Relax with AJ
66
Quality Score
Solid
✍️ Bumetric analysis
“
Relax with AJ is an iOS app from Universal Relaxation Ltd in the Education category, currently rated 4.9★ across 30 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 66: Solid (established niche player). For a Education app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$5.0K
per month
→
12-mo forecast
$5.2K – $10.8K
per month
→
24-mo forecast
$6.4K – $19.2K
per month
MID tierFREE
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
55 snapshots on record
Rating
4.9
Reviews
30 reviews
Forecast Revenue / mo
$5.0K
Snapshots tracked
55
since Apr 2011
ONE-TIME · BUILD
💰 Estimated build cost
$180K
↳ What it cost to build · not monthly revenue
Likely range $135K – $245K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~3.0y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (77 MB) | +$10K |
| ⚙ Education complexity ×1.20 | +$12K |
| ⚙ 17.6y maintenance × ~1-person team | +$105K |
Total estimate
$180K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$100K
↳ What it would sell for · not monthly revenue
Marketplace range $75K – $125K · 20× MRR multiple
💸
~0.6× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| 📅 17.6y proven track record | +20% |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Education category multiple | +6% |
| ⭐ Small user base (<1K ratings) | -8% |
Final multiple
20× MRR
🛠 Estimated tech stack
🍎
Native iOS (Swift / UIKit)
Medium confidence · 70%
Also possible
Flutter
Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.
Signals we read
| 📦 App bundle size | 77 MB |
| 🏷 Category context | Education |
| 📦 Small-mid iOS bundle | → Native Swift / UIKit (pre-2020 era) |
💀 Maintenance status
Likely abandoned
95%
Last shipped 2023-10-23 · 1074 days ago
0 · Active
50 · At risk
100 · Abandoned
Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.
Risk signals
| 📅 2y+ since last update | Likely abandoned |
| 👥 Small user base (30 ratings) + 17.6y old | +10% (solo-project pattern) |
| • 18y old + 1y+ no update | +5% (API deprecation drift) |
Verdict
Likely abandoned
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
Direction
Headwinds: rating drift may slow acquisition
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 43/100MID TIERFREE (NO MONETIZATION)underperforming peersGrowth Velocity
5.0
Founder Strength
8.0
Product Quality
2.4
Revenue Strength
3.7
Monetization Maturity
0.5
Defensibility
7.5
Market Position
2.0
Operational Safety
5.1
- 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.87★ across 30 reviews — weak — significant quality concerns.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: ⚠ last update 1069d ago — possibly dormant.
- ⚠️ Risk: Elevated — rating drift -0.51 ★ (recent 50 vs lifetime), dormant (1069d since update).
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K. Portfolio play ($310K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 9 of 9 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($0.00)METRIC | +$2,800 | |
| Excellent rating (4.9★)METRIC | +$2,200 | |
| worth every pennyREVIEW | +$2,000 | |
| 5 starREVIEW | +$1,800 | |
| Mature app (17y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| Single-language (English only)METRIC | −$400 | |
| Pre-traction phase (30 ratings)METRIC | −$300 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v9.4
We update our app regularly so we can make it better for you. What's new?
• Internal improvements and bug fixes
Like the app? Please rate us! Your feedback helps us to improve the app.
• Internal improvements and bug fixes
Like the app? Please rate us! Your feedback helps us to improve the app.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Relax with AJ
- Developer
- Universal Relaxation Ltd
- Bundle ID
- com.yourcompany.Relax
- App Store URL
- Open in App Store
- Category
- Education
- Content rating
- 4+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Reported revenue signal / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- Model estimate / mo
- $5.0K/mo
- Top-grossing rank
- Outside top 100 in US Education
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth31 ratings+-49% lifetimeShow 3-year history estimate ▾
Tracked (55 weeks) Pre-tracking estimate (0 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
💰Pricing History$0.00 → $2.99 (+0%)
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
The pace of life and change can be overwhelming. We all need to slow down sometimes, to relax, to unwind - yet after a hectic day at work, a terrible commute, or a nightmare shopping trip it may seem impossible.
It can be difficult to switch-off and be completely relaxed yet being able to destress and fully relax is vital for our health.
Play the Relax App and feel the world slow down whilst you enjoy the mental health benefits:
• Discover relaxation techniques.
• Find the perfect way to unwind and de-stress.… View full description on the official store →
It can be difficult to switch-off and be completely relaxed yet being able to destress and fully relax is vital for our health.
