![Converter Plus [paid]](https://bu.maltor.com/s3/ios/37/371354978/screenshot/0_296abcd3060f4f6b.webp)
69
Quality Score
Solid
Converter Plus [paid]
✍️ bumetric analysis
“
Converter Plus [paid] is an iOS app from TranCreative Software in the Utilities category, currently rated 4.7★ across 200 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 69: Solid (established niche player). For a Utilities app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Revenue · today and ahead
Today
$5.0K/mo
In 12 months
$5.2K – $10.8K
In 24 months
$6.4K – $19.2K
MID tierFREE
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD💰 Estimated build cost
$140K
↳ What it cost to build · not monthly revenue
Likely range $105K – $190K
$25K · MVP floor$100K · indie scale$500K+ · studio build
📈Pays back in ~5 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱MVP baseline (design + 1-store ship) | +$28K |
| 📱5 unique screens × $4.5K | +$22K |
| ⚙Utilities complexity ×0.85 | $-7575 |
| ⚙16.0y maintenance × ~1-person team | +$96K |
Total estimate$140K
ONE-TIME · EXIT VALUE💵 Estimated acquisition value
$475K
↳ What it would sell for · not monthly revenue
Marketplace range $375K – $600K · 17× MRR multiple
💸~3.4× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺Ad-supported base | 15× MRR |
| 📅16.0y proven track record | +20% |
| ⭐★ rating ≥ 4.7 (premium) | +15% |
| 🏷Utilities category multiple | -10% |
| ⭐Small user base (<1K ratings) | -8% |
Final multiple17× MRR
👥 Estimated audience size
28K
Lifetime downloads (US-equivalent)
Monthly active
1.1K
Daily active
220
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲Utilities engagement | ~200 installs / rating |
| 📅16.0y of rating accumulation | -30% |
| 🔁Utilities D30 retention | 20% |
| 📍DAU / MAU stickiness | 0.20 |
DAU / MAU20% sticky
🛠 Estimated tech stack
🍎
Native iOS (Swift / UIKit)
High confidence · 80%
Also possible
Native iOS (SwiftUI)
Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.
Signals we read
| 📦App bundle size | 7 MB |
| 🏷Category context | Utilities |
| 📦Compact iOS bundle | → Native Swift / UIKit (pre-2020 era) |
💀 Maintenance status
Likely abandoned
95%
Last shipped 2017-11-13 · 3113 days ago
0 · Active50 · At risk100 · Abandoned
Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.
Risk signals
| 📅8y+ since last update | Likely abandoned |
| 👥Small user base (200 ratings) + 16.0y old | +10% (solo-project pattern) |
| •16y old + 1y+ no update | +5% (API deprecation drift) |
VerdictLikely abandoned
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Stalled · 39/100MID TIERFREE (NO MONETIZATION)no growth momentumGrowth Velocity
5.0
Founder Strength
5.5
Product Quality
5.1
Revenue Strength
3.7
Monetization Maturity
0.5
Defensibility
4.5
Market Position
2.0
Operational Safety
5.1
- 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.73★ across 200 reviews — below category median.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: ⚠ last update 3110d ago — possibly dormant.
- ⚠️ Risk: Elevated — rating drift -0.55 ★ (recent 50 vs lifetime), dormant (3110d since update).
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K. Portfolio play ($28K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 10 of 10 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($0.00)METRIC | +$2,800 | |
| Excellent rating (4.7★)METRIC | +$2,200 | |
| worth every pennyREVIEW | +$2,000 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| excellent appREVIEW | +$1,500 | |
| Mature app (16y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| Early-stage install base (200 ratings)METRIC | +$400 | |
| Single-language (English only)METRIC | −$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
App Specs
🔐 Own this app? Claim & verify MRR →💾 7 MB🔞 4+📱 iOS 8.0+🔖 v3.6🔄 updated 8y ago🌐 EN📂 Utilities💰 Paid🚀 Launched 2010 (16y old)
📝 About this app
Converter+ is a unit converter with the most extensive list of currencies and units in hundreds of categories. Converter Plus also comes with many calculators like mortgage, loan, tip, fuel consumption and many others for everyday problems.
You can edit existing templates, add your own or download templates contributed by other users.
Exchange rates for all 167 world's currencies is refreshed automatically every 6 hours or on request.
FEATURES
- Converting multiple units/currencies simultaneously
- Support for compound units like Pounds + Ounces or Feet + Inches… View full description on the official store →
You can edit existing templates, add your own or download templates contributed by other users.
Exchange rates for all 167 world's currencies is refreshed automatically every 6 hours or on request.
FEATURES
- Converting multiple units/currencies simultaneously
- Support for compound units like Pounds + Ounces or Feet + Inches… View full description on the official store →
🆕 What's New · v3.6
This update from Apple will improve the functionality of this app. No new features are included.
