sounds. If it’s too quiet, unwanted noises such as faucet drips or police sirens can interrupt your sleep. White Noise generates sounds over a wide range of frequencies, masking those noise interruptions, so you can not only fall asleep, but stay asleep.
SOUND CATALOG
Air Conditioner, Airplane Travel, Amazon Jungle, Beach Waves Crashing, Blowing Wind, Blue Noise, Boat Swaying in Water, Brown Noise, Camp Fire, Cars Driving, Cat Purring, Chimes Chiming, City Streets, Clothes Dryer, Crickets Chirping, Crowded Room, Dishwasher Rinsing, Extreme Rain Pouring, Frogs at Night, Grandfather Clock, Hair Dryer Blowing, Heartbeat, Heavy Rain Pouring, Light Rain Pouring, Ocean Waves Crashing, Oscillating Fan, Pink Noise, Rain on Car Roof, Rain Storm, Running Shower, Running Water, Stream Water Flowing, Thunder Storm, Tibetan Singing Bowl, Train Ride, Vacuum Cleaner, Violet Noise, Water Dripping, Water Sprinkler, White Noise
APP FEATURES (FULL VERSION)
• FULL: 50+ perfectly looped sounds with additional free sounds from the White Noise Market at https://whitenoisemarket.com/
• FULL: Apple TV and Apple Watch App
• FULL: Over 20 Alarm Sounds that slowly fade in so you wake refreshed.
• FULL: No Advertisements. Disable Market & Rating Prompts in Settings.
• Background audio support so you can use other apps while listening.
• Revolutionary Mix Pad editor for creating new soundscapes like a DJ with support for adjusting sound position, sound variance, volume, and pitch of each individual sound in the mix.
• Record and professionally loop sounds without being an audio engineer!
• Upload and Share your recordings and mixes with the White Noise Market app.
• Full screen digital clock with multiple colors and brightness controls makes it the perfect companion for any nightstand.
• Advanced alarm and timer system that slowly fades audio in and out so you awake naturally feeling more refreshed
• Retina display support with Portrait/Landscape orientations.
• On-screen media player and volume controls with swipe gesture support for navigating sound collection
• Heart favorite sounds and mixes in the sound catalog for quick access using the Favorites view
• Use iPod Music as alarms that slowly fade in so you wake refreshed
• Remote media controls with bluetooth, lock screen, and headphones
• Advanced controls for volume, balance, pitch, mixing with iPod music, looping the playlist, custom alarm snooze times, and more
• Generate custom color noises, binaural beats, and tones with Generator In-App Purchase
PRESS REVIEWS
White Noise has been featured by popular TV shows (Dr. Oz, Today Show, FOX&Friends, Jimmy Fallon), major media outlets (NBC News Today, Health Magazine, The Washington Post, NY Times, CNET, Esquire, PC Magazine), and raved about by millions of satisfied customers.
DR. OZ SHOW: 13 Miracles of 2013
"Revolutionary Sound App!”
THE WASHINGTON POST: Smartphone Puts Newborn to Sleep
"For the next four months, the infant slept with his father's phone in his crib and White Noise tuned to 'air conditioner.' The monotonous buzz kept the baby sleeping soundly and his parents happy."
CNET: Apps that can improve your life
“Trouble falling asleep at night? A little White Noise might do the trick.”
HEALTH MAGAZINE: "Help you turn off your brain, fall asleep faster, and get the rest you desperately need"
Website: https://www.tmsoft.com/white-noise/
White Noise Market: https://whitenoisemarket.com
Thanks for using White Noise by TMSOFT!
🆕 What's New · v8.3
This update includes refreshed app icons, library updates, and bug fixes!
