Stylebook
67
Quality Score
Solid
✍️ bumetric analysis
“
Stylebook is an iOS app from left brain / right brain, LLC in the Utilities category, currently rated 4.7★ across 8,710 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 67: Solid (established niche player). For a Utilities app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$16.2K
per month
→
12-mo forecast
$16.7K – $35.0K
per month
→
24-mo forecast
$20.7K – $62.2K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$45K
↳ What it cost to build · not monthly revenue
Likely range $35K – $60K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| ⚙ Utilities complexity ×0.85 | $-7575 |
Total estimate
$45K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$10K
↳ What it would sell for · not monthly revenue
Marketplace range $5K – $10K · 15× MRR multiple
💸
~0.2× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.4 (solid) | +8% |
| 🏷 Utilities category multiple | -10% |
Final multiple
15× MRR
👥 Estimated audience size
1.7M
Lifetime downloads (US-equivalent)
Monthly active
340K
Daily active
68K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Utilities engagement | ~200 installs / rating |
| 🔁 Utilities D30 retention | 20% |
| 📍 DAU / MAU stickiness | 0.20 |
DAU / MAU
20% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$16.2K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$15.3K – $25.6K
12 months
$16.7K – $35.0K
24 months
$20.7K – $62.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 47/100MID TIERunderperforming peersGrowth Velocity
5.0
Founder Strength
3.9
Product Quality
8.4
Revenue Strength
4.2
Monetization Maturity
1.0
Defensibility
6.0
Market Position
2.0
Operational Safety
7.0
- 💰 Revenue: Modest — $11K - $24K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.68★ across 8,700 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: ⚠ last update 6114d ago — possibly dormant.
- ⚠️ Risk: Moderate — dormant (6114d since update).
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $291K-$517K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 11 of 11 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($4.99)METRIC | +$2,800 | |
| Excellent rating (4.7★)METRIC | +$2,200 | |
| worth every pennyREVIEW | +$2,000 | |
| 5 starREVIEW | +$1,800 | |
| excellent appREVIEW | +$1,500 | |
| Low install base (8,710 ratings)METRIC | +$1,500 | |
| Mature app (16y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| support teamREVIEW | +$900 | |
| Localized (6 languages)METRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v10.1
10.1:
- Choose between light, dark and system color schemes in the Settings screen
- Exclude archived items from color stats and from the clothing search
- Restore support for simultaneous pinch and drag of outfit components
- Bugfixes (Thank you for reporting them!)… Full release notes →
- Choose between light, dark and system color schemes in the Settings screen
- Exclude archived items from color stats and from the clothing search
- Restore support for simultaneous pinch and drag of outfit components
- Bugfixes (Thank you for reporting them!)… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Stylebook
- Developer
- left brain / right brain, LLC
- Bundle ID
- com.leftbrainrightbrain.stylebook
- App Store URL
- Open in App Store
- Category
- Utilities
- Content rating
- 9+
- Languages
- EN, FR, JA, PT, ZH, ES
Company
- Website
- Not found
- Tagline
- DOWNLOAD
- Description
- A virtual closet for your real-life wardrobe, with over 90 tools to manage everything from your favorite outfits to your sizes and style inspirations
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $654/mo
- Top-grossing rank
- Outside top 100 in US Utilities
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
- Socials
- facebook facebook.com/StylebookApp · instagram instagram.com/stylebookapp · youtube youtube.com/stylebookapp
- Not found
- Phone
- Not found
- Contact page
- stylebookapp.com/contact.html
- About page
- stylebookapp.com/about.html
📈Ratings growth8,710 ratings+26% lifetimeShow 3-year history estimate ▾
Tracked (46 weeks) Pre-tracking estimate (34 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
💰Pricing History$0.00 → $4.99 (+0%)
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Get the most out of your closet - for less than the price of a latte, you could change your relationship with clothes and find your unique personal style!