- Supports iOS 11 and iPhone X
- Fixes problem with currency exchange rate updates
- Supports iOS 11 and iPhone X
- Fixes problem with currency exchange rate updates
📅
What Worked™ · Development Pipeline
7 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-03
⭐
Rating ↓ 4.68 → 4.20 (dropped 0.48★)
2012-11
📈
Crossed 100 ratings — social-proof flywheel kicking in
2012-02
📈
Crossed 50 ratings — social-proof flywheel kicking in
2010-07
📈
Crossed 10 ratings — social-proof flywheel kicking in
2010-05
⭐
Rating ↓ 4.00 → 3.67 (dropped 0.33★)
2010-05
🚀
First tracked snapshot — initial data captured
2010-05
⭐
Rating ↓ 5.00 → 4.00 (dropped 1.00★)
🗣
Voice of Customer
Based on 554 reviews across 7 markets● 91% positive · ● 5% neutral · ● 4% negative · Rating drift: -0.55★ (declining — recent 50: 4.18★ vs lifetime: 4.73★)
VADER compound sentiment per quarter (−1 = fully negative, +1 = fully positive). Each point ≥ 5 reviews.
Sentiment by country (−1 to +1)
🇯🇵 JP
+0.88
🇮🇳 IN
+0.85
🇬🇧 GB
+0.70
🇨🇦 CA
+0.69
🇺🇸 US
+0.66
🇦🇺 AU
+0.64
🇧🇷 BR
+0.53
Top praise themes
highly recommended ×9 excellent useful ×7 highly recommend ×7 create own ×7 simple easy ×6 i've tried ×6 user friendly ×5 tip calculator ×5
Top complaint themes
currency rates ×3 support ×5 update ×5 updated ×4 last ×4 download ×3 templates ×3 problem ×3
🌍
Multi-Country Performance
Available in 7 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.77778★ | 18 | 4.77778★ this version |
| 🇧🇷 BR | 4★ | 2 | 4★ this version |
| 🇨🇦 CA | 4.66667★ | 18 | 4.66667★ this version |
| 🇬🇧 GB | 4.22222★ | 18 | 4.22222★ this version |
| 🇮🇳 IN | 5★ | 1 | 5★ this version |
| 🇯🇵 JP | 4★ | 2 | 4★ this version |
| 🇺🇸 US | 4.73★ | 200 | 4.73★ this version |
🔔
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Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Converter Plus [paid]
- Developer
- TranCreative Software
- Bundle ID
- com.trancreative.converterplusxl
- App Store URL
- Open in App Store
- Category
- Utilities
- Content rating
- 4+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $28.2K/mo
- Top-grossing rank
- Outside top 100 in US Utilities
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
⭐Recent App Store Reviews49 latest · avg 4.47★ · 79.6% 5★ · 8.2% 1★
5★39 (80%)
4★3 (6%)
3★2 (4%)
2★1 (2%)
1★4 (8%)
+17 ratings/week
Praise: great ×12 love ×4 best ×4 excellent ×3 recommend ×3Complaints: hate ×2 broken ×1 bug ×1
Top positive
★★★★★ Great App
I use it for all sorts of conversions, and appreciate that it has conversions for lots of things I hadn't thought about in quite awhile.…
★★★★★ Everything you could want
I use this any time I need a conversion, especially working with my pond and pool when i need to convert gallons to cubic metric for chemicals.
Easy to use, switch measurements. Recommended.…
Top negative
★☆☆☆☆ Very good app until it worked
The currency rates are all wrong. I cannot trust this app any more.…
★☆☆☆☆ what happened?
Currency exchange rate updates stopped working a few days ago. The creator’s website is gone.…
📈Ratings growth200 ratings+-41% lifetimeShow 3-year history estimate ▾
Tracked (59 weeks) Pre-tracking estimate (34 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
💰Pricing History$0.00 → $1.99 (+0%)
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
Similar apps in Utilities
Full revenue analysis
Read the article-style breakdown for Converter Plus [paid]: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
❓ Frequently Asked Questions
10 answers · auto-generated from this app's public dataHow much does Converter Plus [paid] make per month?▾
Based on our ML-calibrated revenue forecast, Converter Plus [paid] earns approximately $28K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is Converter Plus [paid] profitable?▾
With estimated build cost $140K and monthly revenue $28K, Converter Plus [paid] looks profitable — pays back its estimated build cost in roughly 5 months at the current run-rate. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does Converter Plus [paid] have?▾
Estimated audience: ~28K lifetime downloads, ~1K monthly active users, and ~220 daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.
What apps are like Converter Plus [paid]?▾
Browse the full Utilities category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is Converter Plus [paid] built with?▾
Our heuristic places Converter Plus [paid] on the Native iOS (Swift / UIKit) stack (High confidence, 80%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: Native iOS (SwiftUI).
Is Converter Plus [paid] still actively maintained?▾
Maintenance status: Likely abandoned (95% abandonment risk). Last shipped version was 8+ years ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would Converter Plus [paid] sell for?▾
Estimated acquisition value: $475K (marketplace range $375K – $600K). Calculated as 17× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was Converter Plus [paid] last updated?▾
Converter Plus [paid] last shipped a new version on 2017-11-13 — more than 8 year(s) ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes Converter Plus [paid]?▾
Converter Plus [paid] is published by TranCreative Software on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Converter Plus [paid]'s BU Score?▾
Converter Plus [paid] has a BU Score of 69/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.