How much does Insta Caller make per month?

Based on our ML-calibrated revenue forecast, Insta Caller earns approximately $502/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.

What apps are like Insta Caller?

Browse the full Tools category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.

Who makes Insta Caller?

Insta Caller is published by Media Mate Studio on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.

What is Insta Caller's BU Score?

Insta Caller has a BU Score of 44/100 (Emerging). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.

Insta Caller: Second Number

Quality Score

Emerging

Insta Caller: Second Number

Name: Insta Caller: Second Number — app revenue, audience, build cost & risk profile
Creator: bumetric
License: https://creativecommons.org/licenses/by/4.0/
Keywords: Insta Caller: Second Number revenue, Insta Caller: Second Number app analytics, mobile app revenue estimate, Tools revenue, Android app revenue

Medium confidence

3.0 ✍️ Editor

✍️ bumetric analysis

“

Insta Caller: Second Number is an Android app from Media Mate Studio in the Tools category, currently rated 3.0★ across 581 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.

Quality Score is 44: Emerging (early traction worth watching). For a Tools app, that means early traction worth watching. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

💰 Monthly revenue · now vs forecast

● Right now

$502

per month

→

12-mo forecast

$439 – $1584

per month

→

24-mo forecast

$407 – $3665

per month

INDIE tier

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Description hook & conversion structure
Screenshots, ratings, reviews strategy

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Typical impact: +2-5× organic installs

📊 Performance Tracking LIVE

Loading…

idle

Rating

—

Reviews

—

Forecast Revenue / mo

—

Snapshots tracked

since first record

ONE-TIME · BUILD 💰 Estimated build cost

$85K

↳ What it cost to build · not monthly revenue

Likely range $65K – $115K

$25K · MVP floor $100K · indie scale $500K+ · studio build

📈 Slow ROI — current MRR is well below build cost

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes

🧱 MVP baseline (design + 1-store ship)	+$28K
📱 5 unique screens × $4.5K	+$22K
💎 In-app purchase plumbing	+$9K
⚙ Tools complexity ×0.90	$-5949
🌐 Cross-platform reach (iOS + Android)	+$29K

Total estimate $85K

ONE-TIME · EXIT VALUE 💵 Estimated acquisition value

$10K

↳ What it would sell for · not monthly revenue

Marketplace range $5K – $15K · 19× MRR multiple

💸 ~0.1× build cost (under-water)

Synthetic estimate. Multiple band derived from iap / freemium model + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built

💎 IAP / freemium model base	28× MRR
⭐ ★ rating < 3.5 (weak)	-18%
🏷 Tools category multiple	-8%
⭐ Small user base (<1K ratings)	-8%

Final multiple 19× MRR

👥 Estimated audience size

110K

Lifetime downloads (US-equivalent)

Monthly active

24K

Daily active

4.3K

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it

📲 Tools engagement	~190 installs / rating
🔁 Tools D30 retention	22%
📍 DAU / MAU stickiness	0.18

DAU / MAU 18% sticky

🔬

How we forecast this revenue

LOW CONFIDENCE

Baseline

$502/mo · ML-estimated from 234 triggers

Growth rate

+6.0% MoM · INDIE tier baseline (compound monthly)

6 months

$428 – $999

12 months

$439 – $1.6K

24 months

$407 – $3.7K

Compound growth at +6.0% MoM (tier baseline for INDIE). Range widens with horizon — typical noise band ±40% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.

📊

BU Investment Matrix

Early-stage solo · 41/100INDIE TIERexpected for tier

Revenue Strength

2.7

Product Quality

4.2

Market Position

0.0

Growth Velocity

5.0

Defensibility

7.4

Operational Safety

5.0

Founder Strength

3.9

Monetization Maturity

5.0

💰 Revenue: Marginal — $201 - $1257/mo · INDIE tier · medium confidence, trajectory unclear.
⭐ Quality: 2.97★ across 581 reviews — weak — significant quality concerns.
📍 Market: Not yet charting in any of the 9 monitored markets.
📈 Growth: ⚠ last update 379d ago — possibly dormant.
⚠️ Risk: Elevated — dormant (379d since update).

🎯 For competitors: Vulnerable. Quality drift + slow updates create a clear opening for a fresh competitor with active dev cadence.

💵 For acquirers: Estimated asking range 18-32× monthly = $9K-$16K. Portfolio play ($766/mo combined) commands premium.

Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.

Range:

💰 Forecast Revenue / mo

MODEL

Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.

🔬Forecast Breakdown — Why This Estimate?Top 4 of 4 triggers

Our ML model uses 200+ signals from public data. These are the most influential for this app:

Below-average rating (3.0★)METRIC		−$1,500
Established app (5y old)METRIC		+$800
Ad-supported / freemiumMETRIC		+$600
Early-stage install base (581 ratings)METRIC		+$400

METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📥 Estimated Downloads / week

PROXY · ratings × 50/wk —

Industry-rule estimate (Sensor Tower / data.ai): one weekly install ≈ 50 new ratings. Solid points = tracked snapshots · faded line = pre-tracking model backfill.

📈 Reviews Growth

LIVE

Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE

Average rating evolution. Updates with each new review batch.

🗓️ Snapshot Timeline

HISTORY

Each bar shows a tracked update and the metric delta from the previous snapshot.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name: Insta Caller: Second Number
Developer: Media Mate Studio
Bundle ID: com.idevsze.secondnum
App Store URL: Open in App Store
Category: Tools
Content rating: Not found
Languages: Not found

Company

Website: Not found
Tagline: Not found
Description: Not found
Founded: Not found
HQ / Address: Not found
Employees: Not found
Logo: Not found

Revenue

Verified revenue / mo: Not found
AI revenue estimate / mo: Not found
AI annual estimate: Not found
ML model estimate / mo: $503/mo
Top-grossing rank: Not found
All-time revenue: Not found
Pricing: $2.99 - $69.99 per item

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.

📈Ratings growth581 ratings+69% lifetimeShow 3-year history estimate ▾

Tracked (1 weeks) Pre-tracking estimate (37 weeks) · model-based, ±5% noise · anchored to release date and current value

Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

Get your second number to high-quality international call, text & protect privacy.

Call hundreds of countries around the world, high-definition sound quality, stable call and text. ADD Insta Caller - Call & Texting as your personal number for dating, business, ordering takeout, booking hotels and air tickets, deliveries, shopping online or for ANY occasion you'd rather just keep your personal number private. 

It integrates global calls, domestic calls, voice callings, international SMS etc.… View full description on the official store →

App Specs

🔐 Own this app? Claim & verify MRR →

🔖 v2.9🔄 updated 0d ago📂 Tools💰 Free📺 Ad-supported💎 IAP $2.99 - $69.99 per item

🔔

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📝 Description

BU Score · Transcendent

Full revenue analysis

Read the article-style breakdown for Insta Caller: Second Number: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.

Read deep-dive →