Week Calendar - Planer
74
Quality Score
Strong
✍️ Bumetric analysis
“
Week Calendar - Planer is an iOS app from Do More Mobile, LLC. in the Productivity category, currently rated 4.4★ across 10,178 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 74: Strong (healthy traction). For a Productivity app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$13.7K
per month
→
12-mo forecast
$14.2K – $29.8K
per month
→
24-mo forecast
$17.6K – $52.8K
per month
MID tierSUBSCRIPTION
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
77 snapshots on record
Rating
4.4
Reviews
10,178 reviews
Forecast Revenue / mo
$13.7K
Snapshots tracked
77
since May 2022
ONE-TIME · BUILD
💰 Estimated build cost
$195K
↳ What it cost to build · not monthly revenue
Likely range $145K – $265K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~1.2y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (258 MB) | +$40K |
| ⚙ Productivity complexity ×1.10 | +$9K |
| ⚙ 16.2y maintenance × ~1-person team | +$96K |
Total estimate
$195K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$300K
↳ What it would sell for · not monthly revenue
Marketplace range $225K – $375K · 21× MRR multiple
💸
~1.5× build cost (break-even+)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| 📅 16.2y proven track record | +20% |
| ⭐ ★ rating ≥ 4.4 (solid) | +8% |
| 🏷 Productivity category multiple | +8% |
Final multiple
21× MRR
👥 Estimated audience size
530K
Lifetime downloads (US-equivalent)
Monthly active
31K
Daily active
14K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Productivity engagement | ~75 installs / rating |
| 📅 16.2y of rating accumulation | -30% |
| 🔁 Productivity D30 retention | 30% |
| 📍 DAU / MAU stickiness | 0.45 |
DAU / MAU
44% sticky
🛠 Estimated tech stack
🍎
Native iOS (Swift / UIKit)
Medium confidence · 55%
Also possible
React Native
Flutter
Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.
Signals we read
| 📦 App bundle size | 258 MB |
| 🏷 Category context | Productivity |
| 📦 Large iOS bundle | → Native Swift / UIKit (pre-2020 era) + assets |
💀 Maintenance status
Active
5%
Last shipped 2026-09-14 · 12 days ago
0 · Active
50 · At risk
100 · Abandoned
Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.
Risk signals
| 📅 12 days since last update | Active development |
Verdict
Active
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$13.7K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
Direction
Tailwinds: monetization model proven
Headwinds: review-mined risks present
6 months
$13.0K – $21.7K
12 months
$14.2K – $29.8K
24 months
$17.6K – $52.8K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Building · 56/100MID TIERSUBSCRIPTIONcompetitive build-outGrowth Velocity
5.0
Founder Strength
5.8
Product Quality
7.4
Revenue Strength
4.1
Monetization Maturity
9.5
Defensibility
8.5
Market Position
2.0
Operational Safety
2.9
- 💰 Revenue: Modest — $9K - $20K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.44★ across 10,178 reviews — solid.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: High — 12% subscription complaints, scam/fraud mentions detected, bug mentions above category norm.
🎯 For competitors: Strong subscription moat. Hard to outcompete on retention. Better angle: free alternative with one-time purchase, or feature parity for an underserved sub-niche.
💵 For acquirers: Estimated asking range 12-22× monthly = $164K-$302K. Portfolio play ($57K/mo combined) commands premium. Discount applied for operational risk..
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 15 of 16 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Mid install base (10,178 ratings)METRIC | +$5,500 | |
| Paid app ($0.00)METRIC | +$2,800 | |
| subscriptionREVIEW | +$2,500 | |
| worth every pennyREVIEW | +$2,000 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| cancelledREVIEW | −$1,500 | |
| excellent appREVIEW | +$1,500 | |
| Mature app (16y old)METRIC | +$1,500 | |
| Multilingual (29 languages)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| too expensiveREVIEW | −$1,000 | |
| support teamREVIEW | +$900 | |
| priceyREVIEW | −$800 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v16.4
A new version of WeekCal is here! Here’s what’s new:
● Calendar Backgrounds — Personalize your calendar with a custom background.
● Scan to Add Event — Turn flyers and invitations into calendar events.… Full release notes →
● Calendar Backgrounds — Personalize your calendar with a custom background.
● Scan to Add Event — Turn flyers and invitations into calendar events.… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Week Calendar - Planer
- Developer
- Do More Mobile, LLC.
