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BU Score
Niche

The Food App – Scan and swap

✍️ Editor
✍️ BU Analytics Review

The Food App – Scan and swap is an iOS app from Beneficial Apps AS in the Health & Fitness category, currently rated across few ratings. Initial signal reads as no scraped reviews yet — judgment based on metadata only.

Our BU Score puts it at 0Niche (micro-niche or pre-traction stage). For a Health & Fitness app, that means micro-niche or pre-traction stage.

Track changes month-over-month in the Performance section below — live snapshot history and revenue forecast included.

📊 Performance Tracking LIVE

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idle
0%
Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
0
since first record
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🗓️ Snapshot Timeline

HISTORY
Each bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →
💾 41 MB🔞 4+📱 iOS 14.0.0+🔖 v3.1.3🔄 updated 3w ago🌐 EN, NB📂 Health & Fitness💰 Paid🚀 Launched 2024 (2y old)

📝 About this app

This is the app for anyone who wants to make more informed choices about the food they eat. The app makes it easy for you if you want to avoid ultra-processed foods or have a food intolerance or allergy. Or if you simply want to know more about what your food contains.

You can do all of this for free and without limits in the app:
- Scan a product and see detailed information about its contents.
- Find out whether the product is ultra-processed or contains allergens you want to avoid.
- Read about all the additives the product contains.
- View detailed ingredient information from the Norwegian Food Composition Table.
- Create a shopping list.
- See the product’s Nutri-Score rating.

With a Plus subscription you can also:
- Search for products and additives.
- Browse categories and discover more products.
- Get swaps tailored to your preferences.
- Set additional preferences for things you want to avoid, such as ingredients and additives.

Terms of use and privacy:
https://www.thefood.app/terms

🆕 What's New · v3.1.3

• Improved user experience of lists and product categories
• Improved performance of lists, especially lists with many products
• Other minor improvements and adjustments

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
The Food App – Scan and swap
Developer
Beneficial Apps AS
Bundle ID
tryggmat.beneficial.no
App Store URL
Open in App Store
Category
Health & Fitness
Content rating
4+
Languages
EN, NB

Company

Website
www.thefood.app
Tagline
Food scanner app for avoiding ultra-processed foods and allergens.
Description
The Food App is an app where you can scan products for free to detect ultra-processed foods, additives and whether a food is safe for you allergy.
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
OG image

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$201/mo
Top-grossing rank
Outside top 100 in US Health & Fitness
All-time revenue
Not found
Pricing
Not found

Founder

Name
Not found
X / Twitter
Not found
LinkedIn
Not found
GitHub
Not found
X followers
Not found
Public statements
Not found

Funding

Total raised
Not found
Last round
Not found
Investors
Not found
Crunchbase
Not found
AngelList
Not found

Press & Links

Articles found
Not found
Listed on
Not found
Blog
https://www.thefood.app/uk/press
Press / News
Not found

Contacts & Socials

Socials
Not found
Email
hi@thefood.app
Phone
Not found
Contact page
Not found
About page
https://www.thefood.app/uk/articles/what-ultra-processed-food-is-really-about
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
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