Subo: Subscription Manager
62
Quality Score
Solid
Subo: Subscription Manager
Low confidence
✍️ bumetric analysis
“
Subo: Subscription Manager is an iOS app from Niclas Schmidt in the Finance category, currently rated 4.8★ across 67 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 62: Solid (established niche player). For a Finance app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$1.5K
per month
→
12-mo forecast
$1.3K – $4.7K
per month
→
24-mo forecast
$1.2K – $10.8K
per month
INDIE tierSUBSCRIPTION
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$80K
↳ What it cost to build · not monthly revenue
Likely range $60K – $110K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~10 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| ⚙ Finance complexity ×1.60 | +$30K |
Total estimate
$80K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$150K
↳ What it would sell for · not monthly revenue
Marketplace range $125K – $200K · 18× MRR multiple
💸
~1.9× build cost (break-even+)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Finance category multiple | +15% |
| ⭐ Small user base (<1K ratings) | -8% |
Final multiple
18× MRR
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$1.5K/mo · ML-estimated from 234 triggers
Growth rate
+6.0% MoM · INDIE tier baseline (compound monthly)
Direction
Tailwinds: monetization model proven
Headwinds: rating drift may slow acquisition
6 months
$1.3K – $2.9K
12 months
$1.3K – $4.7K
24 months
$1.2K – $10.8K
Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Early-stage solo · 50/100INDIE TIERSUBSCRIPTIONexpected for tierRevenue Strength
3.2
Product Quality
3.3
Market Position
2.0
Growth Velocity
5.0
Defensibility
4.8
Operational Safety
6.9
Founder Strength
4.9
Monetization Maturity
9.5
- 💰 Revenue: Modest — $593 - $3709/mo · INDIE tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.81★ across 67 reviews — weak — significant quality concerns.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: dev shipping weekly.
- ⚠️ Risk: Moderate — 16% subscription complaints.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $26K-$47K. Portfolio play ($8K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 6 of 6 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($0.00)METRIC | +$2,800 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| Multilingual (17 languages)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| Pre-traction phase (67 ratings)METRIC | −$300 | |
| Growing app (1y old)METRIC | +$200 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v1.2.3
A quick follow-up fix.
This update fixes an issue where subscriptions could not be opened from the All Subscriptions view. Everything should now work as expected again.
Thanks to the users who spotted this and reached out.
This update fixes an issue where subscriptions could not be opened from the All Subscriptions view. Everything should now work as expected again.
Thanks to the users who spotted this and reached out.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Subo: Subscription Manager
- Developer
- Niclas Schmidt
- Bundle ID
- Niclas.Subo
- App Store URL
- Open in App Store
- Category
- Finance
- Content rating
- 4+
- Languages
- CS, NL, EN, FR, DE, HU, IT, JA, KO, PL, PT, ZH, ES, SV, ZH, TR, UK
Company
- Website
- www.getsubo.app
- Tagline
- Track subscriptions without adding another one.
- Description
- Track subscriptions, trials, memberships, bills, and renewal dates in one private iPhone app. Get reminders, widgets, iCloud sync, and no bank connection.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $8.2K/mo
- Top-grossing rank
- 🇫🇷#54 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
⭐Recent App Store Reviews22 latest · avg 4.68★ · 77.3% 5★ · 0% 1★
5★17 (77%)
4★3 (14%)
3★2 (9%)
2★0 (0%)
1★0 (0%)
+5 ratings/week
Praise: love ×4 great ×4 recommend ×3 awesome ×2 best ×1Complaints: subscription ×14 bug ×1
Top positive
★★★★★ LOVE IT!!
I discovered this app on TikTok, and my god is it a GEM!! Super easy to keep track of my subscriptions and bills. I do recommend buying the Subo Forever subscription, especially since you can get widgets, which I am a huge fun of. 10/10 rec…
★★★★★ Top app for managing your finances
If by any chance you come up and find this app on the AppStore buy it please it’ll make your life way easier. The information is displayed in a way that it is easy to understand and very simple to use. I wish this developer did something si…
📈Ratings growth67 ratings+6600% lifetimeShow 3-year history estimate ▾
Tracked (22 weeks) Pre-tracking estimate (13 weeks) · model-based, ±5% noise · anchored to release date and current value
🗺️Geographic Distribution1 of 9 markets
🇫🇷
FR
Top-grossing rank: #54 / 100
Other markets
Outside top 100
in US, GB, DE, FR, JP, CA, AU, BR, IN
in US, GB, DE, FR, JP, CA, AU, BR, IN
This app currently ranks in only one of the 9 markets we monitor. Niche or regional apps often launch this way before global rollout. Rankings update daily.