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- White Noise
- Developer
- TMSOFT
- Bundle ID
- com.tmsoft.WhiteNoise
- App Store URL
- Open in App Store
- Category
- Health & Fitness
- Content rating
- 4+
- Languages
- EN, FR, ES
Company
- Website
- Not found
- Tagline
- Home of the Official White Noise App
- Description
- Official home of White Noise for iOS, Android, Mac, Windows. Millions of people use White Noise to relax and sleep better.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- OG image
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $42.5K/mo
- Top-grossing rank
- Outside top 100 in US Health & Fitness
- All-time revenue
- Not found
- Pricing
- Not found
Founder
- Name
- Not found
- X / Twitter
- Not found
- Not found
- GitHub
- Not found
- X followers
- Not found
- Public statements
- Not found
Funding
- Total raised
- Not found
- Last round
- Not found
- Investors
- Not found
- Crunchbase
- Not found
- AngelList
- Not found
Press & Links
- Articles found
- Not found
- Listed on
- Not found
- Blog
- https://www.tmsoft.com/blog/
- Press / News
- Not found
Contacts & Socials
- Socials
- Not found
- Not found
- Phone
- Not found
- Contact page
- https://www.tmsoft.com/white-noise/support/
- About page
- https://www.tmsoft.com/about/
⭐Recent App Store Reviews49 latest · avg 4.27★ · 69.4% 5★ · 10.2% 1★
5★34 (69%)
4★6 (12%)
3★2 (4%)
2★2 (4%)
1★5 (10%)
+65 ratings/week
Praise: love ×11 great ×8 best ×5 awesome ×4 favorite ×4Complaints: broken ×1 bug ×1 crash ×1 refund ×1
Top positive
★★★★★ A nice app to refresh ur thoughts in the background.
This app is really good, the option to create sounds and add your own ambient sound is amazing. ITS something good, for meditations of sorts, or just truly relaxing, AWESOME.…
★★★★★ Great starting options of sounds, with so much to offer
Working from home or studying, I am always using this app. I can’t work in complete silence, but podcasts and music are always too distracting or just plain annoying when I’m really busy. This app is no-nonsense and delivers on everything y…
Top negative
★☆☆☆☆ Stopped Working
Sucks I can no longer set an alarm between 2AM and 3AM. Stupid thing defaults to 3AM so it has become useless on those days I have to get up at 2:30 for work. Of to find an app that actually works.…
★☆☆☆☆ Can’t purchase! It’s broken.
Upgrade takes you to the App Store to get it, not buy it. Dah! iPhone 12.…
📈Ratings growth44,869 ratings+49% lifetimeShow 3-year history estimate ▾
Tracked (57 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
💰Pricing History$0.00 → $0.99 (+0%)
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
More by TMSOFT
View all →More Health & Fitness
WeightWatchers Program
★ 4.8 · 2,340,314 reviews
MyFitnessPal: Kalorien Tracker
★ 4.7 · 2,329,701 reviews
Calm: Meditation und Schlaf
★ 4.8 · 1,952,102 reviews
Flo Perioden- & Zyklus-Tracker
★ 4.8 · 1,862,244 reviews
Motivation - Tägliche Zitate
★ 4.8 · 1,048,916 reviews
AllTrails: Hike, Run & Walk
★ 4.9 · 1,026,602 reviews
Kaiser Permanente
★ 4.8 · 997,620 reviews
Headspace: Meditation & Schlaf
★ 4.8 · 974,051 reviews
Browse BU Analytics
📚 All 55,000+ Books
🜍 Alchemy & Hermeticism
🔮 Magic & Ritual
🌙 Witchcraft & Paganism
⭐ Astrology & Cosmology
🃏 Divination & Tarot
📜 Health & Fitness
✡️ Kabbalah & Jewish Mysticism
🕉️ Mysticism & Contemplation
🕊️ Theosophy & Anthroposophy
🏛️ Freemasonry & Secret Societies
👻 Spiritualism & Afterlife
📖 Sacred Texts & Gnosticism
👁️ Supernatural & Occult Fiction
🧘 Spiritual Development
📚 Esoteric History & Biography
Info
About BU Analytics 



