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NRMA Insurance

46
Quality Score
Emerging

NRMA Insurance

Medium confidence
3.0 ✍️ Editor
✍️ bumetric analysis

NRMA Insurance is an Android app from Insurance Australia Group in the Finance category, currently rated 3.0★ across 1,944 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.

Quality Score is 46: Emerging (early traction worth watching). For a Finance app, that means early traction worth watching. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

📊 Performance Tracking LIVE

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idle
0%
Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
0
since first record
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 4 of 4 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
Low install base (1,944 ratings)METRIC
+$1,500
Below-average rating (3.0★)METRIC
−$1,500
Mature app (12y old)METRIC
+$1,500
Ad-supported / freemiumMETRIC
+$600
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
NRMA Insurance
Developer
Insurance Australia Group
Bundle ID
com.iaglimited.mobile.android.dicustomerapp.nrma
App Store URL
Open in App Store
Category
Finance
Content rating
Not found
Languages
Not found

Company

Website
www.nrma.com.au
Tagline
Not found
Description
Not found
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Not found

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$335/mo
Top-grossing rank
Not found
All-time revenue
Not found
Pricing
Not found

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.
AI Revenue EstimateCONFIDENCE: LOW
No public data is available to estimate the revenue of the Android app "NRMA Insurance." The app primarily serves as a platform for managing insurance policies, obtaining quotes, and processing claims, rather than generating direct revenue through in-app purchases. While its parent company, Insurance Australia Group (IAG), reported a trailing twelve-month revenue of $11.6 billion USD as of December 31, 2025, and annual revenue of $17.36 billion AUD (approximately $11.6 billion USD) for the fiscal year ending June 30, 2025, these figures represent the company's overall revenue and not the specific revenue attributable to the Android app. Data from Sensor Tower provides insights into app downloads and active users but does not include revenue estimates.
Sources mentioned: Sensor Tower, Insurance Australia Group, Statista, Adapty, Reddit
📈Ratings growth1,944 ratings+20% lifetimeShow 3-year history estimate ▾Jun 2023Jan 2025Jun 2026
Tracked (1 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

Manage your insurance on the go

The NRMA Insurance app helps put you in control, where you can easily manage your policies and start and track claims. Plus, if eligible you can join Help Hub – NRMA Insurance’s rewards program – to get access to available benefits and offers.

What you can do with our app:

- Get an insurance quote
- Make payments
- View policy documents
- Make and track insurance claims
- Join the NRMA Insurance rewards program, Help Hub* (if eligible).

Join Help Hub and you can:

- Get access to available offers and discounts… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →
🔖 v11.0.0🔄 updated 0d ago📂 Finance💰 Free
🔔

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ONE-TIME · BUILD 💰 Estimated build cost
$125K
What it cost to build · not monthly revenue
Likely range $95K – $170K
$25K · MVP floor $100K · indie scale $500K+ · studio build
📈 Slow ROI — current MRR is well below build cost

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
🧱 MVP baseline (design + 1-store ship) +$28K
📱 5 unique screens × $4.5K +$22K
Finance complexity ×1.60 +$30K
🌐 Cross-platform reach (iOS + Android) +$44K
Total estimate $125K
👥 Estimated audience size
115K
Lifetime downloads (US-equivalent)
Monthly active
32K
Daily active
12K

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it
📲 Finance engagement ~60 installs / rating
🔁 Finance D30 retention 28%
📍 DAU / MAU stickiness 0.40
DAU / MAU 39% sticky

📝 Description

95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for NRMA Insurance: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →

More by Insurance Australia Group

View all →
📦 Portfolio summaryINDIE studio
3apps·$591/mocombined
Lead-app heavy — top app contributes 57%

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About this analysis
ZCAnalyzed by Zakhar Chumak · founder, bumetric·Full methodology·Medium confidence

Why medium confidence: 1,944 ratings · no founder-verified revenue (model estimate only).

Frequently Asked Questions

4 answers · auto-generated from this app's public data
How much does NRMA Insurance make per month?
Based on our ML-calibrated revenue forecast, NRMA Insurance earns approximately $334/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like NRMA Insurance?
Browse the full Finance category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes NRMA Insurance?
NRMA Insurance is published by Insurance Australia Group on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is NRMA Insurance's BU Score?
NRMA Insurance has a BU Score of 46/100 (Emerging). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.