Stylebook® is the longest-running closet organization app for a reason - with over 90 features to help you curate your closet! This time-tested app is an expert wardrobe management and closet organization tool, and has been loved by customers for 15+ years.
Import your actual clothes in seconds with a variety of import tools, including AI image generation.… View full description on the official store →
Stylebook® is the longest-running closet organization app for a reason - with over 90 features to help you curate your closet! This time-tested app is an expert wardrobe management and closet organization tool, and has been loved by customers for 15+ years.
Import your actual clothes in seconds with a variety of import tools, including AI image generation.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 20 MB🔞 9+📱 iOS 17.0+🔖 v10.1🔄 updated 0d ago🌐 EN, FR, JA, PT, ZH +1📂 Utilities💰 Paid
📅
What Worked™ · Development Pipeline
16 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
💲
Went paid — introduced $4.99 price point
→ 30 days after: reviews +44 high confidence
2026-04
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +83 high confidence
2026-04
⭐
Rating ↑ 3.97 → 4.67 (improved 0.70★)
→ 30 days after: reviews +83 high confidence
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$617/mo · rating +0.70★ · reviews +8,025 high confidence
2025-06
🔧
Shipped update — v? → v10.1
→ 30 days after: reviews +7 high confidence
2021-10
📈
Crossed 100 ratings — social-proof flywheel kicking in
2021-10
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +13 high confidence
2021-03
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +11 high confidence
2020-10
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +8 high confidence
2020-10
⭐
Rating ↓ 4.50 → 3.71 (dropped 0.79★)
→ 30 days after: reviews +8 high confidence
2020-10
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: rating −0.79★ · reviews +13 medium · co-occurring
2020-10
⭐
Rating ↓ 4.00 → 3.57 (dropped 0.43★)
→ 30 days after: rating −0.79★ · reviews +13 medium · co-occurring
2020-10
⭐
Rating ↓ 4.50 → 3.80 (dropped 0.70★)
→ 30 days after: rating −0.79★ · reviews +13 low · multiple changes
2020-09
🚀
First tracked snapshot — initial data captured
→ 30 days after: rating −0.79★ · reviews +13 low · multiple changes
2020-09
⭐
Rating ↑ 4.00 → 4.33 (improved 0.33★)
→ 30 days after: rating −0.79★ · reviews +13 medium · co-occurring
2020-09
🚀
First tracked snapshot — initial data captured
→ 30 days after: rating −0.79★ · reviews +13 medium · co-occurring
🧪
Tech & Domain Intel — stylebookapp.com
- Mail provider
- Google Workspace
Derived from public RDAP + DNS TXT records (no scraping, no login).
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.66974★ | 1,084 | 4.66974★ this version |
| 🇧🇷 BR | 4.66925★ | 387 | 4.66925★ this version |
| 🇨🇦 CA | 4.64187★ | 1,022 | 4.64187★ this version |
| 🇩🇪 DE | 4.64621★ | 554 | 4.64621★ this version |
| 🇫🇷 FR | 4.71864★ | 295 | 4.71864★ this version |
| 🇬🇧 GB | 4.7507★ | 1,428 | 4.7507★ this version |
| 🇮🇳 IN | 4.66667★ | 18 | 4.66667★ this version |
| 🇯🇵 JP | 4.5034★ | 147 | 4.5034★ this version |
| 🇺🇸 US | 4.67574★ | 8,709 | 4.67574★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Stylebook: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by left brain / right brain, LLC
View all →📦 Portfolio summaryINDIE studio
2apps·$826/mocombined
Lead-app heavy — top app contributes 79%
Similar apps in Utilities
About this analysis
Why medium confidence: 8,710 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Stylebook make per month?▴
Based on our ML-calibrated revenue forecast, Stylebook earns approximately $654/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Stylebook?▴
Browse the full Utilities category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Stylebook?▴
Stylebook is published by left brain / right brain, LLC on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Stylebook's BU Score?▴
Stylebook has a BU Score of 67/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.