HappyCow - Vegan Food Near You
81
Quality Score
Excellent
✍️ Bumetric analysis
“
HappyCow - Vegan Food Near You is an iOS app from HappyCow in the Business category, currently rated 4.9★ across 32,665 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 81: Excellent (strong product-market fit). For a Business app, that means strong product-market fit. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$1.4M
per month
→
12-mo forecast
$1.5M – $2.3M
per month
→
24-mo forecast
$1.8M – $3.3M
per month
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
116 snapshots on record
Rating
4.9
Reviews
32,665 reviews
Forecast Revenue / mo
$1.4M
Snapshots tracked
116
since Oct 2018
🤖Also on Android
$361/mo · 15K ratings · 4.8★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$230K
↳ What it cost to build · not monthly revenue
Likely range $170K – $310K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in under a month at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (196 MB) | +$40K |
| ⚙ Business complexity ×1.50 | +$45K |
| ⚙ 15.5y maintenance × ~1-person team | +$92K |
Total estimate
$230K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$32.0M
↳ What it would sell for · not monthly revenue
Marketplace range $24.0M – $41.5M · 23× MRR multiple
💸
~139× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| 📅 15.5y proven track record | +20% |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Business category multiple | +10% |
Final multiple
23× MRR
👥 Estimated audience size
1.4M
Lifetime downloads (US-equivalent)
Monthly active
63K
Daily active
19K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Business engagement | ~65 installs / rating |
| 📅 15.5y of rating accumulation | -30% |
| 🔁 Business D30 retention | 22% |
| 📍 DAU / MAU stickiness | 0.30 |
DAU / MAU
30% sticky
🛠 Estimated tech stack
🍎
Native iOS (Swift / UIKit)
Medium confidence · 60%
Also possible
React Native
Flutter
Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.
Signals we read
| 📦 App bundle size | 196 MB |
| 🏷 Category context | Business |
| 📦 Mid-large iOS bundle | → Likely native Swift / UIKit (pre-2020 era) |
💀 Maintenance status
Likely abandoned
93%
Last shipped 2011-05-12 · 5659 days ago
0 · Active
50 · At risk
100 · Abandoned
Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.
Risk signals
| 📅 15y+ since last update | Likely abandoned |
| • 15y old + 1y+ no update | +5% (API deprecation drift) |
Verdict
Likely abandoned
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$1.4M/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$1.4M – $1.9M
12 months
$1.5M – $2.3M
24 months
$1.8M – $3.3M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Concerning · 54/100BIG TIERbelow benchmarksRevenue Strength
6.1
Product Quality
9.7
Market Position
2.0
Growth Velocity
5.0
Defensibility
6.0
Operational Safety
7.0
Founder Strength
6.3
Monetization Maturity
1.0
- 💰 Revenue: Healthy — $560K - $3080K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.87★ across 32,665 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: ⚠ last update 5659d ago — possibly dormant.
- ⚠️ Risk: Moderate — dormant (5659d since update).
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $25.2M-$44.8M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 11 of 11 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Mid install base (32,665 ratings)METRIC | +$5,500 | |
| Excellent rating (4.9★)METRIC | +$2,200 | |
| worth every pennyREVIEW | +$2,000 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| excellent appREVIEW | +$1,500 | |
| Mature app (15y old)METRIC | +$1,500 | |
| Multilingual (12 languages)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v7.8.1
We've been busy nurturing the HappyCow app, weeding out bugs, and planting new improvements to bring you an even smoother and more inspiring experience. Let´s grow the Moovement together!
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- HappyCow - Vegan Food Near You
- Developer
- HappyCow
- Bundle ID
- com.smoothlandon.happycow
- App Store URL
- Open in App Store
- Category
- Business
- Content rating
- 12+
- Languages
- NL, EN, FR, DE, HE, IT, JA, PL, PT, ZH, ES, ZH
Company
- Website
- Not found
- Tagline
- Find Restaurants Nearby
- Description
- Reviews of vegan restaurants, guide to healthy vegetarian food, natural food stores, vegan-friendly options nearby, recipes, and travel.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Reported revenue signal / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- Model estimate / mo
- $1.4M/mo
- Top-grossing rank
- 🇮🇳#7 /99 🇩🇪#28 /100 🇦🇺#48 /100 🇧🇷#55 /100 🇬🇧#74 /100 🇫🇷#85 /100 🇨🇦#98 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
- Socials
- facebook facebook.com/HappyCow · instagram instagram.com/happycow · twitter x.com/HappyCow · youtube youtube.com/happycow
- Not found
- Phone
- Not found
- Contact page
- happycow.net/support
- About page
- Not found
📈Ratings growth32,679 ratings+8952% lifetimeShow 3-year history estimate ▾
Tracked (60 weeks) Pre-tracking estimate (0 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Top Countries — Grossing Rank8 countries
🇮🇳IN#7 /99
🇩🇪DE#28 /100
🇦🇺AU#48 /100
🇧🇷BR#55 /100
🇬🇧GB#74 /100
🇫🇷FR#85 /100
🇨🇦CA#98 /100
🇺🇸US#99 /100
📊Category Rank Trajectory#7 now · best #7 · worst #58
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
💰Pricing History$0.00 → $4.99 (+0%)
🚀Update Frequency · Releases per Quarter4 releases tracked
🚀Version Release Timeline4 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Discover the Best Vegan and Vegetarian Restaurants Anywhere!
