72
BU Score
Strong
Meitu- AI Photo & Video Editor
✍️ bumetric analysis
“
Meitu- AI Photo & Video Editor is an iOS app from Xiamen Meitu Technology Co., Ltd. in the Photo & Video category, currently rated 4.8★ across 78,430 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.
Our BU Score puts it at 72: Strong (healthy traction). For a Photo & Video app, that means healthy traction.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 13 of 13 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Mid install base (78,430 ratings)METRIC | +$5,500 | |
| Paid app ($0.00)METRIC | +$2,800 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| cancelledREVIEW | −$1,500 | |
| excellent appREVIEW | +$1,500 | |
| Mature app (15y old)METRIC | +$1,500 | |
| Multilingual (16 languages)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| annoying adsREVIEW | −$1,100 | |
| too expensiveREVIEW | −$1,000 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
💚Sentiment Over Time↑ green = positive · ↓ red = negative
Jun 25
Jul 25
Aug 25
Sep 25
Oct 25
Nov 25
Dec 25
Jan 26
Feb 26
Mar 26
Apr 26
May 26
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🗓️ Snapshot Timeline
HISTORYEach bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →💾 733 MB🔞 12+📱 iOS 13.0+🔖 v12.9.0🔄 updated 2w ago🌐 EN, FR, DE, ID, IT +11📂 Photo & Video💰 Free🚀 Launched 2011 (15y old)
📝 About this app
Meitu is a free All-in-one photo and video editor on mobile, which gives you everything you need to create awesome edits.
Meitu Features:
【Photo Editor】
Make your photos stunning and sensational! Whatever your beauty preference, do it all with Meitu!
• 200+ Filters: No more dull photos! Animate and liven them up with 200+ original effects, and let the new AI flash feature adjust for vintage aesthetics.
• AI Art Effects: Cutting-edge tech that automatically turns your portraits into stunning illustrations!
• Instant Beautification: Select the beautification level of your choice and get flawless skin, defined muscles, fuller lips, whiter teeth, etc., in just one tap!
• Editing Features
- Mosaic: Cover anything that you want to hide
- Magic Brush: Doodle over your images with different brush options
- Remover: Easily erase unwanted objects from your photos using AI
- Add-ons: Customize your pictures by adding frames, text, and stickers
- Collage: Combine photos into one collage using in-app templates, text, and layout options
• Retouch Features
- Skin: Smooth, firm, and tweak your skin color exactly how you want!
- Blemishes: Get rid of any unwanted acne, dark circles, and other imperfections with ease.
- Makeup: Experiment with eyelashes, lipstick, contour, and more to highlight your beauty.
- Body Shape: Shape your body to be curvier, slimmer, more muscular, or taller, with background locked.
• Artificial Intelligence
With groundbreaking AI technology, Meitu automatically detects your facial features and adds cute motion stickers or hand-drawn effects to your face in real time while you take selfies.
【Video Editor】
•Editing: Create and edit videos effortlessly, add filters, special fonts, stickers, and music. Make your Vlogs and TikTok videos at a high-end level.
• Retouch: Adjust your portrait with a variety of effects, from makeup and skin firming to body adjustments.
【Meitu VIP】
• Meitu VIP can enjoy 1000+ materials!
All VIP members enjoy free to use the exclusive stickers, filters, AR cameras, stylish makeups, and other materials. (Except special materials from partners)
• Unlock VIP exclusive functions
Experience the Meitu VIP functions instantly, including teeth correction, hair bangs adjustment, wrinkle removal, eye retouch, and more. Meitu delivers a richer, better photo editing experience just for you.
Privacy Policy: https://pro.meitu.com/xiuxiu/agreements/global-privacy-policy.html?lang=en
Contact us: global.support@meitu.com
Customer Support Channel: [App → Me (bottom right of the home screen) → Help & Feedback → Submit Feedback]
Meitu Features:
【Photo Editor】
Make your photos stunning and sensational! Whatever your beauty preference, do it all with Meitu!
• 200+ Filters: No more dull photos! Animate and liven them up with 200+ original effects, and let the new AI flash feature adjust for vintage aesthetics.
• AI Art Effects: Cutting-edge tech that automatically turns your portraits into stunning illustrations!
• Instant Beautification: Select the beautification level of your choice and get flawless skin, defined muscles, fuller lips, whiter teeth, etc., in just one tap!
• Editing Features
- Mosaic: Cover anything that you want to hide
- Magic Brush: Doodle over your images with different brush options
- Remover: Easily erase unwanted objects from your photos using AI
- Add-ons: Customize your pictures by adding frames, text, and stickers
- Collage: Combine photos into one collage using in-app templates, text, and layout options
• Retouch Features
- Skin: Smooth, firm, and tweak your skin color exactly how you want!
- Blemishes: Get rid of any unwanted acne, dark circles, and other imperfections with ease.
- Makeup: Experiment with eyelashes, lipstick, contour, and more to highlight your beauty.
- Body Shape: Shape your body to be curvier, slimmer, more muscular, or taller, with background locked.
• Artificial Intelligence
With groundbreaking AI technology, Meitu automatically detects your facial features and adds cute motion stickers or hand-drawn effects to your face in real time while you take selfies.
