Notability: Notizen, PDF, Docs
86
Quality Score
Excellent
Notability: Notizen, PDF, Docs
High confidence
✍️ bumetric analysis
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Notability: Notizen, PDF, Docs is an iOS app from Ginger Labs in the Productivity category, currently rated 4.8★ across 447,875 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 86: Excellent (strong product-market fit). For a Productivity app, that means strong product-market fit. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$1.5M
per month
→
12-mo forecast
$1.6M – $2.4M
per month
→
24-mo forecast
$1.9M – $3.5M
per month
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$100K
↳ What it cost to build · not monthly revenue
Likely range $75K – $135K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~2 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (404 MB) | +$40K |
| ⚙ Productivity complexity ×1.10 | +$9K |
Total estimate
$100K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$900K
↳ What it would sell for · not monthly revenue
Marketplace range $700K – $1.2M · 20× MRR multiple
💸
~9.0× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Productivity category multiple | +8% |
| ⭐ Mature user base (100K+ ratings) | +5% |
Final multiple
20× MRR
👥 Estimated audience size
33.5M
Lifetime downloads (US-equivalent)
Monthly active
10.0M
Daily active
4.5M
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Productivity engagement | ~75 installs / rating |
| 🔁 Productivity D30 retention | 30% |
| 📍 DAU / MAU stickiness | 0.45 |
DAU / MAU
45% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$1.5M/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$1.5M – $2.0M
12 months
$1.6M – $2.4M
24 months
$1.9M – $3.5M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Concerning · 54/100BIG TIERbelow benchmarksRevenue Strength
6.2
Product Quality
9.5
Market Position
2.0
Growth Velocity
5.0
Defensibility
6.0
Operational Safety
10.0
Founder Strength
3.5
Monetization Maturity
1.0
- 💰 Revenue: Healthy — $600K - $3300K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.76★ across 447,875 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $27.0M-$48.0M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 15 of 16 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (447,875 ratings)METRIC | +$12,000 | |
| Paid app ($0.00)METRIC | +$2,800 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| frequent crashesREVIEW | −$2,000 | |
| worth every pennyREVIEW | +$2,000 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| cancelledREVIEW | −$1,500 | |
| excellent appREVIEW | +$1,500 | |
| Mature app (16y old)METRIC | +$1,500 | |
| Multilingual (21 languages)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| annoying adsREVIEW | −$1,100 | |
| too expensiveREVIEW | −$1,000 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v16.3.2
• Fixed PDF highlighting issues, including highlights missing from exported PDFs
• Improved rendering performance on ink-heavy notes
• Fixed freeze when selecting text on Notability Cloud
• Fixed freehand selection "hold to box" behavior on Notability Cloud… Full release notes →
• Improved rendering performance on ink-heavy notes
• Fixed freeze when selecting text on Notability Cloud
• Fixed freehand selection "hold to box" behavior on Notability Cloud… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Notability: Notizen, PDF, Docs
- Developer
- Ginger Labs
- Bundle ID
- com.gingerlabs.Notability
- App Store URL
- Open in App Store
- Category
- Productivity
- Content rating
- 4+
- Languages
- DA, NL, EN, FR, DE, ID, IT, JA, KO, MS, NB, PT, RU, ZH, ES, SV, TH, ZH, TR, UK, VI
Company
- Website
- Not found
- Tagline
- Turn your notes into knowledge
- Description
- Unleash your ideas, your way
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $47.2K/mo
- Top-grossing rank
- 🇮🇳#55 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth447,875 ratings+30% lifetimeShow 3-year history estimate ▾
Tracked (14 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🗺️Geographic Distribution1 of 9 markets
🇮🇳
IN
Top-grossing rank: #55 / 100
Other markets
Outside top 100
in US, GB, DE, FR, JP, CA, AU, BR, IN
in US, GB, DE, FR, JP, CA, AU, BR, IN
This app currently ranks in only one of the 9 markets we monitor. Niche or regional apps often launch this way before global rollout. Rankings update daily.
