Couch to 5K® - Run training
75
Quality Score
Strong
Couch to 5K® - Run training
by Active Network, LLC
Medium confidence
✍️ Bumetric analysis
“
Couch to 5K® - Run training is an iOS app from Active Network, LLC in the Utilities category, currently rated 4.6★ across 4,716 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 75: Strong (healthy traction). For a Utilities app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$13.3K
per month
→
12-mo forecast
$13.8K – $28.9K
per month
→
24-mo forecast
$17.1K – $51.3K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
101 snapshots on record
Rating
4.6
Reviews
4,716 reviews
Forecast Revenue / mo
$13.3K
Snapshots tracked
101
since Jun 2018
🤖Also on Android
$241/mo · 16K ratings · 4.5★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$165K
↳ What it cost to build · not monthly revenue
Likely range $125K – $225K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~12 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (141 MB) | +$36K |
| ⚙ Utilities complexity ×0.85 | $-13014 |
| ⚙ 15.1y maintenance × ~1-person team | +$90K |
Total estimate
$165K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$225K
↳ What it would sell for · not monthly revenue
Marketplace range $175K – $300K · 18× MRR multiple
💸
~1.4× build cost (break-even+)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| 📅 15.1y proven track record | +20% |
| ⭐ ★ rating ≥ 4.4 (solid) | +8% |
| 🏷 Utilities category multiple | -10% |
Final multiple
18× MRR
👥 Estimated audience size
660K
Lifetime downloads (US-equivalent)
Monthly active
28K
Daily active
5.6K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Utilities engagement | ~200 installs / rating |
| 📅 15.1y of rating accumulation | -30% |
| 🔁 Utilities D30 retention | 20% |
| 📍 DAU / MAU stickiness | 0.20 |
DAU / MAU
20% sticky
🛠 Estimated tech stack
🍎
Native iOS (Swift / UIKit)
Medium confidence · 60%
Also possible
React Native
Flutter
Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.
Signals we read
| 📦 App bundle size | 141 MB |
| 🏷 Category context | Utilities |
| 📦 Mid-large iOS bundle | → Likely native Swift / UIKit (pre-2020 era) |
💀 Maintenance status
At risk
50%
Last shipped 2025-12-24 · 275 days ago
0 · Active
50 · At risk
100 · Abandoned
Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.
Risk signals
| 📅 9 months since last update | Concerning gap |
Verdict
At risk
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$13.3K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$12.7K – $21.1K
12 months
$13.8K – $28.9K
24 months
$17.1K – $51.3K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 49/100MID TIERunderperforming peersGrowth Velocity
5.0
Founder Strength
5.2
Product Quality
8.3
Revenue Strength
4.1
Monetization Maturity
1.0
Defensibility
4.5
Market Position
2.0
Operational Safety
9.0
- 💰 Revenue: Modest — $9K - $20K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.62★ across 4,716 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: last update 270d ago — slow cadence.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $240K-$427K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 10 of 10 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($4.99)METRIC | +$2,800 | |
| Excellent rating (4.6★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| excellent appREVIEW | +$1,500 | |
| Low install base (4,716 ratings)METRIC | +$1,500 | |
| Mature app (15y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| Single-language (English only)METRIC | −$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v4.8.5
• Performance improvements and bug fixes.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Couch to 5K® - Run training
- Developer
- Active Network, LLC
- Bundle ID
- com.active.c25k
- App Store URL
- Open in App Store
- Category
- Utilities
- Content rating
- 4+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Popular Today
- Description
- ACTIVE powers the world’s events and activities and connects people with the things they love to do. Find, register, or learn about races, local events, sports, and things to do near you. What’s your ACTIVE?
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Reported revenue signal / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- Model estimate / mo
- $13.3K/mo
- Top-grossing rank
- Outside top 100 in US Utilities
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
- Socials
- facebook facebook.com/Activecom · instagram instagram.com/activedotcom · twitter twitter.com/active
- Not found
- Phone
- 2026 2026-09-04
- Contact page
- Not found
- About page
- active.com/about
📈Ratings growth4,720 ratings+1142% lifetimeShow 3-year history estimate ▾
Tracked (60 weeks) Pre-tracking estimate (0 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
💰Pricing History$0.00 → $4.99 (+0%)
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Get off the couch and get running with the OFFICIAL Couch to 5K® training app! This oft-imitated program has helped thousands of new runners move from the couch to the finish line. Spend just 20 to 30 minutes, three times a week, for nine weeks, and you’ll be ready to finish your first 5K (3.1-mile) race!
