Discover Mobile
86
Quality Score
Excellent
✍️ Bumetric analysis
“
This app operates in the highly competitive personal finance utility niche, directly rivaling other major credit card and banking apps like Chase Mobile or Capital One Mobile. Its consistently high user satisfaction, evidenced by millions of positive ratings, signals robust user traction and a mature product. The minimal reported revenue, despite its massive user base, is expected for a free app from a financial institution; its primary purpose is to enhance customer loyalty and service, not direct monetization through in-app purchases. For this category, monetization typically revolves around the underlying financial products themselves – credit card interest, transaction fees, and banking services – rather than app-based revenue streams. The app acts as a critical engagement tool, reducing churn and driving usage of the core financial offerings.
BU Score 86 · Excellent — strong product-market fit. The full Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track snapshot history and revenue forecast in the Performance section below.
💰 Monthly revenue · now vs forecast
● Right now
$2.0M
per month
→
12-mo forecast
$2.1M – $3.3M
per month
→
24-mo forecast
$2.5M – $4.7M
per month
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
505 snapshots on record
Rating
4.8
Reviews
489,331 reviews
Forecast Revenue / mo
$2.0M
Snapshots tracked
505
since Jan 2026
🤖Also on Android
$172/mo · 494K ratings · 4.8★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$145K
↳ What it cost to build · not monthly revenue
Likely range $110K – $195K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in under a month at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (186 MB) | +$40K |
| ⚙ Finance complexity ×1.60 | +$54K |
Total estimate
$145K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$41.5M
↳ What it would sell for · not monthly revenue
Marketplace range $31.0M – $54.0M · 21× MRR multiple
💸
~286× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Finance category multiple | +15% |
| ⭐ Mature user base (100K+ ratings) | +5% |
Final multiple
21× MRR
👥 Estimated audience size
29.0M
Lifetime downloads (US-equivalent)
Monthly active
8.1M
Daily active
3.2M
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Finance engagement | ~60 installs / rating |
| 🔁 Finance D30 retention | 28% |
| 📍 DAU / MAU stickiness | 0.40 |
DAU / MAU
40% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$2.0M/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$2.0M – $2.7M
12 months
$2.1M – $3.3M
24 months
$2.5M – $4.7M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Mixed signals · 56/100BIG TIERcompetitive but cautiousRevenue Strength
6.3
Product Quality
9.6
Market Position
2.0
Growth Velocity
5.0
Defensibility
6.0
Operational Safety
10.0
Founder Strength
5.1
Monetization Maturity
1.0
- 💰 Revenue: Healthy — $800K - $4400K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.8★ across 489,331 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $36.0M-$64.0M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 12 of 12 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (489,331 ratings)METRIC | +$12,000 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| great valueREVIEW | +$1,600 | |
| cancelledREVIEW | −$1,500 | |
| excellent appREVIEW | +$1,500 | |
| Mature app (16y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Single-language (English only)METRIC | −$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Discover Mobile
- Developer
- Discover Financial Services
- Bundle ID
- com.discoverfinancial.mobile
- App Store URL
- Open in App Store
- Category
- Finance
- Content rating
- 4+
- Languages
- EN
Company
- Website
- www.discovercard.com
- Tagline
- Credit Cards
- Description
- Learn more about Discover credit cards and apply for the best one for your needs, whether you need cash back, miles, or a student credit card.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Reported revenue signal / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- Model estimate / mo
- $2.0M/mo
- Top-grossing rank
- Outside top 100 in US Finance
- All-time revenue
- Not found
- Pricing
- Not found
Founder
- Name
- Not found
- X / Twitter
- twitter.com/discover
- linkedin.com/company/capital-one
- GitHub
- Not found
- X followers
- Not found
- Public statements
- Not found
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth489,331 ratings+109615% lifetimeShow 3-year history estimate ▾
Tracked (60 weeks) Pre-tracking estimate (0 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
🚀Update Frequency · Releases per Quarter4 releases tracked
🚀Version Release Timeline4 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
You can manage your Discover credit card and bank accounts conveniently and securely from anywhere, using Discover’s Mobile App. Check your account balance, view your account info, make and edit payments, manage your rewards, and more - all from your mobile device.
