MyPostcard Foto Postkarten App
66
Quality Score
Solid
MyPostcard Foto Postkarten App
by mypostcard.com GmbH
Medium confidence
✍️ bumetric analysis
“
MyPostcard Foto Postkarten App is an iOS app from mypostcard.com GmbH in the Travel category, currently rated 4.7★ across 6,244 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 66: Solid (established niche player). For a Travel app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$23.6K
per month
→
12-mo forecast
$24.4K – $51.1K
per month
→
24-mo forecast
$30.2K – $90.7K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$120K
↳ What it cost to build · not monthly revenue
Likely range $90K – $160K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (221 MB) | +$40K |
| ⚙ Travel complexity ×1.30 | +$27K |
Total estimate
$120K
👥 Estimated audience size
685K
Lifetime downloads (US-equivalent)
Monthly active
68K
Daily active
10K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Travel engagement | ~110 installs / rating |
| 🔁 Travel D30 retention | 10% |
| 📍 DAU / MAU stickiness | 0.15 |
DAU / MAU
15% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$23.6K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$22.4K – $37.3K
12 months
$24.4K – $51.1K
24 months
$30.2K – $90.7K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 48/100MID TIERunderperforming peersRevenue Strength
4.4
Product Quality
8.5
Market Position
2.0
Growth Velocity
5.0
Defensibility
4.5
Operational Safety
10.0
Founder Strength
3.3
Monetization Maturity
1.0
- 💰 Revenue: Modest — $16K - $35K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.71★ across 6,244 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $424K-$754K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 14 of 14 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($0.00)METRIC | +$2,800 | |
| Excellent rating (4.7★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| great valueREVIEW | +$1,600 | |
| cancelledREVIEW | −$1,500 | |
| excellent appREVIEW | +$1,500 | |
| Low install base (6,244 ratings)METRIC | +$1,500 | |
| Mature app (12y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| too expensiveREVIEW | −$1,000 | |
| priceyREVIEW | −$800 | |
| Localized (8 languages)METRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v1.169.1
Thank you for using MyPostcard! This version includes improvements on performance, stability, and usability. Here are some of the fixes through the latest update:
- New: Our Customizable Photo Calendar!
Create a unique calendar out of your own photos.… Full release notes →
- New: Our Customizable Photo Calendar!
Create a unique calendar out of your own photos.… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- MyPostcard Foto Postkarten App
- Developer
- mypostcard.com GmbH
- Bundle ID
- com.mypostcardapp.mypostcard
- App Store URL
- Open in App Store
- Category
- Travel
- Content rating
- 4+
- Languages
- NL, EN, FR, DE, IT, PT, ES, SV
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $201/mo
- Top-grossing rank
- 🇩🇪#87 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth6,244 ratings+1615% lifetimeShow 3-year history estimate ▾
Tracked (60 weeks) Pre-tracking estimate (36 weeks) · model-based, ±5% noise · anchored to release date and current value
🗺️Geographic Distribution1 of 9 markets
🇩🇪
DE
Top-grossing rank: #87 / 100
Other markets
Outside top 100
in US, GB, DE, FR, JP, CA, AU, BR, IN
in US, GB, DE, FR, JP, CA, AU, BR, IN
This app currently ranks in only one of the 9 markets we monitor. Niche or regional apps often launch this way before global rollout. Rankings update daily.
📊Category Rank Trajectory#87 now · best #33 · worst #100
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
🚀Update Frequency · Releases per Quarter3 releases tracked
🚀Version Release Timeline3 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
Send personalized postcards worldwide with MyPostcard - with just a few taps! The top postcard app for 2025 allows you to add your own photos to card templates or customizable designs and send them in the snail mail to your favorite people worldwide.
◆ Send personalized postcards worldwide ◆
Whether you’re ordering from your vacation Airbnb or your favorite armchair at home, MyPostcard ensures your greetings reach loved ones quickly and affordably, with free international shipping on all cards!
