
77
BU Score
Strong
Mailchimp Email Marketing
✍️ BU Analytics Review
“
Mailchimp Email Marketing is an iOS app from Intuit Inc. in the Business category, currently rated 4.9★ across 51,306 ratings. Initial signal reads as mixed reviews — supporters praise core features while critics cite stability/value gaps.
Our BU Score puts it at 77 — Strong (healthy traction). For a Business app, that means healthy traction.
Track changes month-over-month in the Performance section below — live snapshot history and revenue forecast included.
creator
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 12 of 12 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Mid install base (51,306 ratings)METRIC | +$5,500 | |
| Excellent rating (4.9★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| excellent appREVIEW | +$1,500 | |
| Mature app (16y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| too expensiveREVIEW | −$1,000 | |
| support teamREVIEW | +$900 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Localized (7 languages)METRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
💚Sentiment Over Time↑ green = positive · ↓ red = negative
Mar 25
Apr 25
May 25
Jun 25
Jul 25
Aug 25
Sep 25
Oct 25
Nov 25
Jan 26
Feb 26
Mar 26
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🗓️ Snapshot Timeline
HISTORYEach bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →💾 279 MB🔞 17+📱 iOS 17.0+🔖 v2026.9🔄 updated 2d ago🌐 NL, EN, FR, DE, IT +2📂 Business💰 Paid🚀 Launched 2010 (16y old)
📝 About this app
Get more opens, clicks, and sales with the #1 email marketing and automation platform*
Intuit Mailchimp's mobile app can help you market smarter and grow your business faster from day one. With Mailchimp, you'll never miss an opportunity to make a sale, bring customers back, find new subscribers, or share your brand's mission.
Marketing CRM and Inbox -
Engage with your customers, grow your audience, and build relationships.
Add contacts from your device, scan business cards, or import them from files on your phone, Google Drive, or Dropbox.
Track audience growth and view insights about individual contacts.
Call, text, and email directly from the app to keep track of communication. Record notes and add tags after every interaction to remember the important details.
Reports & Analytics -
Track results for all of your campaigns and get quick actionable recommendations on how to improve.
View analytics for email campaigns, landing pages, social posts, SMS, automations, and surveys.
Gain a deeper understanding of your customers so you can target and personalize your campaigns, using analytics such as: opens, clicks, devices, and more.
Emails & Automations -
Create, edit and send email marketing campaigns, newsletters, and automations.
With one-click Resend to Non-Openers, new subscribers, or non-purchasers shortcuts, you'll be able to re-engage customers and grow sales in no time.
Abandoned Cart Automations - Remind customers of products they’ve left behind and recapture lost sales.
Timely Notifications and Insights -
Anomaly detection notifications with insights and next steps to improve marketing performance.
Non-opener insight notifications with auto-campaign replication to increase engagement.
New subscriber notifications and sales summaries to celebrate audience and revenue growth.
New inbox messages so you don’t miss any important communication from your contacts.
About Intuit Mailchimp:
Intuit Mailchimp is an email and marketing automation platform for growing businesses. We empower millions of customers around the world to start and grow their businesses with world-class marketing technology, award-winning customer support, and inspiring content. Mailchimp puts data-backed recommendations at the heart of your marketing, so you can find and engage customers across email, social media, landing pages, and advertising—automatically and with the power of AI.
If you enjoy using Mailchimp or have a great idea you’d like to share with us, please leave a review.
*Disclosures
#1 email marketing platform: Based on December 2023 publicly available data on competitors' number of customers.
Availability of features and functionality varies by plan type. For details, please view Mailchimp's various plans and pricing. Terms, conditions, pricing, special features, and service and support options subject to change without notice.
Intuit Mailchimp's mobile app can help you market smarter and grow your business faster from day one. With Mailchimp, you'll never miss an opportunity to make a sale, bring customers back, find new subscribers, or share your brand's mission.
Marketing CRM and Inbox -
Engage with your customers, grow your audience, and build relationships.
Add contacts from your device, scan business cards, or import them from files on your phone, Google Drive, or Dropbox.
Track audience growth and view insights about individual contacts.
Call, text, and email directly from the app to keep track of communication. Record notes and add tags after every interaction to remember the important details.
Reports & Analytics -
Track results for all of your campaigns and get quick actionable recommendations on how to improve.
View analytics for email campaigns, landing pages, social posts, SMS, automations, and surveys.
