SnapCal: AI Calorie Counter
76
Quality Score
Strong
SnapCal: AI Calorie Counter
by Scan App
Medium confidence
✍️ bumetric analysis
“
SnapCal: AI Calorie Counter is an iOS app from Scan App in the Health & Fitness category, currently rated 4.8★ across 3,232 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.
Quality Score is 76: Strong (healthy traction). For a Health & Fitness app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$10.1K
per month
→
12-mo forecast
$10.4K – $21.9K
per month
→
24-mo forecast
$12.9K – $38.8K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$125K
↳ What it cost to build · not monthly revenue
Likely range $95K – $170K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~7 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (224 MB) | +$40K |
| ⚙ Health & Fitness complexity ×1.40 | +$36K |
Total estimate
$125K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$325K
↳ What it would sell for · not monthly revenue
Marketplace range $250K – $425K · 19× MRR multiple
💸
~2.6× return on build cost
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Health & Fitness category multiple | +10% |
Final multiple
19× MRR
👥 Estimated audience size
225K
Lifetime downloads (US-equivalent)
Monthly active
49K
Daily active
17K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Health & Fitness engagement | ~70 installs / rating |
| 🔁 Health & Fitness D30 retention | 22% |
| 📍 DAU / MAU stickiness | 0.35 |
DAU / MAU
34% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$10.1K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
Direction
Headwinds: low defensibility moat
6 months
$9.6K – $16.0K
12 months
$10.4K – $21.9K
24 months
$12.9K – $38.8K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 48/100MID TIERunderperforming peersRevenue Strength
4.0
Product Quality
8.6
Market Position
2.0
Growth Velocity
5.0
Defensibility
2.3
Operational Safety
10.0
Founder Strength
5.2
Monetization Maturity
1.0
- 💰 Revenue: Modest — $7K - $15K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.8★ across 3,232 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $181K-$323K. Portfolio play ($17K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 9 of 9 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($0.00)METRIC | +$2,800 | |
| subscriptionREVIEW | +$2,500 | |
| premiumREVIEW | +$2,200 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| Low install base (3,232 ratings)METRIC | +$1,500 | |
| slowREVIEW | −$1,200 | |
| free trialREVIEW | +$1,200 | |
| Growing app (1y old)METRIC | +$200 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v1.5.3
Performance upgrades!
Bug fixes and small tweaks for a better, faster experience.
Happy tracking—and here’s to your healthiest self!
Bug fixes and small tweaks for a better, faster experience.
Happy tracking—and here’s to your healthiest self!
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- SnapCal: AI Calorie Counter
- Developer
- Scan App
- Bundle ID
- Not found
- App Store URL
- Open in App Store
- Category
- Health & Fitness
- Content rating
- 4+
- Languages
- EN, FR, DE, ES
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $17.1K/mo
- Top-grossing rank
- Not found
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth12,256 ratings+3075% lifetimeShow 3-year history estimate ▾
Tracked (42 weeks) Pre-tracking estimate (11 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
🚀Update Frequency · Releases per Quarter8 releases tracked
🚀Version Release Timeline8 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
SnapCal is your all-in-one weight management companion — powered by smart calorie tracking and personalized meal planning. Just snap, log, and reach your goals with ease.
Whether you're looking to lose weight, maintain it, or simply build healthier habits, SnapCal guides you every step of the way. Using science-backed calorie tracking, AI-powered food recognition, and intuitive tools, SnapCal makes wellness simple — and sustainable.
Why SnapCal:
- Snap & Track Meals in Seconds
Just take a photo to log your meal — it's that simple. No more tedious input!
- Personalized Calorie Goals… View full description on the official store →
Whether you're looking to lose weight, maintain it, or simply build healthier habits, SnapCal guides you every step of the way. Using science-backed calorie tracking, AI-powered food recognition, and intuitive tools, SnapCal makes wellness simple — and sustainable.
Why SnapCal:
- Snap & Track Meals in Seconds
Just take a photo to log your meal — it's that simple. No more tedious input!