For help with your account, or other questions please visit https://www.discover.com/credit-cards/contact-us/
FAST ACCOUNT ACCESS
• Log in quickly with a 4-digit Passcode
MANAGE YOUR DISCOVER CREDIT CARD ACCOUNT
• Check your balance and available credit, and view or download monthly statements… View full description on the official store →
For help with your account, or other questions please visit https://www.discover.com/credit-cards/contact-us/
FAST ACCOUNT ACCESS
• Log in quickly with a 4-digit Passcode
MANAGE YOUR DISCOVER CREDIT CARD ACCOUNT
• Check your balance and available credit, and view or download monthly statements… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 186 MB🔞 4+📱 iOS 15.1+🔖 v2615.0🔄 updated 0d ago🌐 EN📂 Finance💰 Paid
📅
What Worked™ · Development Pipeline
13 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-08
📸
Refreshed store screenshots — 6 of 8 updated
2026-08
🔧
Shipped update — v2613.0 → v2615.0
→ 30 days after: revenue −$11.6K/mo · rating −0.06★ · reviews −4,670,177 high confidence
2026-07
🔧
Shipped update — v2610.0 → v2613.0
→ 30 days after: revenue −$2.4K/mo · rating −0.06★ · reviews −4,630,584 high confidence
2026-06
🔧
Shipped update — v2608.0 → v2610.0
→ 30 days after: reviews +47,379 high confidence
2026-05
🔧
Shipped update — v? → v2608.0
→ 30 days after: reviews +78,288 high confidence
2026-04
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +30,909 high confidence
2026-04
⭐
Rating ↑ 3.57 → 4.86 (improved 1.29★)
→ 30 days after: reviews +30,909 high confidence
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$2.4K/mo · rating +1.25★ · reviews +5,041,181 high confidence
2026-01
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: rating −1.42★ · reviews +388 low · multiple changes
2026-01
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: rating −1.42★ · reviews +355 low · multiple changes
2026-01
⭐
Rating ↓ 5.00 → 4.50 (dropped 0.50★)
→ 30 days after: rating −1.39★ · reviews +317 low · multiple changes
2026-01
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: rating −1.39★ · reviews +317 low · multiple changes
2026-01
🚀
First tracked snapshot — initial data captured
→ 30 days after: rating −1.39★ · reviews +310 low · multiple changes
📸
Store Page History
6 SCREENSHOT CHANGESEvery time a developer swaps a store screenshot we archive both versions. Compare side-by-side to see what messaging / visuals changed.
iPhone screenshots
Slot 1
2 ver.
2 ver.
2026-05-12
2026-08-21
Slot 2
2 ver.
2 ver.
2026-05-12
2026-08-21
Slot 3
2 ver.
2 ver.
2026-05-12
2026-08-21
Slot 4
2 ver.
2 ver.
2026-05-12
2026-08-21
Slot 5
2 ver.
2 ver.
2026-05-12
2026-08-21
Slot 6
2 ver.
2 ver.
2026-05-12
2026-08-21
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇺🇸 US | 4.85858★ | 5,216,863 | 4.85858★ this version |
| 🇬🇧 GB | 4.87716★ | 928 | 4.87716★ this version |
| 🇩🇪 DE | 4.79617★ | 314 | 4.79617★ this version |
| 🇫🇷 FR | 4.87912★ | 182 | 4.87912★ this version |
| 🇯🇵 JP | 4.7961★ | 461 | 4.7961★ this version |
| 🇨🇦 CA | 4.87472★ | 2,267 | 4.87472★ this version |
| 🇦🇺 AU | 4.85993★ | 307 | 4.85993★ this version |
| 🇧🇷 BR | 4.91697★ | 831 | 4.91697★ this version |
| 🇮🇳 IN | 4.85561★ | 5,312 | 4.85561★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Discover Mobile: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Discover Financial Services
View all →📦 Portfolio summaryBIG studio
2apps·$2.0M/mocombined
⚠ Concentrated — top app contributes 100% of combined revenue (single-app dependency)
Similar apps in Finance
About this analysis
Why high confidence: 489,331 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
7 answers · auto-generated from this app's public dataHow much does Discover Mobile make per month?▴
Based on our ML-calibrated revenue forecast, Discover Mobile earns approximately $2.0M/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is Discover Mobile profitable?▴
With estimated build cost $145K and monthly revenue $2.0M, Discover Mobile looks highly profitable — pays back its build investment in under a month at the current run-rate. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does Discover Mobile have?▴
Estimated audience: ~29.0M lifetime downloads, ~8.1M monthly active users, and ~3.2M daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.
What apps are like Discover Mobile?▴
Browse the full Finance category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
How much would Discover Mobile sell for?▴
Estimated acquisition value: $41.5M (marketplace range $31.0M – $54.0M). Calculated as 21× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
Who makes Discover Mobile?▴
Discover Mobile is published by Discover Financial Services on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Discover Mobile's BU Score?▴
Discover Mobile has a BU Score of 86/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.