Gain a deeper understanding of your customers so you can target and personalize your campaigns, using analytics such as: opens, clicks, devices, and more.
Emails & Automations -
Create, edit and send email marketing campaigns, newsletters, and automations.
With one-click Resend to Non-Openers, new subscribers, or non-purchasers shortcuts, you'll be able to re-engage customers and grow sales in no time.
Abandoned Cart Automations - Remind customers of products they’ve left behind and recapture lost sales.
Timely Notifications and Insights -
Anomaly detection notifications with insights and next steps to improve marketing performance.
Non-opener insight notifications with auto-campaign replication to increase engagement.
New subscriber notifications and sales summaries to celebrate audience and revenue growth.
New inbox messages so you don’t miss any important communication from your contacts.
About Intuit Mailchimp:
Intuit Mailchimp is an email and marketing automation platform for growing businesses. We empower millions of customers around the world to start and grow their businesses with world-class marketing technology, award-winning customer support, and inspiring content. Mailchimp puts data-backed recommendations at the heart of your marketing, so you can find and engage customers across email, social media, landing pages, and advertising—automatically and with the power of AI.
If you enjoy using Mailchimp or have a great idea you’d like to share with us, please leave a review.
*Disclosures
#1 email marketing platform: Based on December 2023 publicly available data on competitors' number of customers.
Availability of features and functionality varies by plan type. For details, please view Mailchimp's various plans and pricing. Terms, conditions, pricing, special features, and service and support options subject to change without notice.
🆕 What's New · v2026.9
Tinker, tailor, polish, scrub - we’ve tightened some loose ends and smoothed out a few rough patches to keep the app in shape.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Mailchimp Email Marketing
- Developer
- Intuit Inc.
- Bundle ID
- com.theRocketScienceGroup.mailChimp
- App Store URL
- Open in App Store
- Category
- Business
- Content rating
- 17+
- Languages
- NL, EN, FR, DE, IT, PT, ES
Company
- Website
- Not found
- Tagline
- Starkes E-Mail- und SMS-Marketing – ganz ohne mühsame Einarbeitung.
- Description
- Steigere dein Wachstum mit den zeitsparenden Marketing-Tools von Mailchimp. Starte deine 14-tägige kostenlose Testphase.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- OG image
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $9.3K/mo
- Top-grossing rank
- Outside top 100 in US Business
- All-time revenue
- Not found
- Pricing
- Not found
Founder
- Name
- Not found
- X / Twitter
- https://x.com/Mailchimp
- https://www.linkedin.com/company/mailchimp
- GitHub
- Not found
- X followers
- Not found
- Public statements
- Not found
Funding
- Total raised
- Not found
- Last round
- Not found
- Investors
- Not found
- Crunchbase
- Not found
- AngelList
- Not found
Press & Links
- Articles found
- Not found
- Listed on
- Not found
- Blog
- https://mailchimp.com/de/integrations/wordpress/
- Press / News
- Not found
Contacts & Socials
- Socials
- facebook · instagram · linkedin · twitter · youtube
- Not found
- Phone
- +1 (800) 315-5939
- Contact page
- https://mailchimp.com/de/help/
- About page
- https://mailchimp.com/help/about-additional-charges/
⭐Recent App Store Reviews49 latest · avg 2.39★ · 26.5% 5★ · 53.1% 1★
5★13 (27%)
4★1 (2%)
3★4 (8%)
2★5 (10%)
1★26 (53%)
+5,498 ratings/week
Praise: great ×7 love ×6 perfect ×4 recommend ×2 amazing ×2Complaints: bug ×2 terrible ×2 expensive ×1 overpriced ×1 subscription ×1
Top positive
★★★★★ Great App!
I Love using this app for WeltonsWorld.com 💙…
★★★★★ 6 out of 5 stars
Thank you for helping me build my empire.…
Top negative
★☆☆☆☆ Never works
Can't get a page with a log-in field. It keeps saying Whoops! Try again. I have tried again vountless times and no option works. Finally deleted it.…
★☆☆☆☆ Used to be decent, no longer works on iOS and support is horrendous
The mobile app worked fine for years, but suddenly stopped working on all my iOS devices. Takes a week to get any response from support and they keep sending out the same canned “turn your device off and turn it on again” messages over and…
📈Ratings growth51,306 ratings+-13% lifetimeShow 3-year history estimate ▾
Tracked (53 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
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