For over 25 years, HappyCow has been the number 1 guide for finding delicious plant-based, healthy dining options wherever you go. With over 240,000 listings in 185 countries, we make it easy to explore the world of vegan and vegetarian cuisine.
Key Features:
• Powerful Search & Filters: Find restaurants near you, and plan trips ahead. Filter by vegan, vegetarian, gluten-free, raw cuisine, and more!
• Interactive Maps: Explore popular and “hidden gem” restaurants on our community-curated maps. Save favorites for offline access.… View full description on the official store →
For over 25 years, HappyCow has been the number 1 guide for finding delicious plant-based, healthy dining options wherever you go. With over 240,000 listings in 185 countries, we make it easy to explore the world of vegan and vegetarian cuisine.
Key Features:
• Powerful Search & Filters: Find restaurants near you, and plan trips ahead. Filter by vegan, vegetarian, gluten-free, raw cuisine, and more!
• Interactive Maps: Explore popular and “hidden gem” restaurants on our community-curated maps. Save favorites for offline access.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 196 MB🔞 12+📱 iOS 16.6+🔖 v7.8.1🔄 updated 15y ago🌐 NL, EN, FR, DE, HE +7📂 Business💰 Paid🚀 Launched 2011 (15y old)
📅
What Worked™ · Development Pipeline
15 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-08
🔧
Shipped update — v7.7.7 → v7.7.8
→ 30 days after: reviews +134 high confidence
2026-08
🔧
Shipped update — v7.7.6 → v7.7.7
→ 30 days after: reviews +132 high confidence
2026-05
💲
Went paid — introduced $4.99 price point
→ 30 days after: reviews +143 high confidence
2026-04
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
→ 30 days after: rating +0.08★ · reviews +232 high confidence
2026-04
⭐
Rating ↑ 4.33 → 4.80 (improved 0.47★)
→ 30 days after: rating +0.08★ · reviews +232 high confidence
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$42.4K/mo · rating +0.47★ · reviews +31,331 high confidence
2026-02
🔧
Shipped update — v? → v7.7.6
2019-07
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: rating −0.06★ · reviews +9 high confidence
2019-03
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +10 high confidence
2019-03
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +17 high confidence
2018-10
🚀
First tracked snapshot — initial data captured
→ 30 days after: rating +0.18★ · reviews +9 high confidence
2018-10
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: rating +0.18★ · reviews +9 medium · co-occurring
2018-10
⭐
Rating ↓ 3.67 → 3.00 (dropped 0.67★)
2018-10
⭐
Rating ↓ 5.00 → 3.67 (dropped 1.33★)
2018-10
🚀
First tracked snapshot — initial data captured
🔎
ASO Keyword Positions
BEST RANK #26Ranked for 1 App Store search query in our last keyword sweep. Lower position = closer to the top.
vegan recipes·#26🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇺🇸 US | 4.87496★ | 32,685 | 4.87496★ this version |
| 🇬🇧 GB | 4.84005★ | 7,540 | 4.84005★ this version |
| 🇩🇪 DE | 4.83786★ | 4,681 | 4.83786★ this version |
| 🇫🇷 FR | 4.84801★ | 1,079 | 4.84801★ this version |
| 🇯🇵 JP | 4.77404★ | 416 | 4.77404★ this version |
| 🇨🇦 CA | 4.84917★ | 2,818 | 4.84917★ this version |
| 🇦🇺 AU | 4.84774★ | 3,619 | 4.84774★ this version |
| 🇧🇷 BR | 4.91624★ | 776 | 4.91624★ this version |
| 🇮🇳 IN | 4.79703★ | 404 | 4.79703★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for HappyCow - Vegan Food Near You: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by HappyCow
View all →📦 Portfolio summaryBIG studio
3apps·$1.4M/mocombined
⚠ Concentrated — top app contributes 99% of combined revenue (single-app dependency)
About this analysis
Why high confidence: 32,665 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
10 answers · auto-generated from this app's public dataHow much does HappyCow - Vegan Food Near You make per month?▴
Based on our ML-calibrated revenue forecast, HappyCow - Vegan Food Near You earns approximately $1.4M/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is HappyCow - Vegan Food Near You profitable?▴
With estimated build cost $230K and monthly revenue $1.4M, HappyCow - Vegan Food Near You looks highly profitable — pays back its build investment in under a month at the current run-rate. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does HappyCow - Vegan Food Near You have?▴
Estimated audience: ~1.4M lifetime downloads, ~63K monthly active users, and ~19K daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.
What apps are like HappyCow - Vegan Food Near You?▴
Browse the full Business category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is HappyCow - Vegan Food Near You built with?▴
Our heuristic places HappyCow - Vegan Food Near You on the Native iOS (Swift / UIKit) stack (Medium confidence, 60%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: React Native, Flutter.
Is HappyCow - Vegan Food Near You still actively maintained?▴
Maintenance status: Likely abandoned (93% abandonment risk). Last shipped version was 15+ years ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would HappyCow - Vegan Food Near You sell for?▴
Estimated acquisition value: $32.0M (marketplace range $24.0M – $41.5M). Calculated as 23× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was HappyCow - Vegan Food Near You last updated?▴
HappyCow - Vegan Food Near You last shipped a new version on 2011-05-12 — more than 15 year(s) ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes HappyCow - Vegan Food Near You?▴
HappyCow - Vegan Food Near You is published by HappyCow on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is HappyCow - Vegan Food Near You's BU Score?▴
HappyCow - Vegan Food Near You has a BU Score of 81/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.