INCI Beauty - Cosmetics Scan
71
Quality Score
Strong
✍️ Bumetric analysis
“
INCI Beauty - Cosmetics Scan is an Android app from INCI Beauty in the Health & Fitness category, currently rated 4.8★ across 32,693 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.
Quality Score is 71: Strong (healthy traction). For a Health & Fitness app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$5.0K
per month
→
12-mo forecast
$5.2K – $10.8K
per month
→
24-mo forecast
$6.4K – $19.2K
per month
MID tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
6 snapshots on record
Rating
4.8
Reviews
32,693 reviews
Forecast Revenue / mo
$5.0K
Snapshots tracked
6
since May 2026
ONE-TIME · BUILD
💰 Estimated build cost
$170K
↳ What it cost to build · not monthly revenue
Likely range $130K – $230K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~2.8y at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 💎 In-app purchase plumbing | +$9K |
| ⚙ Health & Fitness complexity ×1.40 | +$23K |
| 🌐 Cross-platform reach (iOS + Android) | +$45K |
| ⚙ 7.2y maintenance × ~1-person team | +$43K |
Total estimate
$170K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$225K
↳ What it would sell for · not monthly revenue
Marketplace range $150K – $275K · 42× MRR multiple
💸
~1.3× build cost (break-even+)
Synthetic estimate. Multiple band derived from iap / freemium model + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 💎 IAP / freemium model base | 28× MRR |
| 📅 7.2y proven track record | +20% |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
| 🏷 Health & Fitness category multiple | +10% |
Final multiple
42× MRR
👥 Estimated audience size
1.6M
Lifetime downloads (US-equivalent)
Monthly active
240K
Daily active
84K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Health & Fitness engagement | ~70 installs / rating |
| 📅 7.2y of rating accumulation | -30% |
| 🔁 Health & Fitness D30 retention | 22% |
| 📍 DAU / MAU stickiness | 0.35 |
DAU / MAU
35% sticky
🛠 Estimated tech stack
🤖
Native Android (Kotlin)
High confidence · 80%
Also possible
Flutter
Heuristic guess from app bundle size, category, store description signals, and release-date stack era. Bumetric does not disassemble binaries — for binary-level certainty you would need an SDK intelligence tool or the manifest itself. Reasoning chain on the right. Full ruleset on /methodology.
Signals we read
| 🏷 Category context | Health & Fitness |
| 📦 Compact Android bundle | → Native Kotlin |
💀 Maintenance status
Active
15%
Last shipped 2026-09-29 · 36 days ago
0 · Active
50 · At risk
100 · Abandoned
Heuristic risk score from time-since-last-update + ratings velocity proxy + Editor's Choice / curated featuring signals. Calibrated against 2024-2025 app-store ranking decay reports. Not a guarantee — a quiet app with a healthy codebase looks the same as an abandoned one until something breaks. Full math on /methodology.
Risk signals
| 📅 36 days since last update | Healthy release cadence |
Verdict
Active
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$5.0K/mo · ML-estimated from 234 triggers
Growth rate
+4.0% MoM · MID tier baseline (compound monthly)
6 months
$4.7K – $7.9K
12 months
$5.2K – $10.8K
24 months
$6.4K – $19.2K
Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Below median · 54/100MID TIERunderperforming peersGrowth Velocity
5.0
Founder Strength
3.4
Product Quality
9.7
Revenue Strength
3.7
Monetization Maturity
5.0
Defensibility
6.3
Market Position
0.0
Operational Safety
10.0
- 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.85★ across 32,693 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 7 of 7 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Mid install base (32,693 ratings)METRIC | +$5,500 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| excellent appREVIEW | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| too expensiveREVIEW | −$1,000 | |
| Established app (7y old)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- INCI Beauty - Cosmetics Scan
- Developer
- INCI Beauty
- Bundle ID
- com.incibeauty
- App Store URL
- Open in App Store
- Category
- Health & Fitness
- Content rating
- Not found
- Languages
- Not found
Company
- Website
- incibeauty.com
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Reported revenue signal / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- Model estimate / mo
- $5.0K/mo
- Top-grossing rank
- Not found
- All-time revenue
- Not found
- Pricing
- $0.99 - $14.99 per item
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
🚀Update Frequency · Releases per Quarter5 releases tracked
🚀Version Release Timeline5 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
◉ EASILY SCAN AND ANALYZE YOUR COSMETICS
INCI Beauty is the go-to app for scanning cosmetic barcodes, deciphering their ingredients, and choosing healthier products every day. Join over 10 million users taking care of their skin and health thanks to our independent analysis.
◉ DECODE LABELS AND INGREDIENT LISTS (INCI)
Every cosmetic product contains dozens of sometimes obscure ingredients. Our database identifies more than 17,000 chemical and natural substances:
- Spot controversial, toxic, or hazardous ingredients for both health and the environment.… View full description on the official store →
INCI Beauty is the go-to app for scanning cosmetic barcodes, deciphering their ingredients, and choosing healthier products every day. Join over 10 million users taking care of their skin and health thanks to our independent analysis.
