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Write Name on Birthday Cakes

58
Quality Score
Solid

Write Name on Birthday Cakes

Medium confidence
4.4 Google Play rating
✍️ Bumetric analysis
“

Write Name on Birthday Cakes is an Android app from KindLogic Works in the Photography category, currently rated 4.4★ across 549 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.

Quality Score is 58: Solid (established niche player). For a Photography app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

💰 Monthly revenue · now vs forecast
● Right now
$500
per month
→
12-mo forecast
$437 – $1575
per month
→
24-mo forecast
$405 – $3644
per month
INDIE tier
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📊 Performance Tracking LIVE

1 snapshots on record
idle
0%
Rating
4.4
Reviews
549 reviews
Forecast Revenue / mo
$500
Snapshots tracked
1
since May 2026
ONE-TIME · BUILD 💰 Estimated build cost
$175K
↳ What it cost to build · not monthly revenue
Likely range $130K – $235K
$25K · MVP floor $100K · indie scale $500K+ · studio build
📈 Slow ROI — current MRR is well below build cost

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
🧱 MVP baseline (design + 1-store ship) +$28K
📱 5 unique screens × $4.5K +$22K
⚙ Photography complexity ×1.35 +$17K
🌐 Cross-platform reach (iOS + Android) +$37K
⚙ 11.3y maintenance × ~1-person team +$68K
Total estimate $175K
ONE-TIME · EXIT VALUE 💵 Estimated acquisition value
$10K
↳ What it would sell for · not monthly revenue
Marketplace range $5K – $10K · 18× MRR multiple
💸 ~0.1× build cost (under-water)

Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built
📺 Ad-supported base 15× MRR
📅 11.3y proven track record +20%
⭐ ★ rating ≥ 4.4 (solid) +8%
⭐ Small user base (<1K ratings) -8%
Final multiple 18× MRR
👥 Estimated audience size
46K
Lifetime downloads (US-equivalent)
Monthly active
3.0K
Daily active
750

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it
📲 Photography engagement ~120 installs / rating
📅 11.3y of rating accumulation -30%
🔁 Photography D30 retention 15%
📍 DAU / MAU stickiness 0.25
DAU / MAU 25% sticky
🛠 Estimated tech stack
🤖
Native Android (Kotlin)
High confidence · 80%
Also possible
Flutter

Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.

Signals we read
🏷 Category context Photography
📦 Compact Android bundle → Native Kotlin
💀 Maintenance status
Slowing
30%
Last shipped 2026-05-08 · 154 days ago
0 · Active 50 · At risk 100 · Abandoned

Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.

Risk signals
📅 5 months since last update Slowing cadence
Verdict Slowing
🔬

How we forecast this revenue

LOW CONFIDENCE
Baseline
$500/mo · ML-estimated from 234 triggers
Growth rate
+6.0% MoM · INDIE tier baseline (compound monthly)
6 months
$426 – $993
12 months
$437 – $1.6K
24 months
$405 – $3.6K
Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊

BU Investment Matrix

Early-stage solo · 43/100INDIE TIERexpected for tier
GrowthFounderQualityRevenueMonetiz.MoatMarketSafety
Growth Velocity
5.0
Founder Strength
3.5
Product Quality
6.2
Revenue Strength
2.7
Monetization Maturity
1.0
Defensibility
6.0
Market Position
0.0
Operational Safety
10.0
  • 💰 Revenue: Marginal — $200 - $1250/mo · INDIE tier · medium confidence, trajectory unclear.
  • ⭐ Quality: 4.44★ across 549 reviews — solid.
  • 📍 Market: Not yet charting in any of the 9 monitored markets.
  • 📈 Growth: Insufficient signal to assess trajectory.
  • ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $9K-$16K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 4 of 4 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
Mature app (11y old)METRIC
+$1,500
Good rating (4.4★)METRIC
+$800
Ad-supported / freemiumMETRIC
+$600
Early-stage install base (549 ratings)METRIC
+$400
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
Write Name on Birthday Cakes
Developer
KindLogic Works
Bundle ID
com.hoangcao.BirthdayCake
App Store URL
Open in App Store
Category
Photography
Content rating
Not found
Languages
Not found

Company

Website
hoangcao.com
Tagline
Not found
Description
Not found
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Not found

Revenue

Reported revenue signal / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
Model estimate / mo
$500/mo
Top-grossing rank
Not found
All-time revenue
Not found
Pricing
Not found

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

Anniversary cake or create your own cake and share with your friend family and love one.
You can create your own custom cake.
there is 100+cakes where you write name and send to your love on
Write Name On cake for birthday, Anniversary and any occasion and share or send your love one

* Choose the cake samples available, write name on the cake.
* Decorate the cake form at will.
* Share pictures via Messenger, Facebook, Twitter... or save to the device.
* Many beautiful cake forms.
* Simple, easy to use.

Bring a smile to a friend's face.
App Specs
🔐 Own this app? Claim & verify MRR →
🔖 v3.4.0🔄 updated 5mo ago📂 Photography💰 Free📺 Ad-supported🚀 Launched 2015 (11y old)
🔔

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📝 Description

95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Write Name on Birthday Cakes: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →

More by KindLogic Works

View all →
📦 Portfolio summaryINDIE studio
2apps·$1K/mocombined
Lead-app heavy — top app contributes 53%

Similar apps in Photography

About this analysis
ZCAnalyzed by Zakhar Chumak · founder, Bumetric·Full methodology·Medium confidence

Why medium confidence: 549 ratings · no founder-verified revenue (model estimate only).

❓ Frequently Asked Questions

10 answers · auto-generated from this app's public data
How much does Write Name on Birthday Cakes make per month?▴
Based on our ML-calibrated revenue forecast, Write Name on Birthday Cakes earns approximately $500/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is Write Name on Birthday Cakes profitable?▴
With estimated build cost $175K and monthly revenue $500, Write Name on Birthday Cakes looks well below break-even — current monthly revenue is much smaller than the estimated build cost. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does Write Name on Birthday Cakes have?▴
Estimated audience: ~46K lifetime downloads, ~3K monthly active users, and ~750 daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.
What apps are like Write Name on Birthday Cakes?▴
Browse the full Photography category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is Write Name on Birthday Cakes built with?▴
Our heuristic places Write Name on Birthday Cakes on the Native Android (Kotlin) stack (High confidence, 80%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: Flutter.
Is Write Name on Birthday Cakes still actively maintained?▴
Maintenance status: Slowing (30% abandonment risk). Last shipped version was 5 months ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would Write Name on Birthday Cakes sell for?▴
Estimated acquisition value: $10K (marketplace range $5.0K – $10K). Calculated as 18× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was Write Name on Birthday Cakes last updated?▴
Write Name on Birthday Cakes last shipped a new version on 2026-05-08 — 5 months ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes Write Name on Birthday Cakes?▴
Write Name on Birthday Cakes is published by KindLogic Works on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Write Name on Birthday Cakes's BU Score?▴
Write Name on Birthday Cakes has a BU Score of 58/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.