◆ Choose from more than 70,000 personalizable designs ◆… View full description on the official store →
◆ Send personalized postcards worldwide ◆
Whether you’re ordering from your vacation Airbnb or your favorite armchair at home, MyPostcard ensures your greetings reach loved ones quickly and affordably, with free international shipping on all cards!
◆ Choose from more than 70,000 personalizable designs ◆… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 221 MB🔞 4+📱 iOS 15.0+🔖 v1.169.1🔄 updated 0d ago🌐 NL, EN, FR, DE, IT +3📂 Travel💰 Paid
📅
What Worked™ · Development Pipeline
16 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-07
🔧
Shipped update — v1.166.0 → v1.169.1
2026-06
🔧
Shipped update — v1.165.0 → v1.166.0
→ 30 days after: reviews +28 high confidence
2026-05
🔄
Monetization changed: paid → free
→ 30 days after: reviews +8 high confidence
2026-03
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
2026-03
⭐
Rating ↑ 3.68 → 4.70 (improved 1.02★)
2026-01
📈
Crossed 500 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$198/mo · rating +1.02★ · reviews +42,644 high confidence
2018-12
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +16 high confidence
2018-12
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: rating +0.17★ · reviews +98 high confidence
2018-11
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: rating +0.16★ · reviews +82 high confidence
2018-11
⭐
Rating ↑ 3.48 → 3.98 (improved 0.50★)
→ 30 days after: rating +0.16★ · reviews +82 high confidence
2018-08
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: rating +0.24★ · reviews +5 high confidence
2018-08
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: rating −0.22★ medium · co-occurring
2018-07
⭐
Rating ↓ 5.00 → 3.22 (dropped 1.78★)
→ 30 days after: rating −0.22★ medium · co-occurring
2018-07
⭐
Rating ↓ 4.20 → 3.67 (dropped 0.53★)
→ 30 days after: rating −2.00★ · reviews +11 high confidence
2018-07
⭐
Rating ↓ 5.00 → 4.00 (dropped 1.00★)
→ 30 days after: rating −1.78★ · reviews +8 high confidence
2018-06
🚀
First tracked snapshot — initial data captured
→ 30 days after: rating −1.78★ · reviews +8 high confidence
🧪
Tech & Domain Intel — mypostcard.com
- Mail provider
- Google Workspace
- Tech stack
- Apple Pay / Sign in with Apple · OpenAI · Meta (Facebook) Ads · Anthropic · Google Workspace
Derived from public RDAP + DNS TXT records (no scraping, no login).
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇺🇸 US | 4.71344★ | 6,278 | 4.71344★ this version |
| 🇬🇧 GB | 4.69292★ | 2,628 | 4.69292★ this version |
| 🇩🇪 DE | 4.69059★ | 43,771 | 4.69059★ this version |
| 🇫🇷 FR | 4.65613★ | 2,088 | 4.65613★ this version |
| 🇯🇵 JP | 4.65★ | 20 | 4.65★ this version |
| 🇨🇦 CA | 4.69336★ | 437 | 4.69336★ this version |
| 🇦🇺 AU | 4.58693★ | 995 | 4.58693★ this version |
| 🇧🇷 BR | 4.5★ | 22 | 4.5★ this version |
| 🇮🇳 IN | 4.75★ | 44 | 4.75★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for MyPostcard Foto Postkarten App: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
About this analysis
Why medium confidence: 6,244 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does MyPostcard Foto Postkarten App make per month?▴
Based on our ML-calibrated revenue forecast, MyPostcard Foto Postkarten App earns approximately $200/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like MyPostcard Foto Postkarten App?▴
Browse the full Travel category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes MyPostcard Foto Postkarten App?▴
MyPostcard Foto Postkarten App is published by mypostcard.com GmbH on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is MyPostcard Foto Postkarten App's BU Score?▴
MyPostcard Foto Postkarten App has a BU Score of 66/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.