- Personalized Calorie Goals… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 224 MB🔞 4+📱 iOS 14+🔖 v1.5.3🔄 updated 0d ago🌐 EN, FR, DE, ES📂 Health & Fitness💰 Paid
📅
What Worked™ · Development Pipeline
19 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-07
🔧
Shipped update — v1.5.2 → v1.5.3
→ 30 days after: revenue +$16.6K/mo · reviews +1,393 high confidence
2026-07
🔧
Shipped update — v1.5.1 → v1.5.2
→ 30 days after: revenue +$16.6K/mo · reviews +2,223 medium · co-occurring
2026-06
📈
Crossed 10,000 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$16.6K/mo · reviews +2,223 medium · co-occurring
2026-06
🔧
Shipped update — v1.5.0 → v1.5.1
→ 30 days after: revenue +$16.6K/mo · reviews +2,223 medium · co-occurring
2026-06
🔧
Shipped update — v1.4.8 → v1.5.0
→ 30 days after: revenue +$16.6K/mo · reviews +2,346 medium · co-occurring
2026-06
🔧
Shipped update — v1.4.6 → v1.4.8
→ 30 days after: reviews +1,593 medium · co-occurring
2026-06
🔧
Shipped update — v1.4.4 → v1.4.6
→ 30 days after: reviews +1,616 medium · co-occurring
2026-05
🔧
Shipped update — v1.4.3 → v1.4.4
→ 30 days after: reviews +1,613 high confidence
2026-05
⭐
Rating ↑ 2.70 → 4.82 (improved 2.12★)
→ 30 days after: reviews +1,011 high confidence
2026-05
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +1,011 high confidence
2026-03
⭐
Rating ↓ 4.80 → 2.70 (dropped 2.10★)
→ 30 days after: revenue +$101/mo · rating +0.24★ · reviews +6 medium · co-occurring
2026-03
⭐
Rating ↑ 2.62 → 4.80 (improved 2.18★)
→ 30 days after: revenue +$101/mo · rating +0.24★ · reviews +6 medium · co-occurring
2026-03
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$101/mo · rating +0.24★ · reviews +6 medium · co-occurring
2026-01
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$188/mo · rating +0.59★ · reviews +12 high confidence
2025-11
⭐
Rating ↓ 3.00 → 2.60 (dropped 0.40★)
→ 30 days after: rating −1.00★ medium · co-occurring
2025-11
⭐
Rating ↓ 3.67 → 3.00 (dropped 0.67★)
→ 30 days after: rating −1.00★ medium · co-occurring
2025-10
⭐
Rating ↑ 3.00 → 3.67 (improved 0.67★)
→ 30 days after: revenue +$56/mo · rating −0.67★ medium · co-occurring
2025-10
⭐
Rating ↓ 5.00 → 3.00 (dropped 2.00★)
→ 30 days after: rating −0.40★ medium · co-occurring
2025-08
🚀
First tracked snapshot — initial data captured
→ 30 days after: rating −2.00★ medium · co-occurring
🔎
ASO Keyword Positions
BEST RANK #25Ranked for 1 App Store search query in our last keyword sweep. Lower position = closer to the top.
calorie food·#25🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇺🇸 US | 4.81736★ | 12,303 | 4.81736★ this version |
| 🇬🇧 GB | 4.77752★ | 4,814 | 4.77752★ this version |
| 🇩🇪 DE | 4.70504★ | 2,441 | 4.70504★ this version |
| 🇫🇷 FR | 4.67433★ | 1,523 | 4.67433★ this version |
| 🇯🇵 JP | 4.18182★ | 33 | 4.18182★ this version |
| 🇨🇦 CA | 4.76703★ | 2,687 | 4.76703★ this version |
| 🇦🇺 AU | 4.76675★ | 2,105 | 4.76675★ this version |
| 🇧🇷 BR | 5★ | 17 | 5★ this version |
| 🇮🇳 IN | 4.7322★ | 295 | 4.7322★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for SnapCal: AI Calorie Counter: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
About this analysis
Why medium confidence: 3,232 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does SnapCal make per month?▴
Based on our ML-calibrated revenue forecast, SnapCal earns approximately $17K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like SnapCal?▴
Browse the full Health & Fitness category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes SnapCal?▴
SnapCal is published by Scan App on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is SnapCal's BU Score?▴
SnapCal has a BU Score of 76/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.