57
BU Score
Solid
Phraseboard Keyboard
✍️ bumetric analysis
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Phraseboard Keyboard is an iOS app from Daniel Soffer in the Utilities category, currently rated 3.9★ across 43 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Our BU Score puts it at 57: Solid (established niche player). For a Utilities app, that means established niche player.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 6 of 6 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Paid app ($1.99)METRIC | +$2,800 | |
| excellent appREVIEW | +$1,500 | |
| Mature app (11y old)METRIC | +$1,500 | |
| Multilingual (11 languages)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| Pre-traction phase (43 ratings)METRIC | −$300 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
App Specs
🔐 Own this app? Claim & verify MRR →💾 156 MB🔞 4+📱 iOS 10.0+🔖 v6.9🔄 updated 4y ago🌐 EN, FR, DE, HE, IT +6📂 Utilities💰 Paid🚀 Launched 2014 (11y old)
📝 About this app
Tired of typing the same response over and over all the time? Phraseboard customizes and categorizes your keyboard with easy to access phrases.
Add a category and a few common phrases, you can immediately edit, hear and translate the text and then share it on Facebook, Twitter, Instagram or simply send by email, LINE or as SMS.
Customize your phrases and keyboard with unique fonts and colors!
100+ Creative fonts to choose from!
Translates to more than 59 languages!
Features:
• Full keyboard with creative fonts.
• Create your most common phrases and sort them by categories.… View full description on the official store →
Add a category and a few common phrases, you can immediately edit, hear and translate the text and then share it on Facebook, Twitter, Instagram or simply send by email, LINE or as SMS.
Customize your phrases and keyboard with unique fonts and colors!
100+ Creative fonts to choose from!
Translates to more than 59 languages!
Features:
• Full keyboard with creative fonts.
• Create your most common phrases and sort them by categories.… View full description on the official store →
🆕 What's New · v6.9
Minor Bug Fixes
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Phraseboard Keyboard
- Developer
- Daniel Soffer
- Bundle ID
- com.dsoffer.WhatsupKeys
- App Store URL
- Open in App Store
- Category
- Utilities
- Content rating
- 4+
- Languages
- EN, FR, DE, HE, IT, JA, PT, ZH, ES, TH, ZH
Company
- Website
- phraseboard.wix.com
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $16.7K/mo
- Top-grossing rank
- Outside top 100 in US Utilities
- All-time revenue
- Not found
- Pricing
- Not found
Founder
- Name
- Not found
- X / Twitter
- Not found
- Not found
- GitHub
- Not found
- X followers
- Not found
- Public statements
- Not found
Funding
- Total raised
- Not found
- Last round
- Not found
- Investors
- Not found
- Crunchbase
- Not found
- AngelList
- Not found
Press & Links
- Articles found
- Not found
- Listed on
- Not found
- Blog
- Not found
- Press / News
- Not found
Contacts & Socials
- Socials
- Not found
- Not found
- Phone
- Not found
- Contact page
- Not found
- About page
- Not found
⭐Recent App Store Reviews42 latest · avg 4.26★ · 69.0% 5★ · 11.9% 1★
5★29 (69%)
4★5 (12%)
3★3 (7%)
2★0 (0%)
1★5 (12%)
+0 ratings/week
Praise: great ×15 love ×10 recommend ×3 best ×3 amazing ×3Complaints: subscription ×1 bug ×1 crash ×1
Top positive
★★★★★ Great!
Love this app such a great idea. I use this for work since I have to send out emails or text that sometimes have the same context.…
★★★★★ Great idea!
Very useful app! Love that I can share my location and address easily with friends! Saw some other reviews complaining about the app not reading the phrases... I think it's because you haven't allowed "open access" for t…
Top negative
★☆☆☆☆ Money money money
Requires not only for you to pay for it but then any features at all require additional payment. No swipe, no font changes, no background. Use another keyboard system, their free and actually have features. The built in keyboard is better t…
★☆☆☆☆ Two issues
1) This app requires 'Full Access' to your data, which triggers a warning from Apple that the operator of the app will have access to all you phone and messaging data ever transmitted, included personal information and Cc #.
2)…
📈Ratings growth43 ratings+4200% lifetimeShow 3-year history estimate ▾
Tracked (39 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Geographic ReachNot ranked
This app is currently outside the top 100 grossing in all 9 countries we monitor (US, UK, DE, FR, JP, CA, AU, BR, IN). Niche or new apps often launch this way — popularity rankings appear once daily revenue clears the regional threshold.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📊
BU Investment Matrix
Avoid · 34/100structurally challengedRevenue Strength
3.4
Product Quality
2.6
Market Position
0.0
Growth Velocity
5.0
Defensibility
6.0
Operational Safety
4.1
Founder Strength
5.2
Monetization Maturity
1.0
- 💰 Revenue: Modest ($2K/mo, trajectory unclear).
- ⭐ Quality: 3.93★ across 43 reviews — weak — significant quality concerns.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: ⚠ last update 1716d ago — possibly dormant.
- ⚠️ Risk: Elevated — bug mentions above category norm, dormant (1716d since update).
🎯 For competitors: Vulnerable. Quality drift + slow updates create a clear opening for a fresh competitor with active dev cadence.
💵 For acquirers: Estimated asking range 12-22× monthly = $30K-$56K. Portfolio play ($16K/mo combined) commands premium. Discount applied for operational risk..
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
🗣
Voice of Customer
Based on 105 reviews across 7 markets● 60% positive · ● 28% neutral · ● 12% negative · Rating drift: -0.11★ (declining — recent 50: 3.82★ vs lifetime: 3.93★)
VADER compound sentiment per quarter (−1 = fully negative, +1 = fully positive). Each point ≥ 5 reviews.
Sentiment by country (−1 to +1)
🇺🇸 US
+0.75
🇨🇦 CA
+0.73
🇬🇧 GB
+0.41
🇫🇷 FR
+0.24
🇯🇵 JP
+0.06
🇧🇷 BR
-0.13
🇩🇪 DE
-0.50
Top praise themes
open access ×4 keyboard ×24 useful ×17 easy ×12 phrases ×10 text ×9 categories ×8 die ×8
Top complaint themes
full access ×6 keyboard ×7 pay ×5 idea ×5 money ×4 data ×4 information ×4 die ×4
Risk signals
Bug mentions: 6%
🌍
Multi-Country Performance
Available in 9 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇺🇸 US | 3.93023★ | 43 | 3.93023★ this version |
| 🇬🇧 GB | 3.33333★ | 6 | 3.33333★ this version |
| 🇩🇪 DE | 2.9★ | 10 | 2.9★ this version |
| 🇫🇷 FR | 4.2★ | 5 | 4.2★ this version |
| 🇯🇵 JP | 3.57143★ | 7 | 3.57143★ this version |
| 🇨🇦 CA | 3.83333★ | 6 | 3.83333★ this version |
| 🇦🇺 AU | 0★ | 0 | — |
| 🇧🇷 BR | 3★ | 4 | 3★ this version |
| 🇮🇳 IN | 3.5★ | 2 | 3.5★ this version |
More by Daniel Soffer
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Full revenue analysis
Read the article-style breakdown for Phraseboard Keyboard: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.