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49
BU Score
Emerging

Standard Life

4.2 ✍️ Editor
✍️ bumetric analysis

Standard Life is an iOS app from Standard Life Assets and Employee Services Limited in the Finance category, currently rated 4.2★ across 24 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.

Our BU Score puts it at 49: Emerging (early traction worth watching). For a Finance app, that means early traction worth watching.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

📊 Performance Tracking LIVE

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idle
0%
Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
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since first record
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 5 of 5 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
Mature app (14y old)METRIC
+$1,500
Good rating (4.2★)METRIC
+$800
Ad-supported / freemiumMETRIC
+$600
Localized (6 languages)METRIC
+$600
Pre-traction phase (24 ratings)METRIC
−$300
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🗓️ Snapshot Timeline

HISTORY
Each bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →
💾 75 MB🔞 17+📱 iOS 13.0+🔖 v4.1.8🔄 updated 2w ago🌐 NL, EN, FR, DE, IT +1📂 Finance💰 Paid🚀 Launched 2012 (14y old)

📝 About this app

The Standard Life app includes great features which can help you manage your money on the go.

Our App provides the ability to:
- Manage your pension payments: increase, setup, stop & reduce
- Top up your pension
- View recent transactions
- View the value of your plan(s), fund performance and daily fund changes
- Manage your beneficiaries
- Update your retirement date
- Transfer in other pensions
- Change your investments
- Withdraw cash if aged 55 or over
- View charges & discounts on your pension plan

Send and receive secure messages with attachments via the mailbox and there is an option to be notified when you receive a new message.

Why not try our retirement income tool to see what your retirement could look like in 5 minutes and explore your options.
We aim to provide access to the features listed wherever possible, but not all products are supported

Help and support
You can access FAQs from our Help page or send us a secure message about your plan from our Mailbox page.
If you run into any issues with the App let us know at: mobile-app@standardlife.com
Feedback
We are always updating the App with new features and tools. We want to hear from you - you can leave us a review or leave feedback in the App within the help section.

Getting started
You must be a customer with us to use the App. If you are not registered for online servicing you can do this on the App. Once you are logged in you can choose to set a passcode, fingerprint or facial recognition if your device allows.

Additional information

The Standard Life app is not available for WRAP products and Aberdeen Standard Capital customers.
Some With Profits Policies, along with some of our Bonds and Investment Fund products cannot be viewed.

Transferring other pensions won’t be right for everyone.

Payments and withdrawals
Not all products support payments through the app and you may be prompted to contact us or your employer if you have a workplace pension. Any changes to regular payments will come from the bank account that you have set up with us.

When making payments, topping up or amending a regular payment it’s important to note that investment returns aren't guaranteed. The value of your investment can go down as well as up and may be worth less than you paid in.

Cookie policy
Cookies do many different jobs like storing your preferences, helping you navigate effectively, and improving your overall experience of a website or app. Cookies make the interaction between you and the app quicker and easier. For example, a cookie might store information so you don't have to keep entering it.

Some cookies are needed to make our app work and keep it secure so they can't be turned off. These are classed as 'essential cookies'. Others are optional and you can change your preferences, these are classed as 'experience and insight cookies'.

Who we are
Phoenix Life Limited, trading name as Standard Life, is registered in England and Wales (1016269) at 10 Brindleyplace, Birmingham, B1 2JB. Phoenix Life Limited is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority.

🆕 What's New · v4.1.8

Thank you for using the Standard Life App. This update includes minor enhancements and bug fixes. If you run into any issues, please let us know at mobile-app@standardlife.com

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
Standard Life
Developer
Standard Life Assets and Employee Services Limited
Bundle ID
com.standard-life.MyPortfolio
App Store URL
Open in App Store
Category
Finance
Content rating
17+
Languages
NL, EN, FR, DE, IT, PT

Company

Website
Not found
Tagline
Today
Description
Find apps and games for iPhone, iPad, Mac, and more on the App Store.
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
OG image

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$201/mo
Top-grossing rank
Outside top 100 in US Finance
All-time revenue
Not found
Pricing
Not found

Founder

Name
Not found
X / Twitter
Not found
LinkedIn
Not found
GitHub
Not found
X followers
Not found
Public statements
Not found

Funding

Total raised
Not found
Last round
Not found
Investors
Not found
Crunchbase
Not found
AngelList
Not found

Press & Links

Articles found
Not found
Listed on
Not found
Blog
https://apps.apple.com/us/app/letterloop-group-newsletters/id6468623700
Press / News
Not found

Contacts & Socials

Socials
Not found
Email
Not found
Phone
Not found
Contact page
Not found
About page
https://apps.apple.com/us/iphone/story/id1895675718
📈Ratings growth24 ratings+2300% lifetimeShow 3-year history estimate ▾May 2017Sep 2024May 2026
Tracked (6 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

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