Subo: Subscription Manager
67
Quality Score
Solid
Subo: Subscription Manager
by Niclas Schmidt
Low confidence
✍️ Bumetric analysis
“
Subo: Subscription Manager is an iOS app from Niclas Schmidt in the Finance category, currently rated 4.8★ across 67 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 67: Solid (established niche player). For a Finance app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$1.5K
per month
→
12-mo forecast
$1.3K – $4.7K
per month
→
24-mo forecast
$1.2K – $10.8K
per month
INDIE tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
40 snapshots on record
Rating
4.8
Reviews
67 reviews
Forecast Revenue / mo
$1.5K
Snapshots tracked
40
since May 2025
ONE-TIME · BUILD
💰 Estimated build cost
$100K
↳ What it cost to build · not monthly revenue
Likely range $75K – $135K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (70 MB) | +$8K |
| ⚙ Finance complexity ×1.60 | +$35K |
| ⚙ 1.4y maintenance × ~1-person team | +$8K |
Total estimate
$100K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$30K
↳ What it would sell for · not monthly revenue
Marketplace range $20K – $40K · 20× MRR multiple
💸
~0.3× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| 📅 1.4y proven track record | +7% |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Finance category multiple | +15% |
| ⭐ Small user base (<1K ratings) | -8% |
Final multiple
20× MRR
🛠 Estimated tech stack
🍎
Native iOS (SwiftUI)
Medium confidence · 70%
Also possible
Flutter
Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.
Signals we read
| 📦 App bundle size | 70 MB |
| 🏷 Category context | Finance |
| 📦 Small-mid iOS bundle | → Native SwiftUI (post-2020 era) |
💀 Maintenance status
Active
5%
Last shipped 2026-09-06 · 18 days ago
0 · Active
50 · At risk
100 · Abandoned
Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.
Risk signals
| 📅 18 days since last update | Active development |
Verdict
Active
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$1.5K/mo · ML-estimated from 234 triggers
Growth rate
+6.0% MoM · INDIE tier baseline (compound monthly)
Direction
Headwinds: rating drift may slow acquisition, low defensibility moat
6 months
$1.3K – $2.9K
12 months
$1.3K – $4.7K
24 months
$1.2K – $10.8K
Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Early-stage solo · 41/100INDIE TIERexpected for tierGrowth Velocity
5.0
Founder Strength
5.5
Product Quality
3.8
Revenue Strength
3.2
Monetization Maturity
1.0
Defensibility
2.4
Market Position
2.0
Operational Safety
10.0
- 💰 Revenue: Modest — $593 - $3709/mo · INDIE tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.81★ across 67 reviews — weak — significant quality concerns.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $26K-$47K. Portfolio play ($29K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 8 of 8 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($0.00)METRIC | +$2,800 | |
| subscriptionREVIEW | +$2,500 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| Multilingual (17 languages)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| free trialREVIEW | +$1,200 | |
| Pre-traction phase (67 ratings)METRIC | −$300 | |
| Growing app (1y old)METRIC | +$200 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v1.3.1
A little polish after a big update.
• Keep your history: Inactive subscriptions no longer count toward your free limit.
• Clearer in your language: Improved translations across Subo.
• Plus a few smaller fixes and refinements.
Thanks for all your feedback on Subo 1.3.… Full release notes →
• Keep your history: Inactive subscriptions no longer count toward your free limit.
• Clearer in your language: Improved translations across Subo.
• Plus a few smaller fixes and refinements.
Thanks for all your feedback on Subo 1.3.… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Subo: Subscription Manager
- Developer
- Niclas Schmidt
- Bundle ID
- Niclas.Subo
- App Store URL
- Open in App Store
- Category
- Finance
- Content rating
- 4+
- Languages
- CS, NL, EN, FR, DE, HU, IT, JA, KO, PL, PT, ZH, ES, SV, ZH, TR, UK
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Reported revenue signal / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- Model estimate / mo
- $1.5K/mo
- Top-grossing rank
- Outside top 100 in US Finance
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth72 ratings+1100% lifetimeShow 3-year history estimate ▾
Tracked (40 weeks) Pre-tracking estimate (0 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
🚀Update Frequency · Releases per Quarter4 releases tracked
🚀Version Release Timeline4 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Subo is a beautifully simple subscription tracker for iPhone that helps you see what you pay for, what renews next, and what needs your attention.
Track and manage subscriptions, free trials, memberships, prepaid plans, app subscriptions, and recurring bills in one private place, without connecting your bank account.
See what’s coming up
• See what’s next in a clear chronological timeline
• Explore renewals, recurring charges, trial endings, and plan endings in a month calendar
• Get a Heads up for important events, including annual renewals and larger charges… View full description on the official store →
Track and manage subscriptions, free trials, memberships, prepaid plans, app subscriptions, and recurring bills in one private place, without connecting your bank account.
