filmhwa - @hwa.min's filter
71
Quality Score
Strong
filmhwa - @hwa.min's filter
by ARTTIC CO., LTD.
Medium confidence
✍️ Bumetric analysis
“
filmhwa - @hwa.min's filter is an iOS app from ARTTIC CO., LTD. in the Photo & Video category, currently rated 4.8★ across 431 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 71: Strong (healthy traction). For a Photo & Video app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$5.4K
per month
→
12-mo forecast
$4.8K – $17.2K
per month
→
24-mo forecast
$4.4K – $39.7K
per month
INDIE tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
34 snapshots on record
Rating
4.8
Reviews
431 reviews
Forecast Revenue / mo
$5.4K
Snapshots tracked
34
since Mar 2024
ONE-TIME · BUILD
💰 Estimated build cost
$135K
↳ What it cost to build · not monthly revenue
Likely range $100K – $180K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~2.1y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (102 MB) | +$20K |
| ⚙ Photo & Video complexity ×1.55 | +$39K |
| ⚙ 3.9y maintenance × ~1-person team | +$23K |
Total estimate
$135K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$100K
↳ What it would sell for · not monthly revenue
Marketplace range $75K – $125K · 19× MRR multiple
💸
~0.7× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| 📅 3.9y proven track record | +19% |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| ⭐ Small user base (<1K ratings) | -8% |
Final multiple
19× MRR
👥 Estimated audience size
48K
Lifetime downloads (US-equivalent)
Monthly active
7.7K
Daily active
2.3K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Photo & Video engagement | ~140 installs / rating |
| 📅 3.9y of rating accumulation | -19% |
| 🔁 Photo & Video D30 retention | 18% |
| 📍 DAU / MAU stickiness | 0.30 |
DAU / MAU
30% sticky
🛠 Estimated tech stack
🍎
Native iOS (SwiftUI)
Medium confidence · 60%
Also possible
React Native
Flutter
Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.
Signals we read
| 📦 App bundle size | 102 MB |
| 🏷 Category context | Photo & Video |
| 📦 Mid-large iOS bundle | → Likely native SwiftUI (post-2020 era) |
💀 Maintenance status
Active
15%
Last shipped 2026-09-03 · 22 days ago
0 · Active
50 · At risk
100 · Abandoned
Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.
Risk signals
| 📅 22 days since last update | Active development |
| 👥 Small user base (431 ratings) + 3.9y old | +10% (solo-project pattern) |
Verdict
Active
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$5.4K/mo · ML-estimated from 234 triggers
Growth rate
+6.0% MoM · INDIE tier baseline (compound monthly)
Direction
Headwinds: low defensibility moat
6 months
$4.6K – $10.8K
12 months
$4.8K – $17.2K
24 months
$4.4K – $39.7K
Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Early-stage solo · 46/100INDIE TIERexpected for tierGrowth Velocity
5.0
Founder Strength
5.2
Product Quality
6.7
Revenue Strength
3.7
Monetization Maturity
1.0
Defensibility
3.0
Market Position
2.0
Operational Safety
10.0
- 💰 Revenue: Modest — $2K - $13K/mo · INDIE tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.77★ across 430 reviews — solid.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $98K-$174K. Portfolio play ($14K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 6 of 6 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($2.99)METRIC | +$2,800 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| worth every pennyREVIEW | +$2,000 | |
| Established app (3y old)METRIC | +$800 | |
| Localized (5 languages)METRIC | +$600 | |
| Early-stage install base (431 ratings)METRIC | +$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v1.2.21
Improved app stability and usability to provide a better experience.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- filmhwa - @hwa.min's filter
- Developer
- ARTTIC CO., LTD.
- Bundle ID
- app.arttic.filmhwa
- App Store URL
- Open in App Store
- Category
- Photo & Video
- Content rating
- 4+
- Languages
- EN, JA, KO, ZH, ZH
Company
- Website
- www.instagram.com
- Tagline
- Description
- Create an account or log in to Instagram - Share what you're into with the people who get you.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Reported revenue signal / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- Model estimate / mo
- $5.4K/mo
- Top-grossing rank
- Outside top 100 in US Photo & Video
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth424 ratings+42300% lifetimeShow 3-year history estimate ▾
Tracked (34 weeks) Pre-tracking estimate (0 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
💰Pricing History$0.00 → $2.99 (+0%)
🚀Update Frequency · Releases per Quarter3 releases tracked
🚀Version Release Timeline3 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Have the unique color of @hwa.min, an influencer loved by 1 million followers.
A camera with a special film, @filmhwa
#####
@hwa.min
hello. I am Hwamin who loves photography.
I have been sharing photos on Instagram since 2015.
Many people loved my photos, so I decided to release the app.
I often capture landscapes that can be encountered in everyday life.
I especially like warm moments filled with light.
I tried to capture the atmosphere and emotions I felt while taking pictures in the 'filmhwa' filter.
I hope you do not miss the brilliant of everyday life with the 'filmhwa' camera.… View full description on the official store →
A camera with a special film, @filmhwa
#####
@hwa.min
hello. I am Hwamin who loves photography.
I have been sharing photos on Instagram since 2015.
Many people loved my photos, so I decided to release the app.
I often capture landscapes that can be encountered in everyday life.
I especially like warm moments filled with light.
