PocketGuard - Budget App
75
Quality Score
Strong
✍️ Bumetric analysis
“
PocketGuard - Budget App is an iOS app from PocketGuard, Inc. in the Finance category, currently rated 4.6★ across 7,632 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.
Quality Score is 75: Strong (healthy traction). For a Finance app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$10.3K
per month
→
12-mo forecast
$10.7K – $22.3K
per month
→
24-mo forecast
$13.2K – $39.6K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
182 snapshots on record
Rating
4.6
Reviews
7,632 reviews
Forecast Revenue / mo
$10.3K
Snapshots tracked
182
since Oct 2019
🤖Also on Android
$533/mo · 2K ratings · 4.3★
View →
ONE-TIME · BUILD
💰 Estimated build cost
$215K
↳ What it cost to build · not monthly revenue
Likely range $160K – $290K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~1.8y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (167 MB) | +$40K |
| ⚙ Finance complexity ×1.60 | +$54K |
| ⚙ 11.8y maintenance × ~1-person team | +$71K |
Total estimate
$215K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$225K
↳ What it would sell for · not monthly revenue
Marketplace range $175K – $300K · 22× MRR multiple
💸
~1.0× build cost (break-even+)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| 📅 11.8y proven track record | +20% |
| ⭐ ★ rating ≥ 4.4 (solid) | +8% |
| 🏷 Finance category multiple | +15% |
Final multiple
22× MRR
👥 Estimated audience size
320K
Lifetime downloads (US-equivalent)
Monthly active
36K
Daily active
14K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Finance engagement | ~60 installs / rating |
| 📅 11.8y of rating accumulation | -30% |
| 🔁 Finance D30 retention | 28% |
| 📍 DAU / MAU stickiness | 0.40 |
DAU / MAU
40% sticky
🛠 Estimated tech stack
🍎
Native iOS (Swift / UIKit)
Medium confidence · 60%
Also possible
React Native
Flutter
Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.
Signals we read
| 📦 App bundle size | 167 MB |
| 🏷 Category context | Finance |
| 📦 Mid-large iOS bundle | → Likely native Swift / UIKit (pre-2020 era) |
💀 Maintenance status
Active
5%
Last shipped 2026-11-05 · 3 days ago
0 · Active
50 · At risk
100 · Abandoned
Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.
Risk signals
| 📅 3 days since last update | Active development |
Verdict
Active
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$10.3K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$9.8K – $16.3K
12 months
$10.7K – $22.3K
24 months
$13.2K – $39.6K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 51/100MID TIERunderperforming peersGrowth Velocity
5.0
Founder Strength
5.7
Product Quality
8.2
Revenue Strength
4.0
Monetization Maturity
1.0
Defensibility
6.0
Market Position
0.9
Operational Safety
10.0
- 💰 Revenue: Modest — $7K - $15K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.58★ across 7,632 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $185K-$329K. Portfolio play ($44K/mo combined) commands premium.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 15 of 17 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| subscriptionREVIEW | +$2,500 | |
| Excellent rating (4.6★)METRIC | +$2,200 | |
| worth every pennyREVIEW | +$2,000 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| securityREVIEW | +$1,800 | |
| cancelledREVIEW | −$1,500 | |
| excellent appREVIEW | +$1,500 | |
| Low install base (7,632 ratings)METRIC | +$1,500 | |
| Mature app (11y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| slowREVIEW | −$1,200 | |
| free trialREVIEW | +$1,200 | |
| too expensiveREVIEW | −$1,000 | |
| support teamREVIEW | +$900 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v5.20.7
Insights now gives you a deeper look at where your money goes - and what’s driving your spending.
• Get the full picture at a glance with the new Donut Chart, then tap any segment to explore the details.… Full release notes →
• Get the full picture at a glance with the new Donut Chart, then tap any segment to explore the details.… Full release notes →
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- PocketGuard - Budget App
- Developer
- PocketGuard, Inc.
- Bundle ID
- com.realme.pocketguardapp
- App Store URL
- Open in App Store
- Category
- Finance
- Content rating
- 4+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Reported revenue signal / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- Model estimate / mo
- $10.3K/mo
- Top-grossing rank
- 🇨🇦#17 /100 🇺🇸#63 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth7,683 ratings+1491% lifetimeShow 3-year history estimate ▾
Tracked (60 weeks) Pre-tracking estimate (0 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Top Countries — Grossing Rank2 countries
🇨🇦CA#17 /100
🇺🇸US#63 /100
📊Category Rank Trajectory#17 now · best #17 · worst #17
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
🚀Update Frequency · Releases per Quarter6 releases tracked
🚀Version Release Timeline6 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
PocketGuard is an award-winning Budget App, Spending Tracker & Money Manager trusted by 1.7M+ users. Plan your budget, track expenses, manage bills, and know what’s safe to spend.