- Bundle ID
- com.wasabi-apps.WeekCal
- App Store URL
- Open in App Store
- Category
- Productivity
- Content rating
- 17+
- Languages
- AR, CA, CS, DA, NL, EN, FI, FR, DE, EL, HE, HI, HU, ID, IT, JA, KO, MS, NB, PL, PT, RU, ZH, SK, ES, SV, TH, ZH, TR
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Reported revenue signal / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- Model estimate / mo
- $13.7K/mo
- Top-grossing rank
- 🇫🇷#83 /100 🇩🇪#86 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
⭐Recent App Store Reviews49 latest · avg 3.22★ · 40.8% 5★ · 32.7% 1★
5★20 (41%)
4★6 (12%)
3★4 (8%)
2★3 (6%)
1★16 (33%)
+8 ratings/week
Praise: love ×7 best ×6 great ×6 excellent ×2 amazing ×1Complaints: subscription ×4 broken ×2 terrible ×2 crash ×1 worst ×1
Top positive
★★★★★ Excellent app - Outstanding customer service
I have used WeekCal for years now. By far the best calendar app I have used. What sealed the deal for me is their outstanding and responsive customer service. They responded quickly to my issues and fixed the problem through and update. I w…
★★★★★ Great app
Probably a user for ten years. Great feature set. Worth the subscription…
Top negative
★☆☆☆☆ Crash test dummy
I wish I could find a better calendar ap than this one. Any suggestions would be appreciated!
Never had a calendar ap than crashed as much as this one!…
★☆☆☆☆ Cannot get off of the pay screen!
The circular hell of customer support that isn’t really customer support is beyond aggravating. I updated this app, and now every single time I touch the screen, I’m prompted to pay for PRO, even though I paid for this app years ago.
I sho…
📈Ratings growth10,324 ratings+4702% lifetimeShow 3-year history estimate ▾
Tracked (60 weeks) Pre-tracking estimate (0 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Top Countries — Grossing Rank2 countries
🇫🇷FR#83 /100
🇩🇪DE#86 /100
📊Category Rank Trajectory#83 now · best #83 · worst #100
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
🚀Update Frequency · Releases per Quarter3 releases tracked
🚀Version Release Timeline3 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
CUSTOM CALENDAR VIEWS
WeekCal provides clear & detailed views of your events, displayed the way you want! Choose from Day, Agenda, Mini Month, Month & Year views. WeekCal exceeds limitations of basic calendar apps by bringing simplicity & functionality to streamline your busy life.
AUTOMATE YOUR CALENDAR
Easy-to-use automations & templates allow you to create a calendar that works for you.
● Move events by simply dragging, copying & pasting
● Assign colors to categorize different kinds of events
● Customize repeating event options
SAVE TIME… View full description on the official store →
WeekCal provides clear & detailed views of your events, displayed the way you want! Choose from Day, Agenda, Mini Month, Month & Year views. WeekCal exceeds limitations of basic calendar apps by bringing simplicity & functionality to streamline your busy life.
AUTOMATE YOUR CALENDAR
Easy-to-use automations & templates allow you to create a calendar that works for you.
● Move events by simply dragging, copying & pasting
● Assign colors to categorize different kinds of events
● Customize repeating event options
SAVE TIME… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 258 MB🔞 17+📱 iOS 15.6+🔖 v16.4🔄 updated 1w ago🌐 AR, CA, CS, DA, NL +24📂 Productivity💰 Paid🚀 Launched 2010 (16y old)
📅
What Worked™ · Development Pipeline
20 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-07
🔧
Shipped update — v16.2.1 → v16.3.2
→ 30 days after: revenue +$14.3K/mo · reviews +29 high confidence
2026-05
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +45 high confidence
2026-05
⭐
Rating ↑ 3.17 → 4.44 (improved 1.27★)
→ 30 days after: reviews +45 high confidence
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
→ 30 days after: revenue −$159K/mo · rating −0.99★ · reviews −9,484 low · multiple changes
2026-03
⭐
Rating ↓ 4.16 → 3.17 (dropped 0.99★)
→ 30 days after: revenue −$159K/mo · rating −0.99★ · reviews −9,484 low · multiple changes
2026-03
⭐
Rating ↑ 3.17 → 4.16 (improved 0.99★)
→ 30 days after: revenue −$159K/mo · rating −0.99★ · reviews −9,484 medium · co-occurring
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
→ 30 days after: revenue −$159K/mo · rating −0.99★ · reviews −9,484 medium · co-occurring
2023-03
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$132/mo · reviews +8 medium · co-occurring
2023-03
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$331/mo · rating +0.06★ · reviews +20 medium · co-occurring
2022-09
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$142/mo · reviews +9 high confidence
2022-09
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$413/mo · rating −0.07★ · reviews +26 high confidence
2022-06
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$166/mo · rating +0.25★ · reviews +10 high confidence
2022-06
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$323/mo · rating +0.12★ · reviews +20 medium · co-occurring
2022-06
⭐
Rating ↓ 3.43 → 3.13 (dropped 0.30★)
→ 30 days after: revenue +$156/mo · rating −0.13★ · reviews +10 medium · co-occurring
2022-06
⭐
Rating ↓ 3.60 → 3.17 (dropped 0.43★)
→ 30 days after: revenue +$156/mo · rating −0.13★ · reviews +10 medium · co-occurring
2022-05
⭐
Rating ↑ 3.25 → 3.60 (improved 0.35★)
→ 30 days after: revenue +$156/mo · rating −0.13★ · reviews +10 medium · co-occurring
2022-05
🚀
First tracked snapshot — initial data captured
→ 30 days after: revenue +$156/mo · rating −0.13★ · reviews +10 medium · co-occurring
2022-05
⭐
Rating ↓ 4.50 → 3.33 (dropped 1.17★)
→ 30 days after: revenue +$156/mo · rating −0.13★ · reviews +10 low · multiple changes
2022-05
⭐
Rating ↑ 4.00 → 4.50 (improved 0.50★)
→ 30 days after: revenue +$156/mo · rating −0.13★ · reviews +10 low · multiple changes
2022-05
🚀
First tracked snapshot — initial data captured
→ 30 days after: revenue +$156/mo · rating −0.13★ · reviews +10 medium · co-occurring
🔎
ASO Keyword Positions
BEST RANK #25Ranked for 1 App Store search query in our last keyword sweep. Lower position = closer to the top.