See what’s coming up
• See what’s next in a clear chronological timeline
• Explore renewals, recurring charges, trial endings, and plan endings in a month calendar
• Get a Heads up for important events, including annual renewals and larger charges… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 70 MB🔞 4+📱 iOS 26.0+🔖 v1.3.1🔄 updated 2w ago🌐 CS, NL, EN, FR, DE +12📂 Finance💰 Paid🚀 Launched 2025 (1y old)
📅
What Worked™ · Development Pipeline
10 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-09
📦
Bundle ↑ 51MB → 74MB — likely major code refresh
2026-09
📸
Refreshed store screenshots — 10 of 11 updated
2026-09
🔧
Shipped update — v1.2.5 → v1.3.1
2026-07
🔧
Shipped update — v1.2.4 → v1.2.5
→ 30 days after: revenue +$21.2K/mo high confidence
2026-06
🔧
Shipped update — v1.2.3 → v1.2.4
2026-06
📈
Crossed 50 ratings — social-proof flywheel kicking in
2025-07
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$1.6K/mo high confidence
2025-06
⭐
Rating ↓ 5.00 → 4.63 (dropped 0.37★)
→ 30 days after: revenue +$397/mo high confidence
2025-05
🚀
First tracked snapshot — initial data captured
→ 30 days after: revenue +$723/mo · rating −0.37★ medium · co-occurring
2025-05
🚀
First tracked snapshot — initial data captured
→ 30 days after: revenue +$723/mo · rating −0.37★ medium · co-occurring
📸
Store Page History
10 SCREENSHOT CHANGESEvery time a developer swaps a store screenshot we archive both versions. Compare side-by-side to see what messaging / visuals changed.
iPad screenshots
Slot 1
2 ver.
2 ver.
2026-08-06
2026-09-06
Slot 2
2 ver.
2 ver.
2026-08-06
2026-09-06
Slot 3
2 ver.
2 ver.
2026-08-06
2026-09-06
iPhone screenshots
Slot 1
2 ver.
2 ver.
2026-08-06
2026-09-06
Slot 2
2 ver.
2 ver.
2026-08-06
2026-09-06
Slot 3
2 ver.
2 ver.
2026-08-06
2026-09-06
Slot 4
2 ver.
2 ver.
2026-08-06
2026-09-06
Slot 5
2 ver.
2 ver.
2026-08-06
2026-09-06
Slot 6
2 ver.
2 ver.
2026-08-06
2026-09-06
🧪
Tech & Domain Intel — getsubo.app
- Tech stack
- Apple Pay / Sign in with Apple · Google Workspace
Derived from public RDAP + DNS TXT records (no scraping, no login).
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 5★ | 9 | 5★ this version |
| 🇧🇷 BR | 4.97619★ | 42 | 4.97619★ this version |
| 🇨🇦 CA | 4.53846★ | 13 | 4.53846★ this version |
| 🇩🇪 DE | 4.84091★ | 44 | 4.84091★ this version |
| 🇫🇷 FR | 4.87097★ | 31 | 4.87097★ this version |
| 🇬🇧 GB | 4.875★ | 16 | 4.875★ this version |
| 🇮🇳 IN | 4.86957★ | 23 | 4.86957★ this version |
| 🇯🇵 JP | 4.5★ | 4 | 4.5★ this version |
| 🇺🇸 US | 4.82192★ | 73 | 4.82192★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
About this analysis
Why low confidence: only 67 ratings · no founder-verified revenue (model estimate only) · revenue figure is directional only.
❓ Frequently Asked Questions
9 answers · auto-generated from this app's public dataHow much does Subo make per month?▴
Based on our ML-calibrated revenue forecast, Subo earns approximately $1.5K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is Subo profitable?▴
With estimated build cost $100K and monthly revenue $1.5K, Subo looks well below break-even — current monthly revenue is much smaller than the estimated build cost. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
What apps are like Subo?▴
Browse the full Finance category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is Subo built with?▴
Our heuristic places Subo on the Native iOS (SwiftUI) stack (Medium confidence, 70%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: Flutter.
Is Subo still actively maintained?▴
Maintenance status: Active (5% abandonment risk). Last shipped version was 18 days ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would Subo sell for?▴
Estimated acquisition value: $30K (marketplace range $20K – $40K). Calculated as 20× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was Subo last updated?▴
Subo last shipped a new version on 2026-09-06 — less than a month ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes Subo?▴
Subo is published by Niclas Schmidt on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Subo's BU Score?▴
Subo has a BU Score of 67/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.