Storyteller by MHN
60
Quality Score
Solid
Storyteller by MHN
Medium confidence
✍️ bumetric analysis
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Storyteller by MHN is an Android app from New Luminary Media Pty Ltd in the Books & Reference category, currently rated 4.7★ across 510 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 60: Solid (established niche player). For a Books & Reference app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$500
per month
→
12-mo forecast
$437 – $1575
per month
→
24-mo forecast
$405 – $3644
per month
INDIE tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
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Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$90K
↳ What it cost to build · not monthly revenue
Likely range $70K – $120K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 💎 In-app purchase plumbing | +$9K |
| ⚙ Books & Reference complexity ×0.95 | $-2975 |
| 🌐 Cross-platform reach (iOS + Android) | +$31K |
Total estimate
$90K
👥 Estimated audience size
56K
Lifetime downloads (US-equivalent)
Monthly active
5.6K
Daily active
1.1K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Books & Reference engagement | ~110 installs / rating |
| 🔁 Books & Reference D30 retention | 10% |
| 📍 DAU / MAU stickiness | 0.20 |
DAU / MAU
20% sticky
🔬
How we forecast this revenue
LOW CONFIDENCEBaseline
$500/mo · ML-estimated from 234 triggers
Growth rate
+6.0% MoM · INDIE tier baseline (compound monthly)
6 months
$426 – $993
12 months
$437 – $1.6K
24 months
$405 – $3.6K
Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Early-stage solo · 46/100INDIE TIERexpected for tierGrowth Velocity
5.0
Founder Strength
3.8
Product Quality
6.5
Revenue Strength
2.7
Monetization Maturity
4.0
Defensibility
7.7
Market Position
0.0
Operational Safety
7.0
- 💰 Revenue: Marginal — $200 - $1250/mo · INDIE tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.65★ across 510 reviews — solid.
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: ⚠ last update 761d ago — possibly dormant.
- ⚠️ Risk: Moderate — dormant (761d since update).
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $9K-$16K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 4 of 4 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Excellent rating (4.7★)METRIC | +$2,200 | |
| Established app (6y old)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Early-stage install base (510 ratings)METRIC | +$400 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- Storyteller by MHN
- Developer
- New Luminary Media Pty Ltd
- Bundle ID
- com.app.storyteller
- App Store URL
- Open in App Store
- Category
- Books & Reference
- Content rating
- Not found
- Languages
- Not found
Company
- Website
- morganharpernichols.com
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $383/mo
- Top-grossing rank
- Not found
- All-time revenue
- Not found
- Pricing
- $1.99 - $34.99 per item
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
📈Ratings growth510 ratings+72% lifetimeShow 3-year history estimate ▾
Tracked (1 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
The Storyteller App by Morgan Harper Nichols
5 STARS
"This is one of the most used apps on my phone. The daily reminders are always timely and bring a smile to my face even on the hardest days. Thank you Morgan for the thought, care and love you pour into your work. It inspires and encourages me every single day."
by Isabella
"At a time when encouragement and tending the heart are deeply needed ~ this app is just that. I felt immediately drawn to Morgan’s artwork and words. It’s like drawing an Oracle card each day. Something to inspire. Sit with. Meditate on.… View full description on the official store →
5 STARS
"This is one of the most used apps on my phone. The daily reminders are always timely and bring a smile to my face even on the hardest days. Thank you Morgan for the thought, care and love you pour into your work. It inspires and encourages me every single day."
by Isabella
"At a time when encouragement and tending the heart are deeply needed ~ this app is just that. I felt immediately drawn to Morgan’s artwork and words. It’s like drawing an Oracle card each day. Something to inspire. Sit with. Meditate on.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →🔖 v1.2.0🔄 updated 0d ago📂 Books & Reference💰 Free💎 IAP $1.99 - $34.99 per item
🧪
Tech & Domain Intel — morganharpernichols.com
- Mail provider
- Google Workspace
Derived from public RDAP + DNS TXT records (no scraping, no login).
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Storyteller by MHN: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by New Luminary Media Pty Ltd
View all →📦 Portfolio summaryINDIE studio
2apps·$578/mocombined
Lead-app heavy — top app contributes 66%
About this analysis
Why medium confidence: 510 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does Storyteller by MHN make per month?▴
Based on our ML-calibrated revenue forecast, Storyteller by MHN earns approximately $382/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Storyteller by MHN?▴
Browse the full Books & Reference category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Storyteller by MHN?▴
Storyteller by MHN is published by New Luminary Media Pty Ltd on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Storyteller by MHN's BU Score?▴
Storyteller by MHN has a BU Score of 60/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.