Army First Aid
56
Quality Score
Solid
✍️ Bumetric analysis
“
Army First Aid is an iOS app from Calculated Industries in the Health & Fitness category, currently rated 4.8★ across 35 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 56: Solid (established niche player). For a Health & Fitness app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$5.0K
per month
→
12-mo forecast
$5.2K – $10.8K
per month
→
24-mo forecast
$6.4K – $19.2K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
13 snapshots on record
Rating
4.8
Reviews
35 reviews
Forecast Revenue / mo
$5.0K
Snapshots tracked
13
since Aug 2009
ONE-TIME · BUILD
💰 Estimated build cost
$180K
↳ What it cost to build · not monthly revenue
Likely range $135K – $245K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~3.0y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (62 MB) | +$4K |
| ⚙ Health & Fitness complexity ×1.40 | +$22K |
| ⚙ 17.2y maintenance × ~1-person team | +$103K |
Total estimate
$180K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$100K
↳ What it would sell for · not monthly revenue
Marketplace range $75K – $125K · 21× MRR multiple
💸
~0.6× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| 📅 17.2y proven track record | +20% |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Health & Fitness category multiple | +10% |
| ⭐ Small user base (<1K ratings) | -8% |
Final multiple
21× MRR
🛠 Estimated tech stack
🍎
Native iOS (Swift / UIKit)
Medium confidence · 70%
Also possible
Flutter
Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.
Signals we read
| 📦 App bundle size | 62 MB |
| 🏷 Category context | Health & Fitness |
| 📦 Small-mid iOS bundle | → Native Swift / UIKit (pre-2020 era) |
💀 Maintenance status
Likely abandoned
95%
Last shipped 2021-12-02 · 1802 days ago
0 · Active
50 · At risk
100 · Abandoned
Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.
Risk signals
| 📅 4y+ since last update | Likely abandoned |
| 👥 Small user base (35 ratings) + 17.2y old | +10% (solo-project pattern) |
| • 17y old + 1y+ no update | +5% (API deprecation drift) |
Verdict
Likely abandoned
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
Direction
Headwinds: rating drift may slow acquisition
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 47/100MID TIERunderperforming peersGrowth Velocity
5.0
Founder Strength
7.8
Product Quality
3.9
Revenue Strength
3.7
Monetization Maturity
1.0
Defensibility
7.5
Market Position
2.0
Operational Safety
7.0
- 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.83★ across 35 reviews — weak — significant quality concerns.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: ⚠ last update 1800d ago — possibly dormant.
- ⚠️ Risk: Moderate — dormant (1800d since update).
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K. Portfolio play ($217K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 5 of 5 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($1.99)METRIC | +$2,800 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| Mature app (17y old)METRIC | +$1,500 | |
| Single-language (English only)METRIC | −$400 | |
| Pre-traction phase (35 ratings)METRIC | −$300 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v4.0.5
Fix to share feature
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Army First Aid
- Developer
- Calculated Industries
- Bundle ID
- com.doubledogstudios.firstaid
- App Store URL
- Open in App Store
- Category
- Health & Fitness
- Content rating
- 12+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Reported revenue signal / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- Model estimate / mo
- $5.0K/mo
- Top-grossing rank
- Outside top 100 in US Health & Fitness
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth37 ratings+1750% lifetimeShow 3-year history estimate ▾
Tracked (13 weeks) Pre-tracking estimate (0 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
💰Pricing History$0.00 → $1.99 (+0%)
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Because medical personnel will not always be readily available, soldiers must rely heavily on their own skills and knowledge of life-sustaining methods to survive on the integrated battlefield. The Army First Aid manual is a quick source of critical medical information.
With over 600 page of information, the Army First Aid app brings the Army’s First Aid manual to you.
Army First Aid contains information on:
* Basics of first aid
* Rescue breathing techniques
* Stopping bleeding
* Checking for shock
* Dressings and bandages
* Signs and symptoms of fractures… View full description on the official store →
With over 600 page of information, the Army First Aid app brings the Army’s First Aid manual to you.
Army First Aid contains information on:
* Basics of first aid
* Rescue breathing techniques
* Stopping bleeding
* Checking for shock
* Dressings and bandages
* Signs and symptoms of fractures… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 62 MB🔞 12+📱 iOS 9.3+🔖 v4.0.5🔄 updated 4y ago🌐 EN📂 Health & Fitness💰 Paid🚀 Launched 2009 (17y old)
📅
What Worked™ · Development Pipeline
9 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
💲
Went paid — introduced $1.99 price point
2026-03
⭐
Rating ↑ 3.86 → 5.00 (improved 1.14★)
2026-03
📈
Crossed 10 ratings — social-proof flywheel kicking in
2014-02
⭐
Rating ↑ 3.00 → 3.40 (improved 0.40★)
2010-04
⭐
Rating ↓ 3.67 → 3.00 (dropped 0.67★)
2009-12
⭐
Rating ↓ 4.50 → 3.67 (dropped 0.83★)
2009-08
🚀
First tracked snapshot — initial data captured
2009-08
⭐
Rating ↑ 4.00 → 4.50 (improved 0.50★)
2009-08
🚀
First tracked snapshot — initial data captured
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.75★ | 4 | 4.75★ this version |
| 🇧🇷 BR | 0★ | 0 | — |
| 🇨🇦 CA | 5★ | 8 | 5★ this version |
| 🇩🇪 DE | 5★ | 2 | 5★ this version |
| 🇫🇷 FR | 0★ | 0 | — |
| 🇬🇧 GB | 4.5★ | 2 | 4.5★ this version |
| 🇮🇳 IN | 0★ | 0 | — |
| 🇯🇵 JP | 5★ | 1 | 5★ this version |
| 🇺🇸 US | 4.72973★ | 37 | 4.72973★ this version |
🔔
Track this app’s revenue
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📝 Description
95
BU Score · Transcendent
More by Calculated Industries
View all →📦 Portfolio summaryBIG studio
33apps·$5.3M/mocombined
✓ Diversified — top app contributes 38%; risk spread across portfolio
About this analysis
Why low confidence: only 35 ratings · no founder-verified revenue (model estimate only) · revenue figure is directional only.
❓ Frequently Asked Questions
9 answers · auto-generated from this app's public dataHow much does Army First Aid make per month?▴
Based on our ML-calibrated revenue forecast, Army First Aid earns approximately $5.0K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is Army First Aid profitable?▴
With estimated build cost $180K and monthly revenue $5.0K, Army First Aid looks break-even-grade — payback period sits around 3.0 years. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
What apps are like Army First Aid?▴
Browse the full Health & Fitness category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is Army First Aid built with?▴
Our heuristic places Army First Aid on the Native iOS (Swift / UIKit) stack (Medium confidence, 70%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: Flutter.
Is Army First Aid still actively maintained?▴
Maintenance status: Likely abandoned (95% abandonment risk). Last shipped version was 4+ years ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would Army First Aid sell for?▴
Estimated acquisition value: $100K (marketplace range $75K – $125K). Calculated as 21× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was Army First Aid last updated?▴
Army First Aid last shipped a new version on 2021-12-02 — more than 4 year(s) ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes Army First Aid?▴
Army First Aid is published by Calculated Industries on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Army First Aid's BU Score?▴
Army First Aid has a BU Score of 56/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.