Get more information about the Couch to 5K app here: http://www.active.com/mobile/couch-to-5k-app
Continued use of GPS running in the background can dramatically decrease battery life.
The Couch to 5K coach you select talks to you during your workouts.… View full description on the official store →
Get more information about the Couch to 5K app here: http://www.active.com/mobile/couch-to-5k-app
Continued use of GPS running in the background can dramatically decrease battery life.
The Couch to 5K coach you select talks to you during your workouts.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 141 MB🔞 4+📱 iOS 13.0+🔖 v4.8.5🔄 updated 9mo ago🌐 EN📂 Utilities💰 Paid🚀 Launched 2011 (15y old)
📅
What Worked™ · Development Pipeline
13 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-05
💲
Went paid — introduced $4.99 price point
2026-04
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
→ 30 days after: rating −0.08★ · reviews +11 high confidence
2026-04
⭐
Rating ↑ 3.69 → 4.70 (improved 1.01★)
→ 30 days after: rating −0.08★ · reviews +11 high confidence
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$13.9K/mo · rating +1.01★ · reviews +4,173 high confidence
2025-12
🔧
Shipped update — v? → v4.8.5
2018-11
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +6 high confidence
2018-11
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +5 high confidence
2018-08
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$64/mo · rating −0.29★ · reviews +22 high confidence
2018-08
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$53/mo · reviews +17 high confidence
2018-06
🚀
First tracked snapshot — initial data captured
→ 30 days after: revenue +$56/mo · reviews +18 high confidence
2018-06
📈
Crossed 10 ratings — social-proof flywheel kicking in
2018-06
⭐
Rating ↑ 2.00 → 2.50 (improved 0.50★)
2018-06
🚀
First tracked snapshot — initial data captured
🧪
Tech & Domain Intel — active.com
- Tech stack
- Microsoft 365 · Apple Pay / Sign in with Apple · Meta (Facebook) Ads · Google Workspace
Derived from public RDAP + DNS TXT records (no scraping, no login).
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.60778★ | 334 | 4.60778★ this version |
| 🇧🇷 BR | 4.47368★ | 19 | 4.47368★ this version |
| 🇨🇦 CA | 4.58659★ | 358 | 4.58659★ this version |
| 🇩🇪 DE | 4.66667★ | 30 | 4.66667★ this version |
| 🇫🇷 FR | 4.3★ | 20 | 4.3★ this version |
| 🇬🇧 GB | 4.20472★ | 254 | 4.20472★ this version |
| 🇮🇳 IN | 4.55556★ | 9 | 4.55556★ this version |
| 🇯🇵 JP | 3.6★ | 5 | 3.6★ this version |
| 🇺🇸 US | 4.6228★ | 4,719 | 4.6228★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Couch to 5K® - Run training: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
About this analysis
Why medium confidence: 4,716 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
10 answers · auto-generated from this app's public dataHow much does Couch to 5K® - Run training make per month?▴
Based on our ML-calibrated revenue forecast, Couch to 5K® - Run training earns approximately $13K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is Couch to 5K® - Run training profitable?▴
With estimated build cost $165K and monthly revenue $13K, Couch to 5K® - Run training looks profitable — pays back its estimated build cost in roughly 12 months at the current run-rate. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does Couch to 5K® - Run training have?▴
Estimated audience: ~660K lifetime downloads, ~28K monthly active users, and ~5K daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.
What apps are like Couch to 5K® - Run training?▴
Browse the full Utilities category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is Couch to 5K® - Run training built with?▴
Our heuristic places Couch to 5K® - Run training on the Native iOS (Swift / UIKit) stack (Medium confidence, 60%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: React Native, Flutter.
Is Couch to 5K® - Run training still actively maintained?▴
Maintenance status: At risk (50% abandonment risk). Last shipped version was 9 months ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would Couch to 5K® - Run training sell for?▴
Estimated acquisition value: $225K (marketplace range $175K – $300K). Calculated as 18× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was Couch to 5K® - Run training last updated?▴
Couch to 5K® - Run training last shipped a new version on 2025-12-24 — 9 months ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes Couch to 5K® - Run training?▴
Couch to 5K® - Run training is published by Active Network, LLC on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Couch to 5K® - Run training's BU Score?▴
Couch to 5K® - Run training has a BU Score of 75/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.