How much does Youla. Buy and sell easily make per month?

Based on our ML-calibrated revenue forecast, Youla. Buy and sell easily earns approximately $2.5M/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.

Is Youla. Buy and sell easily profitable?

With estimated build cost $155K and monthly revenue $2.5M, Youla. Buy and sell easily looks highly profitable — pays back its build investment in under a month at the current run-rate. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.

How many users does Youla. Buy and sell easily have?

Estimated audience: ~158.5M lifetime downloads, ~10.5M monthly active users, and ~1.9M daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.

What apps are like Youla. Buy and sell easily?

Browse the full Shopping category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.

What is Youla. Buy and sell easily built with?

Our heuristic places Youla. Buy and sell easily on the Native Android (Kotlin) stack (High confidence, 80%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: Flutter.

Is Youla. Buy and sell easily still actively maintained?

Maintenance status: Active (15% abandonment risk). Last shipped version was 1 months ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.

How much would Youla. Buy and sell easily sell for?

Estimated acquisition value: $40.5M (marketplace range $30.5M – $53.0M). Calculated as 16× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.

When was Youla. Buy and sell easily last updated?

Youla. Buy and sell easily last shipped a new version on 2026-09-14 — 1 months ago. This is the date Apple / Google last accepted a new build, not a content-only push.

Who makes Youla. Buy and sell easily?

Youla. Buy and sell easily is published by VK LLC on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.

What is Youla. Buy and sell easily's BU Score?

Youla. Buy and sell easily has a BU Score of 67/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.

Youla. Buy and sell easily

Quality Score

Solid

Youla. Buy and sell easily

Name: Youla. Buy and sell easily — app revenue, audience, build cost & risk profile
Creator: Bumetric
License: https://creativecommons.org/licenses/by/4.0/
Keywords: Youla. Buy and sell easily revenue, Youla. Buy and sell easily app analytics, mobile app revenue estimate, Shopping revenue, Android app revenue

by VK LLC

High confidence

3.0 Google Play rating

✍️ Bumetric analysis

“

This Android app targets the C2C marketplace niche, directly competing with established platforms like Avito in Russia, and globally with local classifieds and even Facebook Marketplace. Its substantial user rating count, despite a moderate average score, indicates significant traction and a mature user base, suggesting it’s well past the early growth stages and has achieved broad market penetration. The free monetization model, coupled with its integration into VKontakte, points to a strategy focused on maximizing user acquisition and transaction volume, likely monetizing through premium listing features, ad placements for businesses, or transaction fees on certain categories. In the C2C shopping category, a common monetization path involves offering paid boosts for visibility or featured listings, which can significantly increase an item's exposure and conversion rates for sellers.

BU Score 67 · Solid — established niche player. The full Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track snapshot history and revenue forecast in the Performance section below.

💰 Monthly revenue · now vs forecast

● Right now

$2.5M

per month

→

12-mo forecast

$2.6M – $4.1M

per month

→

24-mo forecast

$3.2M – $5.9M

per month

BIG tier

💡 Grow this revenue

Free AI audit of this app’s store listing

Title & subtitle keyword fit
Description hook & conversion structure
Screenshots, ratings, reviews strategy

Run free AI audit →

Typical impact: +2-5× organic installs

📊 Performance Tracking LIVE

6 snapshots on record

idle

Rating

3.0

Reviews

2,269,465 reviews

Forecast Revenue / mo

$2.5M

Snapshots tracked

since May 2026

ONE-TIME · BUILD 💰 Estimated build cost

$155K

↳ What it cost to build · not monthly revenue

Likely range $115K – $210K

$25K · MVP floor $100K · indie scale $500K+ · studio build

📈 Pays back in under a month at current MRR

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes

🧱 MVP baseline (design + 1-store ship)	+$28K
📱 5 unique screens × $4.5K	+$22K
⚙ Shopping complexity ×1.30	+$15K
🌐 Cross-platform reach (iOS + Android)	+$36K
⚙ 9.1y maintenance × ~1-person team	+$54K

Total estimate $155K

ONE-TIME · EXIT VALUE 💵 Estimated acquisition value

$40.5M

↳ What it would sell for · not monthly revenue

Marketplace range $30.5M – $53.0M · 16× MRR multiple

💸 ~261× return on build cost

Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built

📺 Ad-supported base	15× MRR
📅 9.1y proven track record	+20%
⭐ ★ rating < 3.5 (weak)	-18%
🏷 Shopping category multiple	+2%
⭐ Mature user base (1M+ ratings)	+8%

Final multiple 16× MRR

👥 Estimated audience size

158.5M

Lifetime downloads (US-equivalent)

Monthly active

10.5M

Daily active

1.9M

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it

📲 Shopping engagement	~100 installs / rating
📅 9.1y of rating accumulation	-30%
🔁 Shopping D30 retention	12%
📍 DAU / MAU stickiness	0.18

DAU / MAU 18% sticky

🛠 Estimated tech stack

🤖

Native Android (Kotlin)

High confidence · 80%

Also possible

Flutter

Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.

Signals we read

🏷 Category context	Shopping
📦 Compact Android bundle	→ Native Kotlin

💀 Maintenance status

Active

15%

Last shipped 2026-09-14 · 33 days ago

0 · Active 50 · At risk 100 · Abandoned

Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.

Risk signals

📅 33 days since last update

Healthy release cadence

Verdict Active

🔬

How we forecast this revenue

MEDIUM CONFIDENCE

Baseline

$2.5M/mo · ML-estimated from 234 triggers

Growth rate

+2.5% MoM · BIG tier baseline (compound monthly)

6 months

$2.5M – $3.3M

12 months

$2.6M – $4.1M

24 months

$3.2M – $5.9M

Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.

📊

BU Investment Matrix

Concerning · 51/100BIG TIERbelow benchmarks

Revenue Strength

6.4

Product Quality

6.0

Market Position

0.0

Growth Velocity

5.0

Defensibility

7.3

Operational Safety

8.0

Founder Strength

6.9

Monetization Maturity

1.0

💰 Revenue: Healthy — $1.0M - $5.5M/mo · BIG tier · medium-low confidence, trajectory unclear.
⭐ Quality: 2.98★ across 2,269,465 reviews — below category median.
📍 Market: Not yet charting in any of the 9 monitored markets.
📈 Growth: Insufficient signal to assess trajectory.
⚠️ Risk: Moderate — no material risk signals detected.

🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.

💵 For acquirers: Estimated asking range 18-32× monthly = $45.0M-$80.0M.

Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.

Range:

💰 Forecast Revenue / mo

MODEL

Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.

🔬Forecast Breakdown — Why This Estimate?Top 6 of 6 triggers

Our ML model uses 200+ signals from public data. These are the most influential for this app:

High install base (2,269,465 ratings)METRIC		+$12,000
securityREVIEW		+$1,800
Below-average rating (3.0★)METRIC		−$1,500
Mature app (9y old)METRIC		+$1,500
highly recommendREVIEW		+$1,400
Ad-supported / freemiumMETRIC		+$600

METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📥 Estimated Downloads / week

PROXY · ratings × 50/wk —

Industry-rule estimate (Sensor Tower / data.ai): one weekly install ≈ 50 new ratings. Solid points = tracked snapshots · faded line = pre-tracking model backfill.

📈 Reviews Growth

LIVE

Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE

Average rating evolution. Updates with each new review batch.

🗓️ Snapshot Timeline

HISTORY

Each bar shows a tracked update and the metric delta from the previous snapshot.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name: Youla. Buy and sell easily
Developer: VK LLC
Bundle ID: com.allgoritm.youla
App Store URL: Open in App Store
Category: Shopping
Content rating: Not found
Languages: Not found

Company

Website: help.youla.ru
Tagline: Not found
Description: Not found
Founded: Not found
HQ / Address: Not found
Employees: Not found
Logo: Not found

Revenue

Reported revenue signal / mo: Not found
AI revenue estimate / mo: Not found
AI annual estimate: Not found
Model estimate / mo: $2.5M/mo
Top-grossing rank: Not found
All-time revenue: Not found
Pricing: Not found

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.

🚀Update Frequency · Releases per Quarter4 releases tracked

🚀Version Release Timeline4 releases tracked

Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

Millions of users and advertisements

Youla is an easy way to buy and sell anything from furniture to kids’ toys and clothes.

In 2021 we integrated your ads into VKontakte social network which gives you extra 70 million potential buyers and customers.

👍More than just a marketplace

See what you can buy or get for free nearby or put your items on display and make profit easily.

🇷🇺All over Russia

Millions of items all over the country are sold via Youla. Browse through goods and services using smart search filters and geolocation function in all search categories.

🚗Auto… View full description on the official store →

App Specs

🔐 Own this app? Claim & verify MRR →

🔖 v4.196.1 (b505e1e39c)🔄 updated 1mo ago📂 Shopping💰 Free📺 Ad-supported🚀 Launched 2017 (9y old)

📅

What Worked™ · Development Pipeline

5 EVENTS TRACKED

Detected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →

2026-09

🔧

Shipped update — v4.195 (9d54bec3ab) → v4.196.1 (b505e1e39c)

→ 30 days after: reviews −874 high confidence

2026-07

🔧

Shipped update — v4.193 (112413046b) → v4.195 (9d54bec3ab)

→ 30 days after: rating −0.07★ · reviews −3,571 high confidence

2026-06

📸

Refreshed store screenshots — 6 of 6 updated

→ 30 days after: reviews −1,902 high confidence

2026-05

🚀

First tracked snapshot — initial data captured

→ 30 days after: reviews −1,165 high confidence

2026-05

🔧

Shipped update — v4.192 (5ff4e3b1c5) → v4.193 (112413046b)

→ 30 days after: reviews −1,165 high confidence

📸

Store Page History

6 SCREENSHOT CHANGES

Every time a developer swaps a store screenshot we archive both versions. Compare side-by-side to see what messaging / visuals changed.

iPhone screenshots

Slot 1
2 ver.

2026-05-06

Now

2026-06-11

Slot 2
2 ver.

2026-05-06

Now

2026-06-11

Slot 3
2 ver.

2026-05-06

Now

2026-06-11

Slot 4
2 ver.

2026-05-06

Now

2026-06-11

Slot 5
2 ver.

2026-05-06

Now

2026-06-11

Slot 6
2 ver.

2026-05-06

Now

2026-06-11

🔔

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📝 Description

BU Score · Transcendent

Full revenue analysis

Read the article-style breakdown for Youla. Buy and sell easily: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.

Read deep-dive →