Vocabulary.com

62
Vocabulary.com is an iOS app from Curiosity Media, currently rated 4.3★ across 4,930 ratings. Initial signal reads as no scraped reviews yet: judgment based on metadata only.
Quality Score is 62: Solid (established niche player). For an app like this, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
📊 Performance Tracking LIVE
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| ⚙ 12.5y maintenance × ~1-person team | +$75K |
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
| 📺 Ad-supported base | 15× MRR |
| 📅 12.5y proven track record | +20% |
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
| 📲 category engagement | ~150 installs / rating |
| 📅 12.5y of rating accumulation | -30% |
| 🔁 category D30 retention | 15% |
| 📍 DAU / MAU stickiness | 0.20 |
Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.
| 📦 App bundle size | 28 MB |
| 🏷 Category context | category |
| 📦 Compact iOS bundle | → Native Swift / UIKit (pre-2020 era) |
Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.
| 📅 5y+ since last update | Likely abandoned |
| • 13y old + 1y+ no update | +5% (API deprecation drift) |
How we forecast this revenue
MEDIUM CONFIDENCEBU Investment Matrix
Concerning · 54/100BIG TIERbelow benchmarks- 💰 Revenue: Healthy — $280K - $1540K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.32★ across 4,930 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: ⚠ last update 1835d ago — possibly dormant.
- ⚠️ Risk: Moderate — dormant (1835d since update).
💰 Forecast Revenue / mo
MODEL| Low install base (4,930 ratings)METRIC | +$1,500 | |
| Mature app (12y old)METRIC | +$1,500 | |
| Good rating (4.3★)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Single-language (English only)METRIC | −$400 |
📈 Reviews Growth
LIVE⭐ Rating Trend
LIVE🆕 What's New · v1.0.2
Profile & Insights
Identification
- App name
- Vocabulary.com
- Developer
- Curiosity Media
- Bundle ID
- com.vocabulary.app
- App Store URL
- Open in App Store
- Category
- Not found
- Content rating
- 4+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Reported revenue signal / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- Model estimate / mo
- $700K/mo
- Top-grossing rank
- Outside top 100 in US
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Funding
Press & Links
Contacts & Socials
📝 About this app
“A positively addictive app for aspiring wordsmiths.” —Fast Company
“Vocabulary.com reveals the truth about your vocabulary skills and helps you improve.” —AppAdvice
“An addictive word-learning app... an approachable dictionary and quiz machine.” —TIME… View full description on the official store →
ASO Keyword Positions
BEST RANK #20Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.20244★ | 410 | 4.20244★ this version |
| 🇧🇷 BR | 4.46429★ | 56 | 4.46429★ this version |
| 🇨🇦 CA | 4.48168★ | 573 | 4.48168★ this version |
| 🇩🇪 DE | 4.16129★ | 124 | 4.16129★ this version |
| 🇫🇷 FR | 4.38462★ | 52 | 4.38462★ this version |
| 🇬🇧 GB | 4.37531★ | 405 | 4.37531★ this version |
| 🇮🇳 IN | 4.30738★ | 745 | 4.30738★ this version |
| 🇯🇵 JP | 4.20442★ | 181 | 4.20442★ this version |
| 🇺🇸 US | 4.32261★ | 4,975 | 4.32261★ this version |
Track this app’s revenue
FREE📝 Description
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More by Curiosity Media
View all →Why medium confidence: 4,930 ratings · no founder-verified revenue (model estimate only).



