📊 29K iOS Apps Tracked Updated 4 min ago ⚡ Revenue Forecasts
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82
BU Score
Excellent

Payactiv

4.7 ✍️ Editor
✍️ bumetric analysis

Payactiv is an iOS app from PayActiv Inc. in the Finance category, currently rated 4.7★ across 76,518 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.

Our BU Score puts it at 82: Excellent (strong product-market fit). For a Finance app, that means strong product-market fit.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

📊 Performance Tracking LIVE

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Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
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since first record
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 12 of 12 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
Mid install base (76,518 ratings)METRIC
+$5,500
Excellent rating (4.7★)METRIC
+$2,200
bugsREVIEW
−$1,800
5 starREVIEW
+$1,800
securityREVIEW
+$1,800
excellent appREVIEW
+$1,500
Mature app (12y old)METRIC
+$1,500
highly recommendREVIEW
+$1,400
slowREVIEW
−$1,200
support teamREVIEW
+$900
Ad-supported / freemiumMETRIC
+$600
Single-language (English only)METRIC
−$400
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.
💚Sentiment Over Time↑ green = positive · ↓ red = negative
Jun 25
Jul 25
Aug 25
Sep 25
Oct 25
Nov 25
Dec 25
Jan 26
Feb 26
Mar 26
Apr 26
May 26

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

🗓️ Snapshot Timeline

HISTORY
Each bar shows a tracked update and the metric delta from the previous snapshot.
App Specs
🔐 Own this app? Claim & verify MRR →
💾 46 MB🔞 4+📱 iOS 14.0+🔖 v2.2.6🔄 updated 2w ago🌐 EN📂 Finance💰 Paid🚀 Launched 2014 (12y old)

📝 About this app

With Payactiv, access your hard earned wages before payday, pay bills on time avoiding late and overdraft fees, and handle unexpected expenses with our user-friendly digital tools.
Payactiv provides you with the foundation to maintain financial stability and equips you with the necessary tools to help you reach your financial wellness goals and thrive—without payday loans or interest. Just your money at your fingertips. With Payactiv, you can expect:


1. Earlier access to your money:
- Enjoy your paycheck up to 2 days early.1
- Receive government payments up to 4 days early.1
- Gain immediate access to earned wages.2

2. Spending and saving tools to achieve your financial goals:
- Always stay informed about what's safe to spend.
- Easily track your spending habits at a glance.
- Receive low balance alerts.
- Set up automatic transfers from earned wages.

3. The Payactiv Visa® Card*: A card designed without hidden fees:
- No minimum balance requirements.
- No overdrafts.
- No monthly or inactivity fees.
- Access surcharge-free withdrawals at 37,000+ MoneyPass® ATMs.
- Enjoy free integrated bill pay.
- Withdraw cash at tellers in participating banks.
- Send and receive funds to other enrolled members with no transfer fees.

4. Convenience and security you can rely on:
- Seamlessly use the card with Google Pay or Apple Wallet.
- Utilize touchless payments at stores.
- Benefit from Visa's Zero Liability protection.3
- Easily lock or replace lost or stolen cards.
- Access 24/7/365 support in English and Spanish.


*Central Bank of Kansas City does not administer, nor is liable for earned wage access. The Payactiv Visa Prepaid Card is issued by Central Bank of Kansas City, Member FDIC, pursuant to a license from Visa U.S.A. Inc. Certain fees, terms, and conditions are associated with the approval, maintenance, and use of the Card. You should consult your Cardholder Agreement and the Fee Schedule at payactiv.com/card411. If you have questions regarding the Card or such fees, terms, and conditions, you can contact us toll free at 1 (877) 747-5862, 24 hours a day, 7 days a week.


1 Many (but not all) employers, government benefits providers, and other originators send direct deposits early with an effective date of 1-4 days later. Beginning with your second direct deposit of at least $5 from the same source, the Central Bank of Kansas City (CBKC) will post the funds to your Payactiv Visa Prepaid Card when we receive it, rather than on the effective date. This may result in your having access to the funds sooner. The date CBKC receives your direct deposit and the effective date are controlled by the originator.


2 Earned Wage Access requires employer participation.


3 Visa’s Zero Liability Policy does not apply to certain commercial card and anonymous prepaid card transactions or transactions not processed by Visa. Cardholders must use care in protecting their card and notify their issuing financial institution immediately of any unauthorized use. Contact your issuer for more detail.

🆕 What's New · v2.2.6

This update includes bug fixes, performance improvements, and enhanced compatibility with the latest iOS versions for a smoother user experience.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
Payactiv
Developer
PayActiv Inc.
Bundle ID
ProAct.Mobile.ProActMobileClient
App Store URL
Open in App Store
Category
Finance
Content rating
4+
Languages
EN

Company

Website
Not found
Tagline
An all-inclusive Financial Wellness platform
Description
An all-inclusive Financial Wellness platform. Learn how Earned Wage Access and our suite of tools can make a real impact on your employees' Financial Wellness.
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Not found

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
$3.7M ($2.7M – $4.7M)AI low
AI annual estimate
$44.3M/yr
ML model estimate / mo
$25.3K/mo
Top-grossing rank
Outside top 100 in US Finance
All-time revenue
Not found
Pricing
Not found

Founder

Name
Not found
X / Twitter
https://twitter.com/PayActiv
LinkedIn
https://www.linkedin.com/company/payactiv-inc-
GitHub
Not found
X followers
Not found
Public statements
Not found

Funding

Total raised
Not found
Last round
Not found
Investors
Not found
Crunchbase
Not found
AngelList
Not found

Press & Links

Articles found
Not found
Listed on
Not found
Blog
https://www.payactiv.com/blog/nurses-hospital-week-2026/
Press / News
Not found

Contacts & Socials

Socials
facebook · instagram · linkedin · twitter
Email
Not found
Phone
1 (877) 937-6966
Contact page
https://www.payactiv.com/contact-us/
About page
https://www.payactiv.com/about/
AI Revenue EstimateCONFIDENCE: LOW
Payactiv's overall company annual revenue is estimated to be between $32.5 million and $56.1 million. Specific revenue figures solely for the iOS app are not publicly available, as Payactiv's business model primarily involves employer partnerships and interchange fees from its Visa card, rather than direct in-app purchases or subscriptions.
Sources mentioned: Growjo, Zippia, Payactiv (company statements/press releases)
📈Ratings growth76,518 ratings+34% lifetimeShow 3-year history estimate ▾May 2023Dec 2025May 2026
Tracked (39 weeks) Pre-tracking estimate (35 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

Similar apps in Finance

Full revenue analysis
Read the article-style breakdown for Payactiv: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →