Meu INSS – Central de Serviços

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Meu INSS – Central de Serviços
This Android app, Meu INSS, occupies a highly specific government-to-citizen service niche, competing directly with traditional bureaucratic channels and potentially other third-party services attempting to streamline access to social security information in Brazil. With over 4 million ratings averaging 4.75, the app demonstrates exceptional user adoption and satisfaction, signaling a mature product with significant market penetration and a stable, high-engagement user base. This level of traction indicates a robust, essential utility rather than an early-stage growth app. Given its free monetization and the public service nature of its offerings, direct revenue generation isn't the primary objective. However, for similar productivity tools in the public sector, a common monetization observation involves offering premium, expedited support options or integrating with paid financial advisory services that complement the core free functionality, though this app's specific government mandate likely precludes such strategies.
BU Score 86 · Excellent — strong product-market fit. The full Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track snapshot history and revenue forecast in the Performance section below.
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
📊 Performance Tracking LIVE
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| ⚙ Productivity complexity ×1.10 | +$5K |
| 🌐 Cross-platform reach (iOS + Android) | +$30K |
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Productivity category multiple | +8% |
| ⭐ Mature user base (1M+ ratings) | +8% |
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
| 📲 Productivity engagement | ~75 installs / rating |
| 🔁 Productivity D30 retention | 30% |
| 📍 DAU / MAU stickiness | 0.45 |
How we forecast this revenue
MEDIUM CONFIDENCEBU Investment Matrix
Mixed signals · 58/100BIG TIERcompetitive but cautious- 💰 Revenue: Healthy — $600K - $3300K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.76★ across 4,426,360 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
💰 Forecast Revenue / mo
MODEL| High install base (4,426,360 ratings)METRIC | +$12,000 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| Mature app (9y old)METRIC | +$1,500 | |
| Ad-supported / freemiumMETRIC | +$600 |
📈 Reviews Growth
LIVE⭐ Rating Trend
LIVEProfile & Insights
Identification
- App name
- Meu INSS – Central de Serviços
- Developer
- Serviços e Informações do Brasil
- Bundle ID
- br.gov.dataprev.meuinss
- App Store URL
- Open in App Store
- Category
- Productivity
- Content rating
- Not found
- Languages
- Not found
Company
- Website
- portal.dataprev.gov.br
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $7.1K/mo
- Top-grossing rank
- Not found
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Funding
Press & Links
Contacts & Socials
📈Ratings growth4,426,360 ratings+23% lifetimeShow 3-year history estimate ▾
📝 About this app
- ask for a benefit or service and track the progress of the request;
- apply for retirement;
- calculate how much time is left to retire;
- Take statements such as income tax, payment of benefits, contribution to the CNIS (National Register of Social Information), payroll-deductible loans;
- request a declaration of receipt of INSS benefit;
- schedule medical expertise;
- update your registration data;
- request other services.
You can also find the INSS agency closest to you through the app.… View full description on the official store →
What Worked™ · Development Pipeline
2 EVENTS TRACKEDTrack this app’s revenue
FREE📝 Description
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Why high confidence: 4,426,360 ratings · no founder-verified revenue (model estimate only).