◉ DECODE LABELS AND INGREDIENT LISTS (INCI)
Every cosmetic product contains dozens of sometimes obscure ingredients. Our database identifies more than 17,000 chemical and natural substances:
- Spot controversial, toxic, or hazardous ingredients for both health and the environment.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →🔖 v2.5.1🔄 updated 1mo ago📂 Health & Fitness💰 Free📺 Ad-supported💎 IAP $0.99 - $14.99 per item🚀 Launched 2019 (7y old)
📅
What Worked™ · Development Pipeline
6 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-09
🔧
Shipped update — v2.5.0 → v2.5.1
→ 30 days after: reviews +1,396 high confidence
2026-09
🔧
Shipped update — v2.4.3 → v2.5.0
→ 30 days after: reviews +2,957 high confidence
2026-07
📸
Refreshed store screenshots — 8 of 8 updated
→ 30 days after: reviews +1,663 medium · co-occurring
2026-07
🔧
Shipped update — v2.3.2 → v2.4.3
→ 30 days after: reviews +3,269 medium · co-occurring
2026-06
🔧
Shipped update — v2.2.0 → v2.3.2
→ 30 days after: rating +0.12★ · reviews +3,697 medium · co-occurring
2026-05
🚀
First tracked snapshot — initial data captured
→ 30 days after: rating +0.13★ · reviews +2,091 high confidence
📸
Store Page History
8 SCREENSHOT CHANGESEvery time a developer swaps a store screenshot we archive both versions. Compare side-by-side to see what messaging / visuals changed.
iPhone screenshots
Slot 1
2 ver.
2 ver.
2026-05-11
2026-07-14
Slot 2
2 ver.
2 ver.
2026-05-11
2026-07-14
Slot 3
2 ver.
2 ver.
2026-05-11
2026-07-14
Slot 4
2 ver.
2 ver.
2026-05-11
2026-07-14
Slot 5
2 ver.
2 ver.
2026-05-11
2026-07-14
Slot 6
2 ver.
2 ver.
2026-05-11
2026-07-14
🧪
Tech & Domain Intel — incibeauty.com
- Mail provider
- Google Workspace
- Tech stack
- Stripe
Derived from public RDAP + DNS TXT records (no scraping, no login).
🔔
Track this app’s revenue
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for INCI Beauty - Cosmetics Scan: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by INCI Beauty
View all →📦 Portfolio summaryINDIE studio
2apps·$10K/mocombined
Lead-app heavy — top app contributes 50%
About this analysis
Why high confidence: 32,693 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
10 answers · auto-generated from this app's public dataHow much does INCI Beauty - Cosmetics Scan make per month?▴
Based on our ML-calibrated revenue forecast, INCI Beauty - Cosmetics Scan earns approximately $5.0K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
Is INCI Beauty - Cosmetics Scan profitable?▴
With estimated build cost $170K and monthly revenue $5.0K, INCI Beauty - Cosmetics Scan looks break-even-grade — payback period sits around 2.8 years. Profitability also depends on paid-acquisition spend and refund rate which the public model doesn't see.
How many users does INCI Beauty - Cosmetics Scan have?▴
Estimated audience: ~1.6M lifetime downloads, ~240K monthly active users, and ~84K daily active users. Derived from ratings count × category installs-per-rating × age decay. US-storefront-equivalent — global audience can be 5-10× larger for internationally-distributed apps.
What apps are like INCI Beauty - Cosmetics Scan?▴
Browse the full Health & Fitness category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
What is INCI Beauty - Cosmetics Scan built with?▴
Our heuristic places INCI Beauty - Cosmetics Scan on the Native Android (Kotlin) stack (High confidence, 80%). Signals: app bundle size, category context, store-description markers, release-date era. We don't disassemble binaries. Alternative possibilities: Flutter.
Is INCI Beauty - Cosmetics Scan still actively maintained?▴
Maintenance status: Active (15% abandonment risk). Last shipped version was 1 months ago. The risk score combines time-since-last-update with Editor's Choice / curated featuring + user-base maturity adjustments.
How much would INCI Beauty - Cosmetics Scan sell for?▴
Estimated acquisition value: $225K (marketplace range $150K – $275K). Calculated as 42× monthly revenue using the standard multiple for the detected monetization model + adjustments for age, rating quality and category demand. Calibrated against 2024-2026 Flippa / Acquire.com / MicroAcquire closed-deal medians.
When was INCI Beauty - Cosmetics Scan last updated?▴
INCI Beauty - Cosmetics Scan last shipped a new version on 2026-09-29 — 1 months ago. This is the date Apple / Google last accepted a new build, not a content-only push.
Who makes INCI Beauty - Cosmetics Scan?▴
INCI Beauty - Cosmetics Scan is published by INCI Beauty on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is INCI Beauty - Cosmetics Scan's BU Score?▴
INCI Beauty - Cosmetics Scan has a BU Score of 71/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.