calendar planner·#25🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🗣
Voice of Customer
Based on 665 reviews across 5 markets● 64% positive · ● 9% neutral · ● 28% negative · Rating drift: -1.52★ (declining — recent 50: 2.92★ vs lifetime: 4.44★)
VADER compound sentiment per quarter (−1 = fully negative, +1 = fully positive). Each point ≥ 5 reviews.
Sentiment by country (−1 to +1)
🇮🇳 IN
+0.80
🇨🇦 CA
+0.38
🇺🇸 US
+0.32
🇬🇧 GB
+0.24
🇫🇷 FR
+0.02
Top praise themes
mini month ×18 month view ×14 color coding ×10 agenda view ×10 please fix ×9 color code ×8 highly recommend ×8 customer service ×7
Top complaint themes
latest update ×23 month view ×19 please fix ×17 ios update ×12 next month ×11 stopped working ×10 mini month ×10 new update ×10
Risk signals
Refund mentions: 0.6% Subscription complaints: 12% Bug mentions: 8% Fraud / scam mentions: 1.4%
🧪
Tech & Domain Intel — maplemedia.io
- Mail provider
- Google Workspace
- Tech stack
- Microsoft 365 · Google Workspace
Derived from public RDAP + DNS TXT records (no scraping, no login).
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.48704★ | 1,427 | 4.48704★ this version |
| 🇧🇷 BR | 4.3869★ | 168 | 4.3869★ this version |
| 🇨🇦 CA | 4.3728★ | 2,559 | 4.3728★ this version |
| 🇩🇪 DE | 4.1706★ | 10,158 | 4.1706★ this version |
| 🇫🇷 FR | 4.41202★ | 7,798 | 4.41202★ this version |
| 🇬🇧 GB | 4.40229★ | 2,615 | 4.40229★ this version |
| 🇮🇳 IN | 4.46875★ | 32 | 4.46875★ this version |
| 🇯🇵 JP | 4.18458★ | 1,479 | 4.18458★ this version |
| 🇺🇸 US | 4.44053★ | 10,324 | 4.44053★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Week Calendar - Planer: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Do More Mobile, LLC.
View all →📦 Portfolio summaryINDIE studio
2apps·$25K/mocombined
Lead-app heavy — top app contributes 54%
About this analysis
Why high confidence: 10,178 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
10 answers · auto-generated from this app's public dataHow much does Week Calendar - Planer make per month?▴
Based on our ML-calibrated revenue forecast, Week Calendar - Planer earns approximately $13K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is Week Calendar - Planer profitable?▴
With estimated build cost $195K and monthly revenue $13K, Week Calendar - Planer looks break-even-grade — payback period sits around 1.2 years. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does Week Calendar - Planer have?▴
Estimated audience: ~530K lifetime downloads, ~31K monthly active users, and ~14K daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.
What apps are like Week Calendar - Planer?▴
Browse the full Productivity category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is Week Calendar - Planer built with?▴
Our heuristic places Week Calendar - Planer on the Native iOS (Swift / UIKit) stack (Medium confidence, 55%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: React Native, Flutter.
Is Week Calendar - Planer still actively maintained?▴
Maintenance status: Active (5% abandonment risk). Last shipped version was 12 days ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would Week Calendar - Planer sell for?▴
Estimated acquisition value: $300K (marketplace range $225K – $375K). Calculated as 21× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was Week Calendar - Planer last updated?▴
Week Calendar - Planer last shipped a new version on 2026-09-14 — less than a month ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes Week Calendar - Planer?▴
Week Calendar - Planer is published by Do More Mobile, LLC. on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Week Calendar - Planer's BU Score?▴
Week Calendar - Planer has a BU Score of 74/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.