📊Category Rank Trajectory#55 now · best #52 · worst #100
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
🚀Version Release Timeline2 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
From your first lecture to your next big meeting, Notability helps you think, learn, and work better. Take handwritten notes, annotate documents, record audio, and stay organized in one place so your ideas are always clear, searchable, and ready when you need them.
FREE DIGITAL NOTES FOR WORK & SCHOOL
• Write, type, or sketch with digital ink, highlighters, and text tools.
• Mark up anything: PDFs, textbooks, lecture slides, images, and more.
• Combine handwriting, typed text, images, diagrams, and sketches on the same page.… View full description on the official store →
FREE DIGITAL NOTES FOR WORK & SCHOOL
• Write, type, or sketch with digital ink, highlighters, and text tools.
• Mark up anything: PDFs, textbooks, lecture slides, images, and more.
• Combine handwriting, typed text, images, diagrams, and sketches on the same page.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 404 MB🔞 4+📱 iOS 17.0+🔖 v16.3.2🔄 updated 0d ago🌐 DA, NL, EN, FR, DE +16📂 Productivity💰 Free
📅
What Worked™ · Development Pipeline
10 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-06
🔧
Shipped update — v16.2.2 → v16.3.2
→ 30 days after: reviews +2,019 high confidence
2026-05
🔄
Monetization changed: paid → free
→ 30 days after: reviews +2,019 high confidence
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +35 high confidence
2026-03
⭐
Rating ↑ 2.52 → 4.50 (improved 1.98★)
→ 30 days after: reviews +35 high confidence
2025-12
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: rating −0.29★ · reviews +144 high confidence
2025-11
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +152 high confidence
2025-11
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: rating −2.33★ · reviews +145 low · multiple changes
2025-11
⭐
Rating ↓ 3.50 → 2.67 (dropped 0.83★)
→ 30 days after: rating −2.33★ · reviews +145 low · multiple changes
2025-11
🚀
First tracked snapshot — initial data captured
→ 30 days after: rating −2.32★ · reviews +144 medium · co-occurring
2025-11
⭐
Rating ↓ 5.00 → 3.50 (dropped 1.50★)
→ 30 days after: rating −2.32★ · reviews +144 medium · co-occurring
🔎
ASO Keyword Positions
BEST RANK #2Ranked for 2 App Store search queryies in our last keyword sweep. Lower position = closer to the top.
note taking·#2🇺🇸meeting notes·#13🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇺🇸 US | 4.7609★ | 450,084 | 4.7609★ this version |
| 🇬🇧 GB | 4.70131★ | 41,280 | 4.70131★ this version |
| 🇩🇪 DE | 4.52809★ | 66,727 | 4.52809★ this version |
| 🇫🇷 FR | 4.64613★ | 12,092 | 4.64613★ this version |
| 🇯🇵 JP | 4.59453★ | 13,451 | 4.59453★ this version |
| 🇨🇦 CA | 4.65437★ | 59,876 | 4.65437★ this version |
| 🇦🇺 AU | 4.64423★ | 23,647 | 4.64423★ this version |
| 🇧🇷 BR | 4.77898★ | 13,664 | 4.77898★ this version |
| 🇮🇳 IN | 4.64669★ | 25,974 | 4.64669★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Notability: Notizen, PDF, Docs: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Ginger Labs
View all →📦 Portfolio summaryINDIE studio
2apps·$330/mocombined
⚠ Concentrated — top app contributes 100% of combined revenue (single-app dependency)
Similar apps in Productivity
About this analysis
Why high confidence: 447,875 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Notability make per month?▴
Based on our ML-calibrated revenue forecast, Notability earns approximately $47K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Notability?▴
Browse the full Productivity category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Notability?▴
Notability is published by Ginger Labs on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Notability's BU Score?▴
Notability has a BU Score of 86/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.