Play the Relax App and feel the world slow down whilst you enjoy the mental health benefits:
• Discover relaxation techniques.
• Find the perfect way to unwind and de-stress.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 77 MB🔞 4+📱 iOS 12.4+🔖 v9.4🔄 updated 2y ago🌐 EN📂 Education💰 Paid🚀 Launched 2009 (17y old)
📅
What Worked™ · Development Pipeline
8 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
💲
Went paid — introduced $2.99 price point
2011-09
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$5.4K/mo · reviews +7 medium · co-occurring
2011-09
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$13.1K/mo · reviews +17 medium · co-occurring
2011-04
🚀
First tracked snapshot — initial data captured
→ 30 days after: revenue +$7.0K/mo · reviews +9 high confidence
2011-04
📈
Crossed 50 ratings — social-proof flywheel kicking in
2011-04
📈
Crossed 10 ratings — social-proof flywheel kicking in
2011-04
🚀
First tracked snapshot — initial data captured
2011-04
⭐
Rating ↓ 5.00 → 4.67 (dropped 0.33★)
🗣
Voice of Customer
Based on 668 reviews across 6 markets● 90% positive · ● 3% neutral · ● 6% negative · Rating drift: -0.51★ (declining — recent 50: 4.36★ vs lifetime: 4.87★)
VADER compound sentiment per quarter (−1 = fully negative, +1 = fully positive). Each point ≥ 5 reviews.
Sentiment by country (−1 to +1)
🇬🇧 GB
+0.74
🇺🇸 US
+0.72
🇨🇦 CA
+0.70
🇦🇺 AU
+0.70
🇫🇷 FR
+0.62
🇩🇪 DE
+0.12
Top praise themes
fall asleep ×88 andrew johnson ×29 falling asleep ×27 deep sleep ×22 highly recommend ×18 worth money ×17 puts sleep ×16 asleep before ×15
Top complaint themes
version ×10 music ×8 sleep ×7 money ×5 better ×5 original ×4 doesn't ×4 terrible ×4
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.85714★ | 7 | 4.85714★ this version |
| 🇧🇷 BR | 5★ | 1 | 5★ this version |
| 🇨🇦 CA | 4.63636★ | 11 | 4.63636★ this version |
| 🇩🇪 DE | 5★ | 4 | 5★ this version |
| 🇫🇷 FR | 2.66667★ | 6 | 2.66667★ this version |
| 🇬🇧 GB | 2.9★ | 10 | 2.9★ this version |
| 🇮🇳 IN | 4★ | 1 | 4★ this version |
| 🇯🇵 JP | 0★ | 0 | — |
| 🇺🇸 US | 4.87097★ | 31 | 4.87097★ this version |
🔔
Track this app’s revenue
FREEGet an email when revenue moves by your threshold. No spam, unsubscribe in one click.
📝 Description
95
BU Score · Transcendent
More by Universal Relaxation Ltd
View all →📦 Portfolio summaryMID studio
20apps·$100K/mocombined
✓ Diversified — top app contributes 5%; risk spread across portfolio
About this analysis
Why low confidence: only 30 ratings · no founder-verified revenue (model estimate only) · revenue figure is directional only.
❓ Frequently Asked Questions
9 answers · auto-generated from this app's public dataHow much does Relax with AJ make per month?▴
Based on our ML-calibrated revenue forecast, Relax with AJ earns approximately $5.0K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is Relax with AJ profitable?▴
With estimated build cost $180K and monthly revenue $5.0K, Relax with AJ looks break-even-grade — payback period sits around 3.0 years. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
What apps are like Relax with AJ?▴
Browse the full Education category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is Relax with AJ built with?▴
Our heuristic places Relax with AJ on the Native iOS (Swift / UIKit) stack (Medium confidence, 70%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: Flutter.
Is Relax with AJ still actively maintained?▴
Maintenance status: Likely abandoned (95% abandonment risk). Last shipped version was 2+ years ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would Relax with AJ sell for?▴
Estimated acquisition value: $100K (marketplace range $75K – $125K). Calculated as 20× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was Relax with AJ last updated?▴
Relax with AJ last shipped a new version on 2023-10-23 — more than 2 year(s) ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes Relax with AJ?▴
Relax with AJ is published by Universal Relaxation Ltd on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Relax with AJ's BU Score?▴
Relax with AJ has a BU Score of 66/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.