I tried to capture the atmosphere and emotions I felt while taking pictures in the 'filmhwa' filter.
I hope you do not miss the brilliant of everyday life with the 'filmhwa' camera.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 102 MB🔞 4+📱 iOS 15.1+🔖 v1.2.21🔄 updated 3w ago🌐 EN, JA, KO, ZH, ZH📂 Photo & Video💰 Paid🚀 Launched 2022 (3y old)
📅
What Worked™ · Development Pipeline
19 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-08
🔧
Shipped update — v1.2.18 → v1.2.20
→ 30 days after: reviews +17 medium · co-occurring
2026-07
📦
Bundle ↑ 77MB → 107MB — likely major code refresh
→ 30 days after: reviews +17 medium · co-occurring
2026-07
🔧
Shipped update — v1.2.13 → v1.2.18
→ 30 days after: reviews +58 low · multiple changes
2026-05
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +11 high confidence
2026-05
⭐
Rating ↑ 4.28 → 4.70 (improved 0.42★)
→ 30 days after: reviews +11 high confidence
2026-05
💲
Went paid — introduced $2.99 price point
→ 30 days after: reviews +11 high confidence
2026-03
⭐
Rating ↓ 4.80 → 4.28 (dropped 0.52★)
→ 30 days after: revenue −$42.8K/mo · rating −0.52★ · reviews −256 medium · co-occurring
2026-03
⭐
Rating ↑ 4.27 → 4.80 (improved 0.53★)
→ 30 days after: revenue +$169/mo medium · co-occurring
2026-03
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$169/mo medium · co-occurring
2024-10
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$478/mo high confidence
2024-10
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$1.9K/mo · reviews +12 high confidence
2024-07
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$3.5K/mo · rating −0.27★ · reviews +22 high confidence
2024-07
⭐
Rating ↑ 3.83 → 4.53 (improved 0.70★)
→ 30 days after: revenue +$3.5K/mo · rating −0.27★ · reviews +22 high confidence
2024-07
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$1.8K/mo · rating +0.70★ · reviews +11 high confidence
2024-06
⭐
Rating ↑ 3.50 → 3.83 (improved 0.33★)
→ 30 days after: revenue +$1.8K/mo · rating +0.70★ · reviews +11 high confidence
2024-05
⭐
Rating ↑ 3.00 → 3.50 (improved 0.50★)
→ 30 days after: revenue +$323/mo · rating +0.33★ high confidence
2024-04
⭐
Rating ↓ 4.00 → 3.00 (dropped 1.00★)
→ 30 days after: revenue +$167/mo · rating +0.50★ medium · co-occurring
2024-04
⭐
Rating ↓ 5.00 → 4.00 (dropped 1.00★)
→ 30 days after: revenue +$435/mo · rating −1.50★ low · multiple changes
2024-03
🚀
First tracked snapshot — initial data captured
→ 30 days after: revenue +$267/mo · rating −2.00★ high confidence
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.83784★ | 74 | 4.83784★ this version |
| 🇧🇷 BR | 4.77778★ | 27 | 4.77778★ this version |
| 🇨🇦 CA | 4.8205★ | 78 | 4.8205★ this version |
| 🇩🇪 DE | 4.85714★ | 42 | 4.85714★ this version |
| 🇫🇷 FR | 4.68182★ | 22 | 4.68182★ this version |
| 🇬🇧 GB | 4.97917★ | 48 | 4.97917★ this version |
| 🇮🇳 IN | 4.30435★ | 23 | 4.30435★ this version |
| 🇯🇵 JP | 4.77769★ | 1,291 | 4.77769★ this version |
| 🇺🇸 US | 4.76565★ | 431 | 4.76565★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for filmhwa - @hwa.min's filter: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
About this analysis
Why medium confidence: 431 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
10 answers · auto-generated from this app's public dataHow much does filmhwa - @hwa.min's filter make per month?▴
Based on our ML-calibrated revenue forecast, filmhwa - @hwa.min's filter earns approximately $5.4K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is filmhwa - @hwa.min's filter profitable?▴
With estimated build cost $135K and monthly revenue $5.4K, filmhwa - @hwa.min's filter looks break-even-grade — payback period sits around 2.1 years. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does filmhwa - @hwa.min's filter have?▴
Estimated audience: ~48K lifetime downloads, ~7K monthly active users, and ~2K daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.
What apps are like filmhwa - @hwa.min's filter?▴
Browse the full Photo & Video category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is filmhwa - @hwa.min's filter built with?▴
Our heuristic places filmhwa - @hwa.min's filter on the Native iOS (SwiftUI) stack (Medium confidence, 60%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: React Native, Flutter.
Is filmhwa - @hwa.min's filter still actively maintained?▴
Maintenance status: Active (15% abandonment risk). Last shipped version was 22 days ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would filmhwa - @hwa.min's filter sell for?▴
Estimated acquisition value: $100K (marketplace range $75K – $125K). Calculated as 19× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was filmhwa - @hwa.min's filter last updated?▴
filmhwa - @hwa.min's filter last shipped a new version on 2026-09-03 — less than a month ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes filmhwa - @hwa.min's filter?▴
filmhwa - @hwa.min's filter is published by ARTTIC CO., LTD. on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is filmhwa - @hwa.min's filter's BU Score?▴
filmhwa - @hwa.min's filter has a BU Score of 71/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.