【Video Editor】
•Editing: Create and edit videos effortlessly, add filters, special fonts, stickers, and music. Make your Vlogs and TikTok videos at a high-end level.
• Retouch: Adjust your portrait with a variety of effects, from makeup and skin firming to body adjustments.
【Meitu VIP】
• Meitu VIP can enjoy 1000+ materials!
All VIP members enjoy free to use the exclusive stickers, filters, AR cameras, stylish makeups, and other materials. (Except special materials from partners)
• Unlock VIP exclusive functions
Experience the Meitu VIP functions instantly, including teeth correction, hair bangs adjustment, wrinkle removal, eye retouch, and more. Meitu delivers a richer, better photo editing experience just for you.
Privacy Policy: https://pro.meitu.com/xiuxiu/agreements/global-privacy-policy.html?lang=en
Contact us: global.support@meitu.com
Customer Support Channel: [App → Me (bottom right of the home screen) → Help & Feedback → Submit Feedback]
🆕 What's New · v12.9.0
【Beautify】New Brush Concealer. Manually touch up imperfections while preserving natural glow!
【Edit】New Grid and Split-Screen layouts! Create high-end aesthetic stories with just one tap.
【Live】Now supporting batch editing and segment-based enhancement. Edit Live Photos all at once!
【Beautify】Enhanced Auto Beauty with precision controls. Elevate your makeup with even more refined details.
【Edit】New Grid and Split-Screen layouts! Create high-end aesthetic stories with just one tap.
【Live】Now supporting batch editing and segment-based enhancement. Edit Live Photos all at once!
【Beautify】Enhanced Auto Beauty with precision controls. Elevate your makeup with even more refined details.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Meitu- AI Photo & Video Editor
- Developer
- Xiamen Meitu Technology Co., Ltd.
- Bundle ID
- com.meitu.mtxx
- App Store URL
- Open in App Store
- Category
- Photo & Video
- Content rating
- 12+
- Languages
- EN, FR, DE, ID, IT, JA, KO, PT, RU, ZH, ES, TH, BO, ZH, TR, VI
Company
- Website
- Not found
- Tagline
- Level Up Your Photos & Videos with AI Editing
- Description
- Official site of Meitu, a free AI mobile app for editing photos and videos, featuring advanced tools like background remover, face retouching, and AI image generator. Create aesthetic pictures, enhance facial features, and apply stunning filter with easy AI-powered editing.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- $11.0MAI medium
- AI annual estimate
- $132.0M/yr
- ML model estimate / mo
- $30.0K/mo
- Top-grossing rank
- 🇯🇵#4 /100 🇦🇺#11 /100 🇨🇦#15 /100 🇬🇧#27 /100 🇩🇪#29 /100 🇺🇸#37 /100 🇫🇷#37 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
- Name
- Not found
- X / Twitter
- Not found
- https://www.linkedin.com/company/meitu/
- GitHub
- Not found
- X followers
- Not found
- Public statements
- Not found
Funding
- Total raised
- Not found
- Last round
- Not found
- Investors
- Not found
- Crunchbase
- Not found
- AngelList
- Not found
Press & Links
- Articles found
- Not found
- Listed on
- Not found
- Blog
- Not found
- Press / News
- Not found
Contacts & Socials
✨AI Revenue EstimateCONFIDENCE: MEDIUM
The iOS app "Meitu- AI Photo & Video Editor" is estimated to generate approximately $11 million in monthly revenue, leading to an annual estimate of $132 million. This estimate is based on recent data from Sensor Tower.
Sources mentioned: Sensor Tower, Adapty
⭐Recent App Store Reviews49 latest · avg 2.14★ · 20.4% 5★ · 61.2% 1★
5★10 (20%)
4★2 (4%)
3★3 (6%)
2★4 (8%)
1★30 (61%)
+60 ratings/week
Praise: love ×6 favorite ×5 great ×3 best ×3 amazing ×2Complaints: subscription ×2 worst ×1 terrible ×1 bug ×1 crash ×1
Top positive
★★★★★ Love this app!
I’ve literally tried every photo editing app and this is my favorite. The editing is top notch, simple to use and doesn’t make the photo look unreal and comes out so clear. The editing options are super fun and creative. If you edit a lot i…
★★★★★ 好
美图秀秀还可以p曝光的还挺好的…
Top negative
★☆☆☆☆ 用不了无线mic
用不了无线mic。iPhone自带录像正常识别，美图就是用不了…
★☆☆☆☆ Worst app EVER
Didn’t let me cancel a subscription that they said was a free trial, charged my card $60 and I can’t find any way to get rid of it. Biggest waste of money ever, the AI photo retouch isn’t even that good.…
📈Ratings growth78,430 ratings+41% lifetimeShow 3-year history estimate ▾
Tracked (45 weeks) Pre-tracking estimate (35 weeks) · model-based, ±5% noise · anchored to release date and current value
🗺️Geographic Distribution●Top 10●Top 30●Top 60
🌍Top Countries — Grossing Rank8 countries
🇯🇵JP#4 /100
🇦🇺AU#11 /100
🇨🇦CA#15 /100
🇬🇧GB#27 /100
🇩🇪DE#29 /100
🇺🇸US#37 /100
🇫🇷FR#37 /100
🇧🇷BR#39 /100
📊Category Rank Trajectory#4 now · best #4 · worst #51
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