📊Category Rank Trajectory#54 now · best #52 · worst #100
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Subo is a beautifully simple subscription tracker for iPhone that helps you see what you pay for, what renews next, and what needs your attention.
Track subscriptions, free trials, memberships, prepaid plans, app subscriptions, and recurring bills in one private place, without connecting your bank account.
What you can do with Subo:
• See all your subscriptions in one clear overview
• Know what renews next and when
• Get reminders before renewals, payments, and free trials turn paid
• Track monthly and yearly subscription spending
• Add popular services quickly with ready-made templates… View full description on the official store →
Track subscriptions, free trials, memberships, prepaid plans, app subscriptions, and recurring bills in one private place, without connecting your bank account.
What you can do with Subo:
• See all your subscriptions in one clear overview
• Know what renews next and when
• Get reminders before renewals, payments, and free trials turn paid
• Track monthly and yearly subscription spending
• Add popular services quickly with ready-made templates… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 48 MB🔞 4+📱 iOS 26.0+🔖 v1.2.3🔄 updated 0d ago🌐 CS, NL, EN, FR, DE +12📂 Finance💰 Paid
📅
What Worked™ · Development Pipeline
2 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2025-07
📈
Crossed 10 ratings — social-proof flywheel kicking in
2025-05
🚀
First tracked snapshot — initial data captured
🗣
Voice of Customer
Based on 67 reviews across 8 markets● 73% positive · ● 14% neutral · ● 13% negative · Rating drift: -0.13★ (declining — recent 50: 4.68★ vs lifetime: 4.81★)
VADER compound sentiment per quarter (−1 = fully negative, +1 = fully positive). Each point ≥ 5 reviews.
Sentiment by country (−1 to +1)
🇬🇧 GB
+0.96
🇦🇺 AU
+0.91
🇨🇦 CA
+0.79
🇮🇳 IN
+0.78
🇺🇸 US
+0.72
🇫🇷 FR
+0.35
🇧🇷 BR
+0.09
🇩🇪 DE
-0.26
Top praise themes
track subscriptions ×10 keep track ×7 clean simple ×4 easy understand ×3 clean design ×3 highly recommended ×3 übersichtlich und ×3 gefällt mir ×3
Top complaint themes
pricing ×3 price ×3 buggy ×3
Risk signals
Subscription complaints: 16% Bug mentions: 4%
🧪
Tech & Domain Intel — getsubo.app
- Tech stack
- Apple Pay / Sign in with Apple · Google Workspace
Derived from public RDAP + DNS TXT records (no scraping, no login).
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇺🇸 US | 4.80597★ | 67 | 4.80597★ this version |
| 🇬🇧 GB | 4.86667★ | 15 | 4.86667★ this version |
| 🇩🇪 DE | 4.94444★ | 36 | 4.94444★ this version |
| 🇫🇷 FR | 4.91667★ | 24 | 4.91667★ this version |
| 🇯🇵 JP | 4.5★ | 4 | 4.5★ this version |
| 🇨🇦 CA | 4.5★ | 12 | 4.5★ this version |
| 🇦🇺 AU | 5★ | 9 | 5★ this version |
| 🇧🇷 BR | 4.97297★ | 37 | 4.97297★ this version |
| 🇮🇳 IN | 4.71429★ | 21 | 4.71429★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
About this analysis
Why low confidence: only 67 ratings · no founder-verified revenue (model estimate only) · revenue figure is directional only.
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Subo make per month?▴
Based on our ML-calibrated revenue forecast, Subo earns approximately $8.2K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Subo?▴
Browse the full Finance category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Subo?▴
Subo is published by Niclas Schmidt on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Subo's BU Score?▴
Subo has a BU Score of 62/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.