RECOGNIZED AMONG THE BEST BUDGET APPS OF 2026
• Forbes Advisor — Best for Managing Recurring Expenses
• Kiplinger — Best for Debt Management
• NerdWallet — Featured among The Best Budget Apps for 2026
• Experian & Investopedia — Featured among the Best Budgeting Apps of 2026
“PocketGuard is the best budgeting app for tracking spending.… View full description on the official store →
RECOGNIZED AMONG THE BEST BUDGET APPS OF 2026
• Forbes Advisor — Best for Managing Recurring Expenses
• Kiplinger — Best for Debt Management
• NerdWallet — Featured among The Best Budget Apps for 2026
• Experian & Investopedia — Featured among the Best Budgeting Apps of 2026
“PocketGuard is the best budgeting app for tracking spending.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 167 MB🔞 4+📱 iOS 16.0+🔖 v5.20.7🔄 updated 3d ago🌐 EN📂 Finance💰 Paid🚀 Launched 2015 (11y old)
📅
What Worked™ · Development Pipeline
23 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-10
🔧
Shipped update — v5.20.2 → v5.20.5
→ 30 days after: reviews +6 medium · co-occurring
2026-08
🔧
Shipped update — v5.19.5 → v5.20.2
→ 30 days after: reviews +16 high confidence
2026-06
🔧
Shipped update — v5.19.4 → v5.19.5
→ 30 days after: revenue +$31.6K/mo · reviews +8 medium · co-occurring
2026-06
🔧
Shipped update — v5.19.3 → v5.19.4
→ 30 days after: revenue +$31.6K/mo · reviews +10 medium · co-occurring
2026-05
⭐
Rating ↑ 2.83 → 4.58 (improved 1.75★)
→ 30 days after: reviews +12 high confidence
2026-05
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +12 high confidence
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
→ 30 days after: revenue −$194K/mo · rating −0.64★ · reviews −7,096 low · multiple changes
2026-03
⭐
Rating ↓ 3.47 → 2.83 (dropped 0.64★)
→ 30 days after: revenue −$194K/mo · rating −0.64★ · reviews −7,096 low · multiple changes
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
→ 30 days after: revenue −$194K/mo · rating −0.64★ · reviews −7,096 medium · co-occurring
2026-03
⭐
Rating ↑ 2.83 → 3.47 (improved 0.64★)
→ 30 days after: revenue −$194K/mo · rating −0.64★ · reviews −7,096 medium · co-occurring
2021-02
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$107/mo high confidence
2021-02
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$165/mo · rating −0.05★ · reviews +7 high confidence
2020-04
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$137/mo · rating −0.12★ · reviews +6 medium · co-occurring
2019-12
⭐
Rating ↑ 2.91 → 3.26 (improved 0.35★)
→ 30 days after: revenue +$378/mo · reviews +14 high confidence
2019-11
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$224/mo · rating +0.35★ · reviews +8 medium · co-occurring
2019-11
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: revenue +$404/mo · rating +0.26★ · reviews +15 low · multiple changes
2019-11
⭐
Rating ↓ 3.67 → 3.29 (dropped 0.38★)
→ 30 days after: revenue +$179/mo · rating −0.09★ · reviews +7 medium · co-occurring
2019-11
⭐
Rating ↑ 3.00 → 3.40 (improved 0.40★)
→ 30 days after: revenue +$179/mo · rating −0.09★ · reviews +7 medium · co-occurring
2019-10
🚀
First tracked snapshot — initial data captured
→ 30 days after: revenue +$179/mo · rating −0.09★ · reviews +7 low · multiple changes
2019-10
⭐
Rating ↓ 3.67 → 3.00 (dropped 0.67★)
→ 30 days after: revenue +$179/mo · rating −0.09★ · reviews +7 low · multiple changes
🔎
ASO Keyword Positions
BEST RANK #19Ranked for 3 App Store search queryies in our last keyword sweep. Lower position = closer to the top.
budget tracker·#19🇺🇸bill reminder·#28🇺🇸money manager·#34🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🌍
Multi-Country Performance
Available in 3 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇨🇦 CA | 4.06486★ | 663 | 4.06486★ this version |
| 🇬🇧 GB | 4.08★ | 25 | 4.08★ this version |
| 🇺🇸 US | 4.57615★ | 7,682 | 4.57615★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for PocketGuard - Budget App: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by PocketGuard, Inc.
View all →📦 Portfolio summaryINDIE studio
2apps·$15K/mocombined
Lead-app heavy — top app contributes 67%
About this analysis
Why medium confidence: 7,632 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
10 answers · auto-generated from this app's public dataHow much does PocketGuard - Budget App make per month?▴
Based on our ML-calibrated revenue forecast, PocketGuard - Budget App earns approximately $10K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is PocketGuard - Budget App profitable?▴
With estimated build cost $215K and monthly revenue $10K, PocketGuard - Budget App looks break-even-grade — payback period sits around 1.8 years. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does PocketGuard - Budget App have?▴
Estimated audience: ~320K lifetime downloads, ~36K monthly active users, and ~14K daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.
What apps are like PocketGuard - Budget App?▴
Browse the full Finance category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is PocketGuard - Budget App built with?▴
Our heuristic places PocketGuard - Budget App on the Native iOS (Swift / UIKit) stack (Medium confidence, 60%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: React Native, Flutter.
Is PocketGuard - Budget App still actively maintained?▴
Maintenance status: Active (5% abandonment risk). Last shipped version was 3 days ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would PocketGuard - Budget App sell for?▴
Estimated acquisition value: $225K (marketplace range $175K – $300K). Calculated as 22× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was PocketGuard - Budget App last updated?▴
PocketGuard - Budget App last shipped a new version on 2026-11-05 — less than a month ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes PocketGuard - Budget App?▴
PocketGuard - Budget App is published by PocketGuard, Inc. on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is PocketGuard - Budget App's BU Score?▴
PocketGuard - Budget App